The Italy coffee market, forecast to reach USD 4.8 billion in 2025, is expected to expand at a modest compound annual growth rate of 2.83% through 2030. The outlook reflects a mature industry navigating input cost volatility and subdued volume momentum. Elevated green coffee prices have supported nominal value growth but tempered consumption, reinforcing a structural shift rather than broad-based expansion. In this environment, convenience and value-for-money have emerged as the primary anchors of demand resilience.
Traditional standard ground coffee continues to face pressure amid heightened price sensitivity and a gradually narrowing consumer base. By contrast, single-serve formats remain comparatively dynamic, benefiting from ease of use, accessible price points and low equipment barriers. Their appeal is amplified in a high-cost setting, where controlled portioning and predictable expenditure resonate with households. Fresh coffee beans are also expanding steadily, supported by growing appreciation for flavor authenticity, natural attributes and elevated at-home brewing experiences, though the pace of growth remains measured rather than rapid.
Overall demand is likely to advance at a low-single-digit trajectory, with retail volumes fluctuating modestly and value gains driven more by mix optimization than by scale expansion. Consumption patterns are evolving toward a dual emphasis on refinement and convenience. As macroeconomic conditions gradually improve and tourism recovers, the foodservice channel is positioned to regain vitality, potentially diverting part of retail demand. At the same time, automated vending is emerging as a pocket of opportunity, underpinned by technological upgrades and payment innovations that enhance accessibility and efficiency.
Sustainability considerations are becoming increasingly embedded in competitive strategy. Environmentally friendly packaging and biodegradable solutions are moving to the forefront of product development, reinforced by regulatory momentum toward greener practices. The competitive landscape remains relatively concentrated, with leading players leveraging pricing discipline and portfolio breadth to defend share, while smaller operators display agility within single-serve niches. Supermarkets continue to dominate distribution, and private label penetration is rising amid persistent price sensitivity. E-commerce and direct-to-consumer models are gaining traction, particularly through subscription services that combine convenience with recurring engagement. Taken together, Italy’s coffee market is transitioning from a volume-led paradigm toward a structurally upgraded phase defined by quality enhancement, operational efficiency and sustainability-oriented innovation.
This up-to-date report presents a quantitative breakdown of the coffee sector in Italy. Updated in 2025, it covers historical performance from 2020 onward and forecasts through 2030. Users can access key figures, segment details, and future trajectories in one concise source.
What’s Inside the Report
Annual market size figures expressed in (Tons/EUR/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.
Market Segmentation
The Italy coffee market is structured as follows:
Product type – e.g., coffee capsules and pods, ground coffee, instant coffee (instant coffee mixes, standard instant coffee), whole beans, RTD coffee
Packaging type – e.g., flexible packaging, glass jars, metal containers, paper containers, rigid plastic
Distribution channel – e.g., bars and HoReCa, convenience stores, discounters, e-commerce, hypermarkets, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
This report presents market share figures for top companies operating in the coffee sector in Italy, highlighting brand reach and competitive footprint. Notable participants include: Best Espresso S.p.A., Bialetti Industrie S.p.A., Caffitaly System S.p.A., Casa del Caffe’ Vergnano SpA, Gruppo Gimoka Srl, Illycaffe S.p.A., Italmobiliare S.p.A., JDE Peet’s N.V., Kimbo S.P.A., Luigi Lavazza S.p.A., Massimo Zanetti Beverage Group S.p.A., Mauro Demetrio S.p.A., Nestle S.A., Pellini Caffe S.p.A., etc.
Market share data is presented for top-performing companies in the overall coffee sector, as well as for individual segments such as coffee, coffee capsules and pods, fresh coffee, ground coffee, instant coffee, instant coffee mixes, standard instant coffee, whole beans and RTD coffee, enabling a granular view of competitive dynamics.
Market share analysis covered in the report:
Italy coffee market share
Italy coffee capsules and pods market share
Italy fresh coffee market share
Italy ground coffee market share
Italy instant coffee market share
Italy instant coffee mixes market share
Italy standard instant coffee market share
Italy whole beans market share
Italy RTD coffee market share
Why Choose This Report?
Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Whether you’re an investor, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Market Segmentation
Market Overview
Italy Coffee Market – Product Type Analysis
Italy Coffee Market – Packaging Type Analysis
Italy Coffee Market – Distribution Channel Analysis
Company/Brand Shares Analysis
Best Espresso S.p.A.
Bialetti Industrie S.p.A.
Caffitaly System S.p.A.
Casa del Caffe’ Vergnano SpA
Gruppo Gimoka Srl
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Italy Coffee Market Size 2020-2030
Chart Italy Coffee Market, Net Growth, 2020-2030
Chart Italy Coffee Market, Growth Rates, 2020-2030
Table Italy Coffee Market by Product Type, 2020-2030
Chart Italy Coffee Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Italy Coffee Market by Product Type, 2020-2030
Table Italy Coffee Market by Packaging Type, 2020-2030
Chart Italy Coffee Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Italy Coffee Market by Packaging Type, 2020-2030
Table Italy Coffee Market by Distribution Channel, 2020-2030
Chart Italy Coffee Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Italy Coffee Market by Distribution Channel, 2020-2030
Table Italy Coffee Market Share (%), by Companies, 2020-2025
Chart Italy Coffee Market, by Companies, 2025
Table Italy Coffee Market Share (%), by Brands, 2020-2025
Chart Italy Coffee Market, by Brands, 2025
Table Italy – Population (Millions) and Forecast
Table Italy – Consumer Price Index (CPI) and Forecast
Table Italy – Gross Domestic Product and Forecast
Table Italy Coffee Market: Spend as a Proportion of GDP (%)
Table Italy Coffee Market: Consumption per Capita (Population)
Companies Mentioned
This report profiles the following Italy Coffee companies:
Best Espresso S.p.A.
Bialetti Industrie S.p.A.
Caffitaly System S.p.A.
Casa del Caffe’ Vergnano SpA
Gruppo Gimoka Srl
Illycaffe S.p.A.
Italmobiliare S.p.A.
JDE Peet’s N.V.
Kimbo S.P.A.
Luigi Lavazza S.p.A.
Massimo Zanetti Beverage Group S.p.A.
Mauro Demetrio S.p.A.
Nestle S.A.
Pellini Caffe S.p.A.