The carbonated soft drinks market in Vietnam was valued at USD 1,612 million in 2023 to USD 2,718 million by 2029, progressing at a CAGR of 9.1% from 2024 to 2029, according to the latest market study results. The growth of disposable income among the country’s middle class has been a significant catalyst for the expansion of the carbonated soft drinks (CSD) market. As economic conditions improve and individual earnings rise, a larger segment of the population can indulge in non-essential, enjoyment-focused products. Carbonated soft drinks, offering both a delightful taste and immediate satisfaction, have become a regular part of many consumers’ lives. This is particularly true for younger consumers.
The youthful demographic plays a pivotal role in driving the CSD market. Young people are generally open to new experiences and more likely to experiment with different beverage brands and flavors. Major brands have strategically targeted this demographic through extensive marketing campaigns. These campaigns go beyond conventional advertising to include sponsorships of music festivals, sports events, and other activities that resonate with the interests of young people.
The report provides a comprehensive analysis of the Vietnam carbonated soft drinks industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as type, product, packaging, and distribution channel. The insights gained from this evaluation help reveal the growth potential within the carbonated soft drinks sector.
Market Segmentation
The segmentation of the carbonated soft drinks market in Vietnam is outlined below:
Type: regular, reduced sugar/sugar-free
Product: colas, carbonated orange drinks, lemonade and lime, tonic water and mixers, others
Packaging: glass bottles, metal cans, plastic bottles
Distribution channel: convenience stores, forecourt retailers, supermarkets and hypermarkets, small grocery stores, e-commerce, foodservice channels, others
The Vietnam carbonated soft drinks market is segmented on the basis of type, product, packaging, and distribution channel. On the basis of type, the carbonated soft drinks market in Vietnam has been segmented into regular, and reduced sugar/sugar-free. By product, the carbonated soft drinks market in Vietnam has been segmented into colas, carbonated orange drinks, lemonade and lime, tonic water and mixers, and others. Based on packaging, the carbonated soft drinks market in Vietnam is categorized into glass bottles, metal cans, and plastic bottles. On the basis of distribution channel, the carbonated soft drinks market in Vietnam has been segmented into convenience stores, forecourt retailers, supermarkets and hypermarkets, small grocery stores, e-commerce, foodservice channels, and others.
Competitive Landscape
The report also includes the profiles of leading companies such as AJE Group, PepsiCo Inc., Suntory Holdings Limited, Thai Beverage Public Company Limited, The Coca-Cola Company.
The report offers a comprehensive review of the Vietnam carbonated soft drinks market, focusing on key players’ performance over the 2019-2023 period. The information highlights shifts in market share, identifying both established market leaders and emerging players. By utilizing this data, businesses can enhance their competitive positioning, refining their strategies to better navigate a competitive and evolving market landscape.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Vietnam carbonated soft drinks market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Vietnam carbonated soft drinks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Vietnam carbonated soft drinks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewVietnam carbonated soft drinks market – type analysis
Vietnam carbonated soft drinks market – product analysis
Vietnam carbonated soft drinks market – packaging analysis
Vietnam carbonated soft drinks market – distribution channel analysis
Key players and market share
– AJE Group
– PepsiCo, Inc.
– Suntory Holdings Limited
– Thai Beverage Public Company Limited
– The Coca-Cola Company
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Vietnam carbonated soft drinks market 2019-2029
Chart Vietnam carbonated soft drinks market, net growth, 2019-2029
Chart Vietnam carbonated soft drinks market, growth rates, 2019-2029
Table Vietnam carbonated soft drinks market by type, 2019-2029
Chart Vietnam carbonated soft drinks market by type, CAGR historic and forecast, 2019-2029
Chart Vietnam carbonated soft drinks market by type, 2019-2029
Table Vietnam carbonated soft drinks market by product, 2019-2029
Chart Vietnam carbonated soft drinks market by product, CAGR historic and forecast, 2019-2029
Chart Vietnam carbonated soft drinks market by product, 2019-2029
Table Vietnam carbonated soft drinks market by packaging, 2019-2029
Chart Vietnam carbonated soft drinks market by packaging, CAGR historic and forecast, 2019-2029
Chart Vietnam carbonated soft drinks market by packaging, 2019-2029
Table Vietnam carbonated soft drinks market by distribution channel, 2019-2029
Chart Vietnam carbonated soft drinks market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Vietnam carbonated soft drinks market by distribution channel, 2019-2029
Table Vietnam carbonated soft drinks market share (%), by companies, 2019-2023
Chart Vietnam carbonated soft drinks market, by companies, 2023
Table Vietnam carbonated soft drinks market share (%), by brands, 2019-2023
Chart Vietnam carbonated soft drinks market, by brands, 2023
Table Vietnam – population (millions) and forecast
Table Vietnam – consumer price index (CPI) and forecast
Table Vietnam – gross domestic product and forecast
Table Vietnam carbonated soft drinks market: spend as a proportion of GDP (%)
Table Vietnam carbonated soft drinks market: consumption per capita (population)