The carbonated soft drinks market in Ghana is likely to register a CAGR of over 12.2% with an incremental growth of USD 448.2 million during the forecast period 2024-2029. Carbonated soft drinks (CSD) are a major segment of the non-alcoholic beverage industry, known for their fizzy and refreshing taste. These beverages are produced by infusing carbon dioxide gas into liquids under high pressure, resulting in their characteristic effervescence. CSDs encompass a wide variety of flavors, including colas, lemon-lime, orange, and other fruit flavors.
Urbanization has played a significant role in the expansion of the CSD market in Ghana. As more people move to urban areas, they adopt busier lifestyles that favor the convenience of ready-to-drink beverages. This shift has increased the demand for carbonated soft drinks, which are readily available in urban retail outlets, supermarkets, and convenience stores.
Increasing disposable incomes among the middle class have also contributed to the growth of the CSD market. With more spending power, consumers are more likely to purchase non-essential, pleasure-oriented products such as soft drinks. This trend is particularly evident among younger consumers, who are drawn to the wide variety of flavors and the social appeal of these beverages.
The report offers a comprehensive evaluation of the Ghana carbonated soft drinks market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as type, product, packaging, and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the carbonated soft drinks industry.
Market Segmentation
The carbonated soft drinks market in Ghana is classified into the following segments:
Type: regular, reduced sugar/sugar-free
Product: colas, carbonated orange drinks, lemonade and lime, tonic water and mixers, others
Packaging: glass bottles, metal cans, plastic bottles
Distribution channel: convenience stores, forecourt retailers, supermarkets and hypermarkets, small grocery stores, foodservice channels, others
The Ghana carbonated soft drinks market is segmented on the basis of type, product, packaging, and distribution channel. By type, the carbonated soft drinks market in Ghana has been segmented into regular, and reduced sugar/sugar-free. Based upon product, the carbonated soft drinks market in Ghana is categorized into colas, carbonated orange drinks, lemonade and lime, tonic water and mixers, and others. On the basis of packaging, the carbonated soft drinks market in Ghana has been segmented into glass bottles, metal cans, and plastic bottles. By distribution channel, the carbonated soft drinks market in Ghana has been segmented into convenience stores, forecourt retailers, supermarkets and hypermarkets, small grocery stores, foodservice channels, and others.
Competitive Landscape
The Ghana carbonated soft drinks market is highly competitive. The competitive landscape of the industry has also been examined along with the profiles of the key players Blow Chem Industries Ltd., Kasapreko Company Limited (KCL), Monarch Beverage Company, Multipac Ltd., PepsiCo Inc., SABMiller plc, The Coca-Cola Company.
The report presents a detailed analysis of the Ghana carbonated soft drinks market, focusing on the performance of major companies between 2019 and 2023. The data offers valuable insights into market share fluctuations, identifying established leaders and the ascent of new entrants. Such information provides companies with the tools needed to enhance their strategic positioning and remain competitive, even as market conditions evolve.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Ghana carbonated soft drinks market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Ghana carbonated soft drinks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Ghana carbonated soft drinks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewGhana carbonated soft drinks market – type analysis
Ghana carbonated soft drinks market – product analysis
Ghana carbonated soft drinks market – packaging analysis
Ghana carbonated soft drinks market – distribution channel analysis
Key players and market share
– Blow Chem Industries Ltd.
– Kasapreko Company Limited (KCL)
– Monarch Beverage Company
– Multipac Ltd.
– PepsiCo, Inc.
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Ghana carbonated soft drinks market 2019-2029
Chart Ghana carbonated soft drinks market, net growth, 2019-2029
Chart Ghana carbonated soft drinks market, growth rates, 2019-2029
Table Ghana carbonated soft drinks market by type, 2019-2029
Chart Ghana carbonated soft drinks market by type, CAGR historic and forecast, 2019-2029
Chart Ghana carbonated soft drinks market by type, 2019-2029
Table Ghana carbonated soft drinks market by product, 2019-2029
Chart Ghana carbonated soft drinks market by product, CAGR historic and forecast, 2019-2029
Chart Ghana carbonated soft drinks market by product, 2019-2029
Table Ghana carbonated soft drinks market by packaging, 2019-2029
Chart Ghana carbonated soft drinks market by packaging, CAGR historic and forecast, 2019-2029
Chart Ghana carbonated soft drinks market by packaging, 2019-2029
Table Ghana carbonated soft drinks market by distribution channel, 2019-2029
Chart Ghana carbonated soft drinks market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Ghana carbonated soft drinks market by distribution channel, 2019-2029
Table Ghana carbonated soft drinks market share (%), by companies, 2019-2023
Chart Ghana carbonated soft drinks market, by companies, 2023
Table Ghana carbonated soft drinks market share (%), by brands, 2019-2023
Chart Ghana carbonated soft drinks market, by brands, 2023
Table Ghana – population (millions) and forecast
Table Ghana – consumer price index (CPI) and forecast
Table Ghana – gross domestic product and forecast
Table Ghana carbonated soft drinks market: spend as a proportion of GDP (%)
Table Ghana carbonated soft drinks market: consumption per capita (population)