USA Bottled Water Market 2025

The USA bottled water sector is poised for a dynamic growth phase, anticipating an increase of USD 21.7 billion and a CAGR of approximately 5% from 2025 to 2030. The United States remains the world’s largest bottled water market, propelled by sustained health-conscious consumer behavior and declining trust in municipal water supplies in several urban centers.

Over the past decade, bottled water has overtaken carbonated beverages as the most consumed packaged drink in the U.S., driven in large part by growing aversion to sugary sodas. The trend is rooted in rising obesity awareness, dietary shifts, and broader public health messaging, which have repositioned bottled water as a convenient and calorie-free option for hydration. Functional waters—with added electrolytes, vitamins, or alkalinity—are becoming a fast-growing niche, catering to wellness-minded consumers and athletes.

In parallel, high-profile contamination events in cities like Flint, Michigan, and Jackson, Mississippi have eroded public confidence in tap water systems, even in otherwise well-regulated states. These incidents have reinforced the role of bottled water as a protective measure against systemic infrastructure failures. The rise of remote work and on-the-go consumption has further expanded bottled water usage across diverse demographic groups, from suburban families to urban professionals.

The report delivers a comprehensive dataset on the USA bottled water market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product type, packaging type and distribution channel.

Market Segmentation

The USA bottled water market is categorized into the following segments:
Product type: flavored water (sparkling flavored water, still flavored water), functional water, sparkling water (sparkling natural mineral water, sparkling purified water, sparkling spring water), still water (still natural mineral water, still purified water, still spring water)
Packaging type: flexible packaging, glass, metal, rigid plastic
Distribution channel: convenience stores, discounters, forecourts, general merchandise stores, health and beauty stores, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, warehouse clubs, others

The USA bottled water market is categorized by product type, packaging type and distribution channel. By product type, the market includes flavored water (sparkling flavored water, still flavored water), functional water, sparkling water (sparkling natural mineral water, sparkling purified water, sparkling spring water), and still water (still natural mineral water, still purified water, still spring water). The packaging type segmentation covers flexible packaging, glass, metal, and rigid plastic. Distribution channel segmentation comprises convenience stores, discounters, forecourts, general merchandise stores, health and beauty stores, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, warehouse clubs, and others.

Competitive Landscape

The report provides profiles of notable companies, including Danone S.A., Dr Pepper Snapple Group, National Beverage Corp., Nestle S.A., Otsuka Holdings Co. Ltd., PepsiCo Inc., Polar Beverages Inc., Primo Brands Corporation, The Coca-Cola Company and The Wonderful Company LLC.

This comprehensive report analyzes the performance of leading companies in the bottled water sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the USA bottled water market.
Gain in-depth analysis and forecasts for the key segments of the USA bottled water market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the USA bottled water market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the USA bottled water market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
USA Bottled Water Market – Product Type Analysis
USA Bottled Water Market – Packaging Type Analysis
USA Bottled Water Market – Distribution Channel Analysis
Company Shares Analysis
Danone S.A.
Dr Pepper Snapple Group
National Beverage Corp.
Nestle S.A.
Otsuka Holdings Co. Ltd.
PepsiCo, Inc.
Polar Beverages Inc.
Primo Brands Corporation
The Coca-Cola Company
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table USA Bottled Water Market 2020-2030
Chart USA Bottled Water Market, Net Growth, 2020-2030
Chart USA Bottled Water Market, Growth Rates, 2020-2030
Table USA Bottled Water Market by Product Type, 2020-2030
Chart USA Bottled Water Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart USA Bottled Water Market by Product Type, 2020-2030
Table USA Bottled Water Market by Packaging Type, 2020-2030
Chart USA Bottled Water Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart USA Bottled Water Market by Packaging Type, 2020-2030
Table USA Bottled Water Market by Distribution Channel, 2020-2030
Chart USA Bottled Water Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart USA Bottled Water Market by Distribution Channel, 2020-2030
Table USA Bottled Water Market Share (%), by Companies, 2020-2024
Chart USA Bottled Water Market, by Companies, 2024
Table USA Bottled Water Market Share (%), by Brands, 2020-2024
Chart USA Bottled Water Market, by Brands, 2024
Table USA – Population (Millions) and Forecast
Table USA – Consumer Price Index (CPI) and Forecast
Table USA – Gross Domestic Product and Forecast
Table USA Bottled Water Market: Spend as a Proportion of GDP (%)
Table USA Bottled Water Market: Consumption per Capita (Population)

Companies Mentioned

Danone S.A.
Dr Pepper Snapple Group
National Beverage Corp.
Nestle S.A.
Otsuka Holdings Co. Ltd.
PepsiCo, Inc.
Polar Beverages Inc.
Primo Brands Corporation
The Coca-Cola Company
The Wonderful Company LLC.