Middle East and Africa Bottled Water Market 2025

The Middle East and Africa bottled water market is poised for gradual expansion, anticipated to grow by USD 11.3 billion with a CAGR of around 3.6% throughout the 2025 to 2030 forecast period. The bottled water market across the Middle East and Africa (MEA) is propelled by structural water scarcity and rising demand from urban, health-aware consumers. With extreme climatic conditions and inadequate infrastructure affecting vast swathes of the region, bottled water is a necessity rather than a choice.

Water stress is pervasive across the Middle East, with countries such as Saudi Arabia, the UAE, and Kuwait facing some of the world’s lowest freshwater reserves. While desalination projects are expanding, reliance on bottled water—particularly for drinking—remains entrenched. Similarly, in Sub-Saharan Africa, municipal water access is limited or unreliable, especially in informal settlements and peri-urban zones. Bottled water fills the gap, often transported long distances and consumed daily by necessity.

Parallel to this infrastructural gap, economic development and urbanization are nurturing a health-conscious consumer segment. In Gulf Cooperation Council (GCC) nations, affluent consumers increasingly opt for premium bottled waters, often imported and marketed around wellness attributes. Lifestyle shifts, gym culture, and luxury branding are reinforcing bottled water’s role in aspirational consumption. In African metropolises such as Lagos, Nairobi, and Johannesburg, flavored and vitamin-enhanced waters are gaining ground among younger demographics, supported by aggressive marketing from both local and multinational players. The coexistence of essential and aspirational demand ensures a multidimensional growth path for the MEA bottled water market.

This report provides a comprehensive analysis of the Middle East and Africa bottled water market, combining historical data from 2020 to 2024 with forward-looking projections through 2030. It examines market size, growth rates, and key trends, offering a detailed perspective on the industry’s evolution. The analysis is structured across critical dimensions, including product type, packaging type, distribution channel and country, enabling stakeholders to identify opportunities and make informed strategic decisions.

Market Segmentation

The segmentation of the Middle East and Africa bottled water market is outlined below:
Product type: flavored water (sparkling flavored water, still flavored water), functional water, sparkling water (sparkling natural mineral water, sparkling purified water, sparkling spring water), still water (still natural mineral water, still purified water, still spring water)
Packaging type: flexible packaging, glass, metal, rigid plastic
Distribution channel: convenience stores, discounters, food and drinks stores, forecourts, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others

The Middle East and Africa bottled water market is segmented by product type, packaging type, distribution channel and country. By product type, the market features flavored water (sparkling flavored water, still flavored water), functional water, sparkling water (sparkling natural mineral water, sparkling purified water, sparkling spring water), and still water (still natural mineral water, still purified water, still spring water). The packaging type segmentation covers flexible packaging, glass, metal, and rigid plastic. Distribution channel segmentation comprises convenience stores, discounters, food and drinks stores, forecourts, bars and HoReCa, hypermarkets, e-commerce, small grocery stores, supermarkets, and others. Geographically, the market is segmented into Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates and others.

Competitive Landscape

Key players in the Middle East and Africa bottled water market include Agthia Group PJSC, Ala Company, Aloyoun Water Factory Co. Ltd., Aquamist Ltd., Artee Industries Limited, Berain Water and Beverage Factory, Bin Zomah Group Trading & Mfg, Blow Chem Industries Ltd., Bright Pearl For Purifying and Bottling Water Ltd., Danone S.A., groupe Holmarcom, Groupe SABC, Health Water Bottling Co. Ltd., Kasapreko Company Limited (KCL), Mai Dubai LLC, Masafi Co LLC, Monarch Beverage Company, Naqi Water Company, National Co. for Natural Water in Siwa (SAFI), National Plant For Healthy Water (HANA), Nestle S.A., Oasis Water Company LLC, Paramount Trading & Industries Nigeria Limited (Aquarite), PepsiCo Inc., Pure Beverages Industry Company, Rayyan Mineral Water Company, Rim Natural Spring Mineral Water S.A.L, Rite Foods Limited, SABMiller plc, Sarl Ibrahim & Fils Ifri, Societe Carthage des Eaux Minerales SO.C.E.M, Societe d’Exploitation des Eaux Minerales, Societe Frigorifique et Brasserie de Tunis S.A. (SFBT), Société Tunienne d’Eaux Minérales (Tijen), SOURCE DU PAYS S.A., Special Ice Company Limited, Tania Bottled Water Company Ltd., The Coca-Cola Company, UB Holding and Viju Industries Nigeria Limited.

This report presents an extensive analysis of major entities in the bottled water market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.

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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Middle East and Africa Bottled Water Market – Product Type Analysis
Middle East and Africa Bottled Water Market – Packaging Type Analysis
Middle East and Africa Bottled Water Market – Distribution Channel Analysis
Middle East and Africa Bottled Water Market – Country Analysis
Company Shares Analysis
Agthia Group PJSC
Ala Company
Aloyoun Water Factory Co., Ltd.
Aquamist Ltd.
Artee Industries Limited
Berain Water and Beverage Factory
Bin Zomah Group Trading & Mfg
Blow Chem Industries Ltd.
Bright Pearl For Purifying and Bottling Water Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Middle East and Africa Bottled Water Market 2020-2030
Chart Middle East and Africa Bottled Water Market, Net Growth, 2020-2030
Chart Middle East and Africa Bottled Water Market, Growth Rates, 2020-2030
Table Middle East and Africa Bottled Water Market by Product Type, 2020-2030
Chart Middle East and Africa Bottled Water Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Bottled Water Market by Product Type, 2020-2030
Table Middle East and Africa Bottled Water Market by Packaging Type, 2020-2030
Chart Middle East and Africa Bottled Water Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Bottled Water Market by Packaging Type, 2020-2030
Table Middle East and Africa Bottled Water Market by Distribution Channel, 2020-2030
Chart Middle East and Africa Bottled Water Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Bottled Water Market by Distribution Channel, 2020-2030
Table Middle East and Africa Bottled Water Market by Country, 2020-2030
Chart Middle East and Africa Bottled Water Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Middle East and Africa Bottled Water Market by Country, 2020-2030
Table Middle East and Africa Bottled Water Market Share (%), by Companies, 2020-2024
Chart Middle East and Africa Bottled Water Market, by Companies, 2024
Table Middle East and Africa Bottled Water Market Share (%), by Brands, 2020-2024
Chart Middle East and Africa Bottled Water Market, by Brands, 2024
Table Middle East and Africa – Population (Millions) and Forecast
Table Middle East and Africa – Consumer Price Index (CPI) and Forecast
Table Middle East and Africa – Gross Domestic Product and Forecast
Table Middle East and Africa Bottled Water Market: Spend as a Proportion of GDP (%)
Table Middle East and Africa Bottled Water Market: Consumption per Capita (Population)

Companies Mentioned

Agthia Group PJSC
Ala Company
Aloyoun Water Factory Co., Ltd.
Aquamist Ltd.
Artee Industries Limited
Berain Water and Beverage Factory
Bin Zomah Group Trading & Mfg
Blow Chem Industries Ltd.
Bright Pearl For Purifying and Bottling Water Ltd.
Danone S.A.
groupe Holmarcom
Groupe SABC
Health Water Bottling Co. Ltd.
Kasapreko Company Limited (KCL)
Mai Dubai LLC
Masafi Co LLC
Monarch Beverage Company
Naqi Water Company
National Co. for Natural Water in Siwa (SAFI)
National Plant For Healthy Water (HANA)
Nestle S.A.
Oasis Water Company LLC
Paramount Trading & Industries Nigeria Limited (Aquarite)
PepsiCo, Inc.
Pure Beverages Industry Company
Rayyan Mineral Water Company
Rim Natural Spring Mineral Water S.A.L
Rite Foods Limited
SABMiller plc
Sarl Ibrahim & Fils Ifri
Societe Carthage des Eaux Minerales SO.C.E.M
Societe d’Exploitation des Eaux Minerales
Societe Frigorifique et Brasserie de Tunis S.A. (SFBT)
Société Tunienne d’Eaux Minérales (Tijen)
SOURCE DU PAYS S.A.
Special Ice Company Limited
Tania Bottled Water Company Ltd.
The Coca-Cola Company
UB Holding
Viju Industries Nigeria Limited