The beer in Pakistan market is expected to increase by USD 52.8 million, at a compound annual growth rate (CAGR) of 11.7% from 2024 to 2029, according to the latest edition of the Beer Market in Pakistan Report. The emergence of artisanal breweries has significantly expanded the diversity of flavors within the beer industry. In stark contrast to the predominantly mass-produced beers that previously saturated the market, consumers can now indulge in a multitude of styles, encompassing ales, lagers, and specialty offerings boasting complex aromas and multifaceted flavors. Marketing strategies have also contributed to a transformation in perception, promoting beer as a culinary experience rather than solely an intoxicating beverage. Breweries are crafting unique flavor profiles, utilizing artistic packaging designs, and fostering social spaces to showcase their products. Consequently, beer is increasingly being championed as a complementary beverage to complement culinary experiences, potentially replacing the traditional role of distilled spirits in this regard.
This report presents a detailed overview of the Pakistan beer industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, packaging, and distribution channel. This detailed analysis supports the identification of growth opportunities within the beer industry.
Market Segmentation
The beer market in Pakistan is structured as follows:
Product type: lager, non-alcoholic beer
Packaging: glass bottles, aluminum cans, others
Distribution channel: foodservice channels, specialty stores, others
The Pakistan beer market is segmented on the basis of product type, packaging, and distribution channel. On the basis of product type, the beer market in Pakistan has been segmented into lager, and non-alcoholic beer. By packaging, the beer market in Pakistan has been segmented into glass bottles, aluminum cans, and others. Based on distribution channel, the beer market in Pakistan is categorized into foodservice channels, specialty stores, and others.
Competitive Landscape
The Pakistan beer market is highly competitive. The key players in the beer market include Swinkels Family Breweries N.V., Murree Brewery Company Limited, Heineken N.V., Carlsberg A/S, Aujan Industries Company L.L.C., AG Anadolu Grubu Holding AS, AB InBev.
This report provides a thorough assessment of the Pakistan beer market, examining the performance of leading players from 2019 to 2023. The analysis offers critical information on market share dynamics, pinpointing dominant incumbents as well as rising challengers. Leveraging this data enables companies to refine their strategies, seize growth opportunities, and sustain competitive advantage in an increasingly dynamic market environment.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Pakistan beer market.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Pakistan beer market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Pakistan beer market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewPakistan beer market – product type analysis
Pakistan beer market – packaging analysis
Pakistan beer market – distribution channel analysis
Key players and market share
– Swinkels Family Breweries N.V.
– Murree Brewery Company Limited
– Heineken N.V.
– Carlsberg A/S
– Aujan Industries Company L.L.C.
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Pakistan beer market 2019-2029
Chart Pakistan beer market, net growth, 2019-2029
Chart Pakistan beer market, growth rates, 2019-2029
Table Pakistan beer market by product type, 2019-2029
Chart Pakistan beer market by product type, CAGR historic and forecast, 2019-2029
Chart Pakistan beer market by product type, 2019-2029
Table Pakistan beer market by packaging, 2019-2029
Chart Pakistan beer market by packaging, CAGR historic and forecast, 2019-2029
Chart Pakistan beer market by packaging, 2019-2029
Table Pakistan beer market by distribution channel, 2019-2029
Chart Pakistan beer market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Pakistan beer market by distribution channel, 2019-2029
Table Pakistan beer market share (%), by companies, 2019-2023
Chart Pakistan beer market, by companies, 2023
Table Pakistan beer market share (%), by brands, 2019-2023
Chart Pakistan beer market, by brands, 2023
Table Pakistan – population (millions) and forecast
Table Pakistan – consumer price index (CPI) and forecast
Table Pakistan – gross domestic product and forecast
Table Pakistan beer market: spend as a proportion of GDP (%)
Table Pakistan beer market: consumption per capita (population)