Germany Beer Market 2025$500.0
The Germany beer market is on track for incremental growth of USD 3.6 billion, corresponding to a CAGR of nearly 1.8% throughout the forecast period of 2025 to 2030. Germany’s beer market remains one of the largest in Europe, fueled by the country’s deep-rooted beer culture and its world-famous brewing traditions. The country’s increasing demand for premium and craft beers, alongside a shift toward healthier, lower-alcohol options, is shaping the market. Additionally, Germany’s strong export market for beer, especially to neighboring European countries and globally, plays a pivotal role in driving demand.
This report delivers a deep dive into the Germany beer market, combining historical performance data from 2020 to 2024 with forward-looking projections through 2030. It uncovers critical insights into market size, growth rates, and key trends, providing a clear view of the industry’s evolution. By breaking down the market across product type, category, packaging and distribution channel, the report identifies actionable opportunities for stakeholders to drive growth and outperform competitors.
Market Segmentation
The segmentation of the Germany beer market is outlined below:
Product type: ale, weissbier, lager, no-/low-alcohol beer, stout
Category: craft, non-craft
Packaging: glass bottles, aluminum cans, others
Distribution channel: convenience stores, forecourt, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, others
In Germany, the beer market is segmented by product type, category, packaging and distribution channel. The market is classified by product type into ale, weissbier, lager, no-/low-alcohol beer, and stout. Category segments encompass craft, and non-craft. Packaging segments cover glass bottles, aluminum cans, and others. Distribution channel segmentation includes convenience stores, forecourt, supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, and others.
Competitive Landscape
Key players dominating the beer market include WARSTEINER Brauerei Haus Cramer KG, Privat-Brauerei Heinrich Reissdorf GmbH & Co. KG, Privatbrauerei Gaffel Becker & Co. OHG, Privatbrauerei ERDINGER Weisbrau Werner Brombach GmbH, Paulaner Brauerei GmbH & Co. KG, OeTTINGER Brauerei GmbH, Krombacher Brauerei Bhd Schadeberg GmbH & Co. KG., Karlsberg Brauerei GmbH, Heineken N.V., Glaabsbrau GmbH & Co. KG, Flensburger Brauerei Emil Petersen GmbH & Co. KG, Eichbaum GmbH & Co. KG., Dr. August Oetker, Colner Hofbrau P. Josef Fruh KG, Carlsberg A/S, Budweiser Budvar n.p., Brauerei Gebr. Maisel GmbH & Co. KG, Brauerei C. & A. VELTINS GmbH & Co. KG, Bitburger Braugruppe GmbH, Badische Staatsbrauerei Rothaus AG, Augustiner-Brau Wagner KG, Asahi Group Holdings Ltd. and AB InBev.
This report presents an extensive analysis of major entities in the beer market, focusing on their performance from 2020 to 2024. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Germany beer market.
Gain in-depth analysis and forecasts for the key segments of the Germany beer market: product type, category, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Germany beer market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Germany beer market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Germany Beer Market – Product Type Analysis
Germany Beer Market – Category Analysis
Germany Beer Market – Packaging Analysis
Germany Beer Market – Distribution Channel Analysis
Company Shares Analysis
WARSTEINER Brauerei Haus Cramer KG
Privat-Brauerei Heinrich Reissdorf GmbH & Co. KG
Privatbrauerei Gaffel Becker & Co. OHG
Privatbrauerei ERDINGER Weisbrau Werner Brombach GmbH
Paulaner Brauerei GmbH & Co. KG
OeTTINGER Brauerei GmbH
Krombacher Brauerei Bhd Schadeberg GmbH & Co. KG.
Karlsberg Brauerei GmbH
Heineken N.V.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Germany Beer Market 2020-2030
Chart Germany Beer Market, Net Growth, 2020-2030
Chart Germany Beer Market, Growth Rates, 2020-2030
Table Germany Beer Market by Product Type, 2020-2030
Chart Germany Beer Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Germany Beer Market by Product Type, 2020-2030
Table Germany Beer Market by Category, 2020-2030
Chart Germany Beer Market by Category, CAGR Historic and Forecast, 2020-2030
Chart Germany Beer Market by Category, 2020-2030
Table Germany Beer Market by Packaging, 2020-2030
Chart Germany Beer Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Germany Beer Market by Packaging, 2020-2030
Table Germany Beer Market by Distribution Channel, 2020-2030
Chart Germany Beer Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Germany Beer Market by Distribution Channel, 2020-2030
Table Germany Beer Market Share (%), by Companies, 2020-2024
Chart Germany Beer Market, by Companies, 2024
Table Germany Beer Market Share (%), by Brands, 2020-2024
Chart Germany Beer Market, by Brands, 2024
Table Germany – Population (Millions) and Forecast
Table Germany – Consumer Price Index (CPI) and Forecast
Table Germany – Gross Domestic Product and Forecast
Table Germany Beer Market: Spend as a Proportion of GDP (%)
Table Germany Beer Market: Consumption per Capita (Population)
Companies Mentioned
WARSTEINER Brauerei Haus Cramer KG
Privat-Brauerei Heinrich Reissdorf GmbH & Co. KG
Privatbrauerei Gaffel Becker & Co. OHG
Privatbrauerei ERDINGER Weisbrau Werner Brombach GmbH
Paulaner Brauerei GmbH & Co. KG
OeTTINGER Brauerei GmbH
Krombacher Brauerei Bhd Schadeberg GmbH & Co. KG.
Karlsberg Brauerei GmbH
Heineken N.V.
Glaabsbrau GmbH & Co. KG
Flensburger Brauerei Emil Petersen GmbH & Co. KG
Eichbaum GmbH & Co. KG.
Dr. August Oetker
Colner Hofbrau P. Josef Fruh KG
Carlsberg A/S
Budweiser Budvar n.p.
Brauerei Gebr. Maisel GmbH & Co. KG
Brauerei C. & A. VELTINS GmbH & Co. KG
Bitburger Braugruppe GmbH
Badische Staatsbrauerei Rothaus AG
Augustiner-Brau Wagner KG
Asahi Group Holdings, Ltd.
AB InBev
$500.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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