Projections for the Romania beauty and personal care products market suggest a promising growth trajectory, with an anticipated rise of USD 1.5 billion and a compound annual growth rate (CAGR) nearing 7.1% over the next five years. Romania’s beauty and personal care market is growing steadily, driven by an increasing focus on skincare, particularly anti-aging, and products tailored to sensitive skin. As disposable incomes rise, there is growing demand for premium beauty solutions, with consumers willing to invest in high-quality skincare and hair care products. The influence of beauty influencers and social media is also shaping consumer preferences, with Romanian consumers increasingly exploring both local and international brands.
This report presents a detailed overview of the Romania beauty and personal care products industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, price range, consumer group and distribution channel. This detailed analysis supports the identification of growth opportunities within the beauty and personal care products industry.
Market Segmentation
The Romania beauty and personal care products market is structured as follows:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: mass, premium
Consumer group: baby/child, adult
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, grocery stores, beauty and personal care stores, pharmacies, e-commerce, others
The Romania market for beauty and personal care products is divided based on product type, price range, consumer group and distribution channel. By product type, the market features bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include mass, and premium. Consumer group segments consist of baby/child, and adult. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, grocery stores, beauty and personal care stores, pharmacies, e-commerce, and others.
Competitive Landscape
Major participants in the beauty and personal care products market comprise L’Oreal S.A., The Procter & Gamble Company (P&G), Beiersdorf AG, Natura & Co, Farmec S.A., Unilever PLC, Colgate-Palmolive Company, Coty Inc., Henkel AG & Co. KGaA, Haleon plc, Oriflame Cosmetics S.A., Gr. Sarantis S.A., cosnova GmbH, LVMH Moet Hennessy Louis Vuitton SA (LVMH), The Estee Lauder Companies Inc., PUIG SL, Papillon Laboratoires Cosmetiques S.R.L., Pierre Fabre S.A., NAOS SAS, Kenvue Inc., Yves Rocher sa, LA RIVE S.A., Chanel S.A., Gruppo Sodalis Srl and Wella AG.
The report provides a detailed assessment of prominent companies within the beauty and personal care products market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
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Obtain precise statistical data and forecasts for the Romania beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Romania beauty and personal care products market: product type, price range, consumer group and distribution channel.
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Gain deep insights into the dynamics of the Romania beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Romania beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Romania Beauty and Personal Care Products Market – Product Type Analysis
Romania Beauty and Personal Care Products Market – Price Range Analysis
Romania Beauty and Personal Care Products Market – Consumer Group Analysis
Romania Beauty and Personal Care Products Market – Distribution Channel Analysis
Key Players and Market Share
– L’Oreal S.A.
– The Procter & Gamble Company (P&G)
– Beiersdorf AG
– Natura & Co
– Farmec S.A.
– Unilever PLC
– Colgate-Palmolive Company
– Coty Inc.
– Henkel AG & Co. KGaA
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Romania Beauty and Personal Care Products Market 2019-2029
Chart Romania Beauty and Personal Care Products Market, Net Growth, 2019-2029
Chart Romania Beauty and Personal Care Products Market, Growth Rates, 2019-2029
Table Romania Beauty and Personal Care Products Market by Product Type, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Product Type, 2019-2029
Table Romania Beauty and Personal Care Products Market by Price Range, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Price Range, 2019-2029
Table Romania Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Table Romania Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Romania Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Table Romania Beauty and Personal Care Products Market Share (%), by Companies, 2019-2023
Chart Romania Beauty and Personal Care Products Market, by Companies, 2023
Table Romania Beauty and Personal Care Products Market Share (%), by Brands, 2019-2023
Chart Romania Beauty and Personal Care Products Market, by Brands, 2023
Table Romania – Population (Millions) and Forecast
Table Romania – Consumer Price Index (CPI) and Forecast
Table Romania – Gross Domestic Product and Forecast
Table Romania Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Romania Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Beiersdorf AG
Natura & Co
Farmec S.A.
Unilever PLC
Colgate-Palmolive Company
Coty Inc.
Henkel AG & Co. KGaA
Haleon plc
Oriflame Cosmetics S.A.
Gr. Sarantis S.A.
cosnova GmbH
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
The Estee Lauder Companies Inc.
PUIG SL
Papillon Laboratoires Cosmetiques S.R.L.
Pierre Fabre S.A.
NAOS SAS
Kenvue Inc.
Yves Rocher sa
LA RIVE S.A.
Chanel S.A.
Gruppo Sodalis Srl
Wella AG