Poland Beauty and Personal Care Products Market 2025$675.0
Insights reveal that the Poland beauty and personal care products market is set for a healthy expansion, with an anticipated growth of USD 3.3 billion, corresponding to a CAGR of nearly 7% from 2025 to 2030. Poland is one of Central Europe’s most dynamic beauty markets, with growth underpinned by a strong domestic manufacturing base and a digitally fluent consumer population. Clean beauty, cosmeceuticals, and dermocosmetics are gaining ground as consumers prioritize function and quality. The e-commerce boom, combined with high social media penetration, is fostering rapid trend adoption and market responsiveness.
This report offers a detailed examination of the Poland beauty and personal care products market, leveraging historical data from 2020 to 2024 and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product type, price range, consumer group, key pack material and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.
Market Segmentation
The Poland beauty and personal care products market is categorized into the following segments:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Key pack material: flexible packaging, glass, metal, paper & board, rigid plastics
Distribution channel: beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, others
The Poland market for beauty and personal care products is divided based on product type, price range, consumer group, key pack material and distribution channel. In terms of product type, the market is segmented into bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include premium products, and mass products. Consumer group segments encompass baby/child, and adult. The key pack material segmentation includes flexible packaging, glass, metal, paper & board, and rigid plastics. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, discounters, e-commerce, general merchandise stores, hair salons, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.
Competitive Landscape
The beauty and personal care products market is dominated by key players, including Beiersdorf AG, BIELENDA Kosmetyki Naturalne S.A., Biogened S.A., Chanel S.A., Colgate-Palmolive Company, cosnova GmbH, Coty Inc., Delia Cosmetics Sp. Z.o.o, Dr Irena Eris S.A., Dr Miele Cosmed Group S.A., Edgewell Personal Care Brands LLC, Eveline Cosmetics S.A. sp. k., FM Group World Artur Trawinski Sp. z o.o. sp. k., Galderma S.A., Gr. Sarantis S.A., Haleon plc, Henkel AG & Co. KGaA, Inglot Inc., Kenvue Inc., LA RIVE S.A., Laboratorium Kosmetyczne JOANNA Sp.j., L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Mary Kay Inc., Natura & Co, Oceanic S.A., OnlyBio. Life S.A., Oriflame Cosmetics S.A., Pierre Fabre S.A., PUIG SL, PZ Cussons Plc, Rohto Pharmaceutical Co. Ltd., The Estee Lauder Companies Inc., The Procter & Gamble Company (P&G), Torf Corporation Sp. z o.o., Unilever PLC, URODA Polska Sp. z o.o., Wella AG, Yves Rocher sa and Ziaja Ltd Zaklad Produkcji Lekow Sp. z o.o.
This comprehensive report analyzes the performance of leading companies in the beauty and personal care products sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Poland beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Poland beauty and personal care products market: product type, price range, consumer group, key pack material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Poland beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Poland beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Poland Beauty and Personal Care Products Market – Product Type Analysis
Poland Beauty and Personal Care Products Market – Price Range Analysis
Poland Beauty and Personal Care Products Market – Consumer Group Analysis
Poland Beauty and Personal Care Products Market – Key Pack Material Analysis
Poland Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Beiersdorf AG
BIELENDA Kosmetyki Naturalne S.A.
Biogened S.A.
Chanel S.A.
Colgate-Palmolive Company
cosnova GmbH
Coty Inc.
Delia Cosmetics Sp. Z.o.o
Dr Irena Eris S.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Poland Beauty and Personal Care Products Market 2020-2030
Chart Poland Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Poland Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Poland Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Poland Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Poland Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Poland Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Key Pack Material, CAGR Historic and Forecast, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Key Pack Material, 2020-2030
Table Poland Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Poland Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Poland Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Poland Beauty and Personal Care Products Market, by Companies, 2024
Table Poland Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Poland Beauty and Personal Care Products Market, by Brands, 2024
Table Poland – Population (Millions) and Forecast
Table Poland – Consumer Price Index (CPI) and Forecast
Table Poland – Gross Domestic Product and Forecast
Table Poland Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Poland Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Beiersdorf AG
BIELENDA Kosmetyki Naturalne S.A.
Biogened S.A.
Chanel S.A.
Colgate-Palmolive Company
cosnova GmbH
Coty Inc.
Delia Cosmetics Sp. Z.o.o
Dr Irena Eris S.A.
Dr Miele Cosmed Group S.A.
Edgewell Personal Care Brands LLC
Eveline Cosmetics S.A. sp. k.
FM Group World Artur Trawinski Sp. z o.o. sp. k.
Galderma S.A.
Gr. Sarantis S.A.
Haleon plc
Henkel AG & Co. KGaA
Inglot, Inc.
Kenvue Inc.
LA RIVE S.A.
Laboratorium Kosmetyczne JOANNA Sp.j.
L’Oreal S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Mary Kay Inc.
Natura & Co
Oceanic S.A.
OnlyBio. Life S.A.
Oriflame Cosmetics S.A.
Pierre Fabre S.A.
PUIG SL
PZ Cussons Plc
Rohto Pharmaceutical Co., Ltd.
The Estee Lauder Companies Inc.
The Procter & Gamble Company (P&G)
Torf Corporation Sp. z o.o.
Unilever PLC
URODA Polska Sp. z o.o.
Wella AG
Yves Rocher sa
Ziaja Ltd Zaklad Produkcji Lekow Sp. z o.o.
$675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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