
The Kazakhstan beauty and personal care products market is set for explosive growth, projected to climb from USD 1,089.9 million in 2024 to USD 1,962.6 million by 2030, achieving a remarkable CAGR of 10.3% over the 2025-2030 period. Kazakhstan’s beauty sector is expanding steadily, supported by rising income levels and growing demand for Western and Korean beauty products. Urban consumers, particularly in cities like Almaty and Astana, are increasingly favoring skincare regimens and grooming products. Digital channels are facilitating greater access to international brands, while beauty retailers are focusing on localized assortments to match consumer preferences.
Providing a holistic view of the Kazakhstan beauty and personal care products market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type, price range, consumer group and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.
Market Segmentation
The Kazakhstan beauty and personal care products market is structured as follows:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Distribution channel: beauty and personal care stores, convenience stores, direct selling, e-commerce, hypermarkets, pharmacies, small grocery stores, supermarkets, others
The beauty and personal care products market in Kazakhstan is segmented based on product type, price range, consumer group and distribution channel. The categorization of the market by product type includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segmentation includes premium products, and mass products. Consumer group segments consist of baby/child, and adult. Distribution channel segmentation comprises beauty and personal care stores, convenience stores, direct selling, e-commerce, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.
Competitive Landscape
The beauty and personal care products market is dominated by key players, including Adal Plant LLP, Aekyung Industrial Co. Ltd., Amway Corporation, Avanta OAO, Avrora Holding TOO, Bayer AG, Beiersdorf AG, BELITA-VITEKS SPB OOO., Chanel S.A., Colgate-Palmolive Company, cosnova GmbH, Coty Inc., Dolce & Gabbana S.R.L., Edgewell Personal Care Brands LLC, Euroitalia S.R.L., Evyap Sabun Yag Gliserin San ve Tic A.S., Faberlic OAO, Haleon plc, Henkel AG & Co. KGaA, Invima AB, Kenvue Inc., L’Oreal S.A., Lumene Oy, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Mary Kay Inc., Natura & Co, Nature Republic Co. Ltd., Nevskaya Kosmetika OAO, OOO NASHA MAMA, OOO SPLAT-KOSMETIKA, Oriflame Cosmetics S.A., Pierre Fabre S.A., PUIG SL, Societe BIC S.A., The Estee Lauder Companies Inc., The Procter & Gamble Company (P&G), Unilever PLC, Vivienne Cosmetiques SAS, Wella AG and Yves Rocher sa.
The report provides a detailed assessment of prominent companies within the beauty and personal care products market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Kazakhstan beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Kazakhstan beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Kazakhstan beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Kazakhstan beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Kazakhstan Beauty and Personal Care Products Market – Product Type Analysis
Kazakhstan Beauty and Personal Care Products Market – Price Range Analysis
Kazakhstan Beauty and Personal Care Products Market – Consumer Group Analysis
Kazakhstan Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Adal Plant LLP
Aekyung Industrial Co., Ltd.
Amway Corporation
Avanta OAO
Avrora Holding TOO
Bayer AG
Beiersdorf AG
BELITA-VITEKS SPB, OOO.
Chanel S.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Kazakhstan Beauty and Personal Care Products Market 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Kazakhstan Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Kazakhstan Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Kazakhstan Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Kazakhstan Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Kazakhstan Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Kazakhstan Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Kazakhstan Beauty and Personal Care Products Market, by Companies, 2024
Table Kazakhstan Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Kazakhstan Beauty and Personal Care Products Market, by Brands, 2024
Table Kazakhstan – Population (Millions) and Forecast
Table Kazakhstan – Consumer Price Index (CPI) and Forecast
Table Kazakhstan – Gross Domestic Product and Forecast
Table Kazakhstan Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Kazakhstan Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Adal Plant LLP
Aekyung Industrial Co., Ltd.
Amway Corporation
Avanta OAO
Avrora Holding TOO
Bayer AG
Beiersdorf AG
BELITA-VITEKS SPB, OOO.
Chanel S.A.
Colgate-Palmolive Company
cosnova GmbH
Coty Inc.
Dolce & Gabbana S.R.L.
Edgewell Personal Care Brands LLC
Euroitalia S.R.L.
Evyap Sabun Yag Gliserin San ve Tic A.S.
Faberlic OAO
Haleon plc
Henkel AG & Co. KGaA
Invima AB
Kenvue Inc.
L’Oreal S.A.
Lumene Oy
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Mary Kay Inc.
Natura & Co
Nature Republic Co., Ltd.
Nevskaya Kosmetika OAO
OOO NASHA MAMA
OOO SPLAT-KOSMETIKA
Oriflame Cosmetics S.A.
Pierre Fabre S.A.
PUIG SL
Societe BIC S.A.
The Estee Lauder Companies Inc.
The Procter & Gamble Company (P&G)
Unilever PLC
Vivienne Cosmetiques SAS
Wella AG
Yves Rocher sa
$675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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