Projections for the Indonesia beauty and personal care products market suggest a promising growth trajectory, with an anticipated rise of USD 6.5 billion and a compound annual growth rate (CAGR) nearing 8.5% over the next five years. Indonesia’s beauty and personal care market is driven by increasing urbanization, a young population, and rising disposable incomes. Consumers are increasingly prioritizing skincare products, particularly those focused on hydration, acne treatment, and skin brightening. The influence of K-beauty trends is strong, and consumers are increasingly seeking affordable yet effective solutions. The growth of e-commerce and social media has further fueled the market, providing consumers with access to both local and international brands.
This report presents a detailed overview of the Indonesia beauty and personal care products industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, price range, consumer group and distribution channel. This detailed analysis supports the identification of growth opportunities within the beauty and personal care products industry.
Market Segmentation
The Indonesia beauty and personal care products market is structured as follows:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: mass, premium
Consumer group: baby/child, adult
Distribution channel: convenience stores, supermarkets and hypermarkets, grocery stores, department stores, beauty and personal care stores, pharmacies, e-commerce, salons, others
The Indonesia beauty and personal care products market is segmented by product type, price range, consumer group and distribution channel. The categorization of the market by product type includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segments are divided into mass, and premium. Consumer group segments consist of baby/child, and adult. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, grocery stores, department stores, beauty and personal care stores, pharmacies, e-commerce, salons, and others.
Competitive Landscape
Key players in the beauty and personal care products market consist of Unilever PLC, The Procter & Gamble Company (P&G), L’Oreal S.A., PT Paragon Technology and Innovation, Mandom Corporation, Kao Corporation, PZ Cussons Plc, PT Wings Surya, Orang Tua Group, Lion Corporation, Natura & Co, PT. Vitapharm, Godrej Group, PT. Bina Karya Prima, Haleon plc, Kenvue Inc., Beiersdorf AG, Kino Corporation, Martha Tilaar Group, PT Tempo Scan Pacific Tbk, Oriflame Cosmetics S.A. and Reckitt Benckiser Group plc (RB).
The report provides a detailed assessment of prominent companies within the beauty and personal care products market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
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Obtain precise statistical data and forecasts for the Indonesia beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Indonesia beauty and personal care products market: product type, price range, consumer group and distribution channel.
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Gain deep insights into the dynamics of the Indonesia beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Indonesia beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Indonesia Beauty and Personal Care Products Market – Product Type Analysis
Indonesia Beauty and Personal Care Products Market – Price Range Analysis
Indonesia Beauty and Personal Care Products Market – Consumer Group Analysis
Indonesia Beauty and Personal Care Products Market – Distribution Channel Analysis
Key Players and Market Share
– Unilever PLC
– The Procter & Gamble Company (P&G)
– L’Oreal S.A.
– PT Paragon Technology and Innovation
– Mandom Corporation
– Kao Corporation
– PZ Cussons Plc
– PT Wings Surya
– Orang Tua Group
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Indonesia Beauty and Personal Care Products Market 2019-2029
Chart Indonesia Beauty and Personal Care Products Market, Net Growth, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market, Growth Rates, 2019-2029
Table Indonesia Beauty and Personal Care Products Market by Product Type, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Product Type, 2019-2029
Table Indonesia Beauty and Personal Care Products Market by Price Range, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Price Range, 2019-2029
Table Indonesia Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Table Indonesia Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Indonesia Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Table Indonesia Beauty and Personal Care Products Market Share (%), by Companies, 2019-2023
Chart Indonesia Beauty and Personal Care Products Market, by Companies, 2023
Table Indonesia Beauty and Personal Care Products Market Share (%), by Brands, 2019-2023
Chart Indonesia Beauty and Personal Care Products Market, by Brands, 2023
Table Indonesia – Population (Millions) and Forecast
Table Indonesia – Consumer Price Index (CPI) and Forecast
Table Indonesia – Gross Domestic Product and Forecast
Table Indonesia Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Indonesia Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
L’Oreal S.A.
PT Paragon Technology and Innovation
Mandom Corporation
Kao Corporation
PZ Cussons Plc
PT Wings Surya
Orang Tua Group
Lion Corporation
Natura & Co
PT. Vitapharm
Godrej Group
PT. Bina Karya Prima
Haleon plc
Kenvue Inc.
Beiersdorf AG
Kino Corporation
Martha Tilaar Group
PT Tempo Scan Pacific Tbk
Oriflame Cosmetics S.A.
Reckitt Benckiser Group plc (RB)