Guatemala Beauty and Personal Care Products Market 2024

The Guatemala beauty and personal care products market is set to increase from USD 1,773.7 million in 2023 to USD 2,559.1 million by 2029, reflecting a CAGR of 6.3% over the 2024 to 2029 timeframe. Guatemala’s beauty and personal care market is experiencing steady growth, with increasing consumer awareness of skincare products, especially those focused on hydration and anti-aging. Consumers are becoming more conscious of the ingredients in their beauty products, leading to a growing demand for natural and organic options. The influence of global beauty trends and the rise of e-commerce platforms are also shaping the market, making international beauty brands more accessible to Guatemalan consumers.

This report presents a detailed overview of the Guatemala beauty and personal care products industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, price range, consumer group and distribution channel. This detailed analysis supports the identification of growth opportunities within the beauty and personal care products industry.

Market Segmentation

The Guatemala beauty and personal care products market is structured as follows:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: mass, premium
Consumer group: baby/child, adult
Distribution channel: supermarkets and hypermarkets, discounters, grocery stores, department stores, beauty and personal care stores, pharmacies, e-commerce, others

In Guatemala, the beauty and personal care products market is segmented by product type, price range, consumer group and distribution channel. By product type, the market includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range segments encompass mass, and premium. Consumer group segments consist of baby/child, and adult. Distribution channel segmentation includes supermarkets and hypermarkets, discounters, grocery stores, department stores, beauty and personal care stores, pharmacies, e-commerce, and others.

Competitive Landscape

The beauty and personal care products market is dominated by key players, including Colgate-Palmolive Company, The Procter & Gamble Company (P&G), Corporacion Belcorp, Unilever PLC, Cosmetica global S.A., L’Oreal S.A., Natura & Co, Industria La Popular S.A., Scentia Perfumeria S.A., PUIG SL, Beiersdorf AG, Kenvue Inc., Coty Inc., Henkel AG & Co. KGaA, Corporacion Yanbal International and Societe BIC S.A.

The report provides a detailed assessment of prominent companies within the beauty and personal care products market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Guatemala beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Guatemala beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Guatemala beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Guatemala beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Guatemala Beauty and Personal Care Products Market – Product Type Analysis
Guatemala Beauty and Personal Care Products Market – Price Range Analysis
Guatemala Beauty and Personal Care Products Market – Consumer Group Analysis
Guatemala Beauty and Personal Care Products Market – Distribution Channel Analysis
Key Players and Market Share
– Colgate-Palmolive Company
– The Procter & Gamble Company (P&G)
– Corporacion Belcorp
– Unilever PLC
– Cosmetica Global S.A.
– L’Oreal S.A.
– Natura & Co
– Industria La Popular S.A.
– Scentia Perfumeria, S.A.
…
Macroeconomic Data and Forecast
Disclaimer

FIGURES AND TABLES
Table Guatemala Beauty and Personal Care Products Market 2019-2029
Chart Guatemala Beauty and Personal Care Products Market, Net Growth, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market, Growth Rates, 2019-2029
Table Guatemala Beauty and Personal Care Products Market by Product Type, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Product Type, 2019-2029
Table Guatemala Beauty and Personal Care Products Market by Price Range, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Price Range, 2019-2029
Table Guatemala Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Consumer Group, 2019-2029
Table Guatemala Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Guatemala Beauty and Personal Care Products Market by Distribution Channel, 2019-2029
Table Guatemala Beauty and Personal Care Products Market Share (%), by Companies, 2019-2023
Chart Guatemala Beauty and Personal Care Products Market, by Companies, 2023
Table Guatemala Beauty and Personal Care Products Market Share (%), by Brands, 2019-2023
Chart Guatemala Beauty and Personal Care Products Market, by Brands, 2023
Table Guatemala – Population (Millions) and Forecast
Table Guatemala – Consumer Price Index (CPI) and Forecast
Table Guatemala – Gross Domestic Product and Forecast
Table Guatemala Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Guatemala Beauty and Personal Care Products Market: Consumption per Capita (Population)

Companies Mentioned

Colgate-Palmolive Company
The Procter & Gamble Company (P&G)
Corporacion Belcorp
Unilever PLC
Cosmetica Global S.A.
L’Oreal S.A.
Natura & Co
Industria La Popular S.A.
Scentia Perfumeria, S.A.
PUIG SL
Beiersdorf AG
Kenvue Inc.
Coty Inc.
Henkel AG & Co. KGaA
Corporacion Yanbal International
Societe BIC S.A.