France’s beauty and personal care market is projected to expand from USD 18.9 billion in 2025 to USD 23.1 billion by 2030, representing a compound annual growth rate of 4.01%. The growth profile reflects a structurally resilient industry operating in a still-elevated price environment following the easing of inflationary peaks. Value expansion is increasingly bifurcated, supported at one end by premium propositions and at the other by competitively priced mass essentials, while mid-priced offerings face pressure in both volume and value terms. This polarisation underscores a consumer base that is simultaneously selective and quality-driven.
Premiumisation remains firmly embedded despite more measured purchasing frequency. Consumers continue to demonstrate a willingness to pay for perceived superiority in formulation, efficacy and brand heritage, particularly in skin care. At the same time, private label and “dupe” alternatives are gaining visibility in less functionally differentiated categories, aided by heightened price sensitivity and active promotion tracking across digital channels. Social media and targeted marketing are accelerating substitution dynamics, yet in core skin care segments, trust, clinical positioning and demonstrable results remain decisive. Broader consumption attitudes are shifting from surface-level aesthetics toward long-term health and wellbeing, with healthy ageing emerging as a central theme. Preventive care routines are being adopted at younger ages, and technologically advanced, efficacy-led ingredients are permeating multiple categories.
Skin care continues to anchor the market, with innovation and functional upgrading driving momentum. Premium and dermocosmetic brands, often supported by pharmacy distribution and medical positioning, are outperforming mainstream alternatives, although boundaries between mass and medical-style communication are increasingly blurred. Fragrances represent one of the most dynamic categories, with high-end lines benefiting from gifting culture and established brand equity, while more accessible formats are scaling rapidly through digital engagement. The competitive landscape remains concentrated among leading multinational groups that leverage diversified portfolios and domestic manufacturing capabilities, reinforcing consumer trust through technological innovation and supply-chain transparency. Meanwhile, emerging local brands are building recognition by focusing on specific concerns and leveraging online channels.
Channel dynamics are evolving in parallel. Specialist beauty retailers continue to strengthen influence through broad assortments and integrated omnichannel strategies. Supermarket channels face structural constraints amid tighter promotional frameworks, while pharmacies and large para-pharmacy operators are gaining traction on the back of professional advice and efficacy-led product ranges. E-commerce is expanding steadily, though penetration remains below potential, with online purchases skewed toward familiar brands and repeat consumption. Looking ahead, value growth is expected to persist, driven by increasingly specialised anti-ageing and multifunctional products. Skin care principles are likely to extend further into hair care and colour cosmetics, while men’s grooming evolves toward more premium and gender-neutral positioning. Sustainability is set to remain central, with refill formats, solid products and biodegradable packaging gaining ground. Younger generations’ emphasis on self-care, transparency and environmental responsibility will continue to shape innovation and competitive differentiation across France’s beauty and personal care landscape.
Explore the latest trends and data points in the beauty and personal care market across France. Updated in 2025, this report provides historical benchmarks and long-term projections through 2030, covering segment dynamics and category developments.
What’s Inside the Report
Annual market size figures expressed in (Units/EUR/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.
Market Segmentation
The segmentation of the France beauty and personal care market is outlined below:
Product type – e.g., bath and shower products, color cosmetics, deodorants, depilatory products, hair care products, men’s grooming products, oral care, perfumes and fragrances, skin care products, sun care products
Price range – e.g., mass beauty and personal care products, premium beauty and personal care products
Consumer group – e.g., adult, baby/child
Packaging type – e.g., glass bottles, metal cans and bottles, paper containers, rigid plastic containers, stand-up pouches
Distribution channel – e.g., beauty stores, department stores, discounters, e-commerce, hypermarkets, personal care stores, pharmacies, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
This report presents market share figures for top companies operating in the beauty and personal care sector in France, highlighting brand reach and competitive footprint. Notable participants include: Adopt Parfums SAS, Bayer AG, Beauty International Europe B.V., Beiersdorf AG, Biocodex SAS, Caudalie S.A.R.L., CFEB Sisley SAS, Chanel S.A., Clarins SA, Colgate-Palmolive Company, Coty Inc., Edgewell Personal Care Brands LLC, GROUPE EUGENE PERMA, Groupe Lea Nature SA, Haleon plc, Henkel AG & Co. KGaA, Hermes International SCA, Inter Parfums, Inc., Katjes International GmbH & Co. KG., Kenvue Inc., Kiko S.P.A., Laboratoire Native SAS, Laboratoire NUXE SAS, Laboratoires Expanscience, L’Occitane International S.A., L’Oreal S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), NAOS SAS, Pierre Fabre S.A., PUIG SL, Reckitt Benckiser Group plc (RB), RoC Opco LLC, Shiseido Company, Limited, Sunstar Inc., The Bolton Group, The Estee Lauder Companies Inc., The Procter & Gamble Company (P&G), Unilever PLC, Weleda AG, Yves Rocher sa, etc.
This report delivers comprehensive market share data for key players in the total beauty and personal care market, complemented by segment-specific analysis for beauty and personal care products, mass beauty and personal care products, premium beauty and personal care products, baby personal care products, bath and shower products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products and sun care products categories.
Market share analysis covered in the report:
France beauty and personal care products market share
France mass beauty and personal care products market share
France premium beauty and personal care products market share
France baby personal care products market share
France bath and shower products market share
France color cosmetics market share
France deodorants market share
France depilatory products market share
France perfumes and fragrances market share
France hair care products market share
France men’s grooming products market share
France oral care market share
France skin care products market share
France sun care products market share
Why Choose This Report?
Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Whether you’re an investor, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Market Segmentation
Market Overview
France Beauty and Personal Care Market – Product Type Analysis
France Beauty and Personal Care Market – Price Range Analysis
France Beauty and Personal Care Market – Consumer Group Analysis
France Beauty and Personal Care Market – Packaging Type Analysis
France Beauty and Personal Care Market – Distribution Channel Analysis
Company/Brand Shares Analysis
Adopt Parfums SAS
Bayer AG
Beauty International Europe B.V.
Beiersdorf AG
Biocodex SAS
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table France Beauty and Personal Care Market Size 2020-2030
Chart France Beauty and Personal Care Market, Net Growth, 2020-2030
Chart France Beauty and Personal Care Market, Growth Rates, 2020-2030
Table France Beauty and Personal Care Market by Product Type, 2020-2030
Chart France Beauty and Personal Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart France Beauty and Personal Care Market by Product Type, 2020-2030
Table France Beauty and Personal Care Market by Price Range, 2020-2030
Chart France Beauty and Personal Care Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart France Beauty and Personal Care Market by Price Range, 2020-2030
Table France Beauty and Personal Care Market by Consumer Group, 2020-2030
Chart France Beauty and Personal Care Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart France Beauty and Personal Care Market by Consumer Group, 2020-2030
Table France Beauty and Personal Care Market by Packaging Type, 2020-2030
Chart France Beauty and Personal Care Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart France Beauty and Personal Care Market by Packaging Type, 2020-2030
Table France Beauty and Personal Care Market by Distribution Channel, 2020-2030
Chart France Beauty and Personal Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart France Beauty and Personal Care Market by Distribution Channel, 2020-2030
Table France Beauty and Personal Care Market Share (%), by Companies, 2020-2024
Chart France Beauty and Personal Care Market, by Companies, 2024
Table France Beauty and Personal Care Market Share (%), by Brands, 2020-2024
Chart France Beauty and Personal Care Market, by Brands, 2024
Table France – Population (Millions) and Forecast
Table France – Consumer Price Index (CPI) and Forecast
Table France – Gross Domestic Product and Forecast
Table France Beauty and Personal Care Market: Spend as a Proportion of GDP (%)
Table France Beauty and Personal Care Market: Consumption per Capita (Population)
Companies Mentioned
A selection of companies mentioned in this report includes, but is not limited to:
Adopt Parfums SAS
Bayer AG
Beauty International Europe B.V.
Beiersdorf AG
Biocodex SAS
Caudalie S.A.R.L.
CFEB Sisley SAS
Chanel S.A.
Clarins SA
Colgate-Palmolive Company
Coty Inc.
Edgewell Personal Care Brands LLC
GROUPE EUGENE PERMA
Groupe Lea Nature SA
Haleon plc
Henkel AG & Co. KGaA
Hermes International SCA
Inter Parfums, Inc.
Katjes International GmbH & Co. KG.
Kenvue Inc.
Kiko S.P.A.
Laboratoire Native SAS
Laboratoire NUXE SAS
Laboratoires Expanscience
L’Occitane International S.A.
L’Oreal S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
NAOS SAS
Pierre Fabre S.A.
PUIG SL
Reckitt Benckiser Group plc (RB)
RoC Opco LLC
Shiseido Company, Limited
Sunstar Inc.
The Bolton Group
The Estee Lauder Companies Inc.
The Procter & Gamble Company (P&G)
Unilever PLC
Weleda AG
Yves Rocher sa