Forecasts indicate that the China baby food market will shrink by USD 2.2 billion by the end of 2029, resulting in a compound annual growth rate (CAGR) of -2%. One of the primary factors contributing to this shift is the demographic decline, following the country’s shrinking birth rate. The government’s efforts to reverse this trend through policy changes, including extended maternity leave and financial incentives for families, have yet to yield substantial results. As a result, there is a reduced consumer base for baby food products. Additionally, the economic slowdown and rising inflationary pressures are causing many middle-class families to become more budget-conscious, leading to a decline in demand for premium baby food products.
This report presents a detailed overview of the China baby food industry, including key data on historical market size, growth rates, and future trends. It offers an in-depth analysis of different market segments, paying close attention to factors like product type, category and distribution channel. This detailed analysis supports the identification of growth opportunities within the baby food industry.
Market Segmentation
The China baby food market is structured as follows:
Product type: dried baby food, prepared baby food, milk formula (standard formula, follow-on formula, growing-up milk, special milks), other baby food
Category: conventional, organic
Distribution channel: supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, others
The baby food market in China is segmented across product type, category and distribution channel. By product type, the market is categorized into dried baby food, prepared baby food, milk formula (standard formula, follow-on formula, growing-up milk, special milks), and other baby food. Category categories include conventional, and organic. Distribution channel segmentation comprises supermarkets and hypermarkets, small grocery stores, health and beauty stores, e-commerce, and others.
Competitive Landscape
The China baby food market is marked by intense competition, featuring leading companies such as Wissun Group, The Kraft Heinz Company, The Hain Celestial Group Inc., The a2 Milk Company Limited, Synutra Inc., Sunny Fields Enterprise Ltd., Shijiazhuang Junlebao Dairy Co. Ltd., Shanghai Fangguang Food Co. Ltd., Shanghai Eastwes Nutritious Food Co., Royal FrieslandCampina N.V., Nestle S.A., Mead Johnson (Guangzhou) Ltd., Inner Mongolia Yili Industrial Group Co. Ltd., HiPP GmbH & Company Vertrieb KG, Heilongjiang Wondersun Dairy Co. Ltd., Healthy Times Inc., Health & Happiness Group International Holdings Ltd. (H&H Group), Hangzhou Beingmate Group Co. Ltd., Enoulite Group Holding Co. Ltd., Danone S.A., China Feihe Limited, China Mengniu Dairy Company Limited, Beijing Sanyuan Foods Company Limited, Anhui Three Squirrels Electronic Commerce Co. Ltd. and Abbott Laboratories.
The report provides a detailed assessment of prominent companies within the baby food market, tracking their performance from 2019 to 2023. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the China baby food market.
Gain in-depth analysis and forecasts for the key segments of the China baby food market: product type, category and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the China baby food market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the China baby food market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
China Baby Food Market – Product Type Analysis
China Baby Food Market – Category Analysis
China Baby Food Market – Distribution Channel Analysis
Key Players and Market Share
– Wissun Group
– The Kraft Heinz Company
– The Hain Celestial Group, Inc.
– The a2 Milk Company Limited
– Synutra Inc.
– Sunny Fields Enterprise Ltd.
– Shijiazhuang Junlebao Dairy Co., Ltd.
– Shanghai Fangguang Food Co., Ltd.
– Shanghai Eastwes Nutritious Food Co.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table China Baby Food Market 2019-2029
Chart China Baby Food Market, Net Growth, 2019-2029
Chart China Baby Food Market, Growth Rates, 2019-2029
Table China Baby Food Market by Product Type, 2019-2029
Chart China Baby Food Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart China Baby Food Market by Product Type, 2019-2029
Table China Baby Food Market by Category, 2019-2029
Chart China Baby Food Market by Category, CAGR Historic and Forecast, 2019-2029
Chart China Baby Food Market by Category, 2019-2029
Table China Baby Food Market by Distribution Channel, 2019-2029
Chart China Baby Food Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart China Baby Food Market by Distribution Channel, 2019-2029
Table China Baby Food Market Share (%), by Companies, 2019-2023
Chart China Baby Food Market, by Companies, 2023
Table China Baby Food Market Share (%), by Brands, 2019-2023
Chart China Baby Food Market, by Brands, 2023
Table China – Population (Millions) and Forecast
Table China – Consumer Price Index (CPI) and Forecast
Table China – Gross Domestic Product and Forecast
Table China Baby Food Market: Spend as a Proportion of GDP (%)
Table China Baby Food Market: Consumption per Capita (Population)
Companies Mentioned
Wissun Group
The Kraft Heinz Company
The Hain Celestial Group, Inc.
The a2 Milk Company Limited
Synutra Inc.
Sunny Fields Enterprise Ltd.
Shijiazhuang Junlebao Dairy Co., Ltd.
Shanghai Fangguang Food Co., Ltd.
Shanghai Eastwes Nutritious Food Co.
Royal FrieslandCampina N.V.
Nestle S.A.
Mead Johnson (Guangzhou) Ltd.
Inner Mongolia Yili Industrial Group Co., Ltd.
HiPP GmbH & Company Vertrieb KG
Heilongjiang Wondersun Dairy Co., Ltd.
Healthy Times Inc.
Health & Happiness Group International Holdings Ltd. (H&H Group)
Hangzhou Beingmate Group Co., Ltd.
Enoulite Group Holding Co., Ltd.
Danone S.A.
China Feihe Limited
China Mengniu Dairy Company Limited
Beijing Sanyuan Foods Company Limited
Anhui Three Squirrels Electronic Commerce Co., Ltd.
Abbott Laboratories