Qatar’s alcoholic beverages market is projected to grow steadily over the next five years, with its total value anticipated to increase from USD 1.7 billion in 2025 to USD 2.3 billion by 2030, translating to a compound annual growth rate of 5.55%. The expansion is being driven by a combination of structural and cyclical factors. A rising influx of expatriates, coupled with the country’s continued investment in hosting international sporting events and large-scale entertainment activities, is expected to bolster consumption, particularly in the hospitality and on-trade segments. Increased arrivals via both air and cruise travel, alongside sustained growth in the hotel and luxury accommodation sectors, are set to amplify demand further.
Digital marketing efforts by both global and regional players are also playing a key role in driving consumer engagement, particularly among younger, tech-savvy audiences. The use of targeted campaigns and e-commerce integration is improving product accessibility and visibility, supporting a more diversified consumption base. However, the industry’s momentum may be tempered by several headwinds. Social and cultural conservatism continues to shape regulatory frameworks and consumer attitudes toward alcohol, placing natural limits on the pace and extent of market penetration. Simultaneously, growing public awareness around health and wellness is pushing a segment of younger consumers toward more moderate or balanced drinking habits, with a preference for low-alcohol or alcohol-free alternatives.
Overall, while Qatar’s alcohol market remains structurally constrained by cultural and regulatory sensitivities, underlying demand fundamentals—fueled by demographic shifts, tourism, and premium hospitality investments—point to a stable upward trajectory, with strategic positioning becoming increasingly important in navigating both growth and resistance forces.
Focused on delivering actionable insights, this report explores the Qatar alcoholic beverages market, analyzing historical performance from 2020 to 2024 and providing forecasts up to 2030. It assesses market size, growth dynamics, and segment-specific trends, highlighting the factors driving change in the industry. By breaking down the market into product type and distribution channel, the report equips decision-makers with a clear understanding of the competitive landscape and growth potential.
Report Highlights
This report presents a comprehensive analysis of the Qatar alcoholic beverages market size (in Liters/USD) from 2020 to 2030. The core dataset includes historical figures and forward-looking projections for both the overall market and its key segments, supplemented by compound annual growth rates (CAGRs) for historical and forecast periods. Segmentation covers product type and distribution channel. By comparing historical and projected growth rates, the analysis identifies high-potential segments, enabling data-driven strategic decision-making.
Also included in the report is an analysis of the market’s underlying trends and drivers. Informed by executive-level interviews and verified macro-level data, this section explores the fundamental shifts influencing demand and competition. It outlines how changes in innovation cycles, and consumer expectations have affected recent developments, while pointing to segments with the greatest forward momentum and associated risks.
A competitive benchmarking section tracks market share movements and brand positioning among key players from 2020-2024. The report maps consolidation trends, share shifts, and differentiation strategies, equipping stakeholders with actionable insights for portfolio optimization and long-term planning.
Market Segmentation
The following outlines the segmentation of the Qatar alcoholic beverages market:
Product type – e.g., beer (dark beer, lager, low and non-alcoholic beer, stout), cider and perry, RTDs, spirits (brandy, liqueurs, rum, tequila and mezcal, whiskey, white spirits, others), wine (fortified wine, sparkling wine, still wine)
Distribution channel – e.g., bars and HoReCa, convenience stores, food and drinks stores, hypermarkets, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Competitive Landscape: Market Share Analysis
This report presents market share figures for top companies operating in the alcoholic beverages sector in Qatar, highlighting brand reach and competitive footprint. Notable participants include:
AB InBev
AG Anadolu Grubu Holding AS
Asahi Group Holdings, Ltd.
Bacardi Limited
Brown-Forman Corporation
Carlsberg A/S
Diageo plc
Heineken N.V.
Pernod Ricard Group
Thai Beverage Public Company Limited
United Dutch Breweries B.V.
Van Pur S.A.
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Why Choose This Report?
Access accurate and up-to-date market size data for the Qatar alcoholic beverages sector.
Obtain granular insights across key segments, including product type and distribution channel.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Qatar Alcoholic Beverages Market – Product Type Analysis
Qatar Alcoholic Beverages Market – Distribution Channel Analysis
Company Shares Analysis
AB InBev
AG Anadolu Grubu Holding AS
Asahi Group Holdings, Ltd.
Bacardi Limited
Brown-Forman Corporation
Carlsberg A/S
Diageo plc
Heineken N.V.
Pernod Ricard Group
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Qatar Alcoholic Beverages Market 2020-2030
Chart Qatar Alcoholic Beverages Market, Net Growth, 2020-2030
Chart Qatar Alcoholic Beverages Market, Growth Rates, 2020-2030
Table Qatar Alcoholic Beverages Market by Product Type, 2020-2030
Chart Qatar Alcoholic Beverages Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Qatar Alcoholic Beverages Market by Product Type, 2020-2030
Table Qatar Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Qatar Alcoholic Beverages Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Qatar Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Qatar Alcoholic Beverages Market Share (%), by Companies, 2020-2024
Chart Qatar Alcoholic Beverages Market, by Companies, 2024
Table Qatar Alcoholic Beverages Market Share (%), by Brands, 2020-2024
Chart Qatar Alcoholic Beverages Market, by Brands, 2024
Table Qatar – Population (Millions) and Forecast
Table Qatar – Consumer Price Index (CPI) and Forecast
Table Qatar – Gross Domestic Product and Forecast
Table Qatar Alcoholic Beverages Market: Spend as a Proportion of GDP (%)
Table Qatar Alcoholic Beverages Market: Consumption per Capita (Population)