Hungary Alcoholic Beverages Market 2025

The Hungary alcoholic beverages sector is poised for a dynamic growth phase, anticipating an increase of USD 3.7 billion and a CAGR of approximately 7.5% from 2025 to 2030. Hungary’s alcoholic beverages market is driven by the country’s strong beer culture, with an increasing preference for craft beers and premium products. Wine, particularly Hungarian varieties, is also seeing growth, fueled by both domestic consumption and rising export opportunities. Spirits, especially pálinka, a traditional fruit brandy, are a key part of the market, with consumers increasingly willing to experiment with higher-end, artisanal varieties.

This report offers a detailed examination of the Hungary alcoholic beverages market, leveraging historical data from 2020 to 2024 and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product, packaging type and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.

Market Segmentation

The Hungary alcoholic beverages market is categorized into the following segments:
Product: beer, cider/perry, RTDs, spirits, wine
Packaging type: glass bottles, metal cans, others
Distribution channel: convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, bars & HoReCa, e-commerce, others

In Hungary, the alcoholic beverages market is segmented by product, packaging type and distribution channel. By product, the market includes beer, cider/perry, RTDs, spirits, and wine. Packaging type segments encompass glass bottles, metal cans, and others. Distribution channel segments encompass convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, bars & HoReCa, e-commerce, and others.

Competitive Landscape

In examining the competitive landscape, key players in the alcoholic beverages market include Weinhaus Kft., Varga Pinceszet Kft., Peter Zwack & Consorten AG, Pecsi Sorfozde zrt, Ostoros-Novaj Bor Zrt., Molson Coors Beverage Company, KUNVIN Boraszati Kft., Kiss es Tarsai Kft., Heineken N.V., Grape-Vine Kft. , Grand Tokaj Zrt., Dr. August Oetker, Carlsberg A/S, Asahi Group Holdings Ltd. and AB InBev.

This comprehensive report analyzes the performance of leading companies in the alcoholic beverages sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Hungary alcoholic beverages market.
Gain in-depth analysis and forecasts for the key segments of the Hungary alcoholic beverages market: product, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Hungary alcoholic beverages market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Hungary alcoholic beverages market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Hungary Alcoholic Beverages Market – Product Analysis
Hungary Alcoholic Beverages Market – Packaging Type Analysis
Hungary Alcoholic Beverages Market – Distribution Channel Analysis
Company Shares Analysis
Weinhaus Kft.
Varga Pinceszet Kft.
Peter Zwack & Consorten AG
Pecsi Sorfozde zrt
Ostoros-Novaj Bor Zrt.
Molson Coors Beverage Company
KUNVIN Boraszati Kft.
Kiss es Tarsai Kft.
Heineken N.V.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Hungary Alcoholic Beverages Market 2020-2030
Chart Hungary Alcoholic Beverages Market, Net Growth, 2020-2030
Chart Hungary Alcoholic Beverages Market, Growth Rates, 2020-2030
Table Hungary Alcoholic Beverages Market by Product, 2020-2030
Chart Hungary Alcoholic Beverages Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Hungary Alcoholic Beverages Market by Product, 2020-2030
Table Hungary Alcoholic Beverages Market by Packaging Type, 2020-2030
Chart Hungary Alcoholic Beverages Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Hungary Alcoholic Beverages Market by Packaging Type, 2020-2030
Table Hungary Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Hungary Alcoholic Beverages Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Hungary Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Hungary Alcoholic Beverages Market Share (%), by Companies, 2020-2024
Chart Hungary Alcoholic Beverages Market, by Companies, 2024
Table Hungary Alcoholic Beverages Market Share (%), by Brands, 2020-2024
Chart Hungary Alcoholic Beverages Market, by Brands, 2024
Table Hungary – Population (Millions) and Forecast
Table Hungary – Consumer Price Index (CPI) and Forecast
Table Hungary – Gross Domestic Product and Forecast
Table Hungary Alcoholic Beverages Market: Spend as a Proportion of GDP (%)
Table Hungary Alcoholic Beverages Market: Consumption per Capita (Population)

Companies Mentioned

Weinhaus Kft.
Varga Pinceszet Kft.
Peter Zwack & Consorten AG
Pecsi Sorfozde zrt
Ostoros-Novaj Bor Zrt.
Molson Coors Beverage Company
KUNVIN Boraszati Kft.
Kiss es Tarsai Kft.
Heineken N.V.
Grape-Vine Kft. 
Grand Tokaj Zrt.
Dr. August Oetker
Carlsberg A/S
Asahi Group Holdings, Ltd.
AB InBev