Expected growth in the Thailand air freshener market is projected at USD 66.3 million, reflecting a CAGR of approximately 4.7% during the upcoming 2025 to 2030 period. In Thailand, the air freshener market is expanding due to rising consumer awareness about hygiene and well-being. With growing concerns about air quality, particularly in urban areas like Bangkok, consumers are seeking air fresheners that not only neutralize odors but also improve indoor air quality. The market is also supported by a growing middle class that is increasingly interested in premium products, including eco-friendly and luxury air fresheners. The hospitality industry’s demand for air care products further fuels the market growth in this region.
This report provides a strategic analysis of the Thailand air freshener market, examining historical trends from 2020 to 2024 and forecasting developments through 2030. It assesses market size, growth trajectories, and key drivers of change, offering a comprehensive view of the industry’s future. By dissecting the market into product type, packaging type and distribution channel, the report identifies high-potential opportunities and actionable strategies for market players to thrive in a competitive landscape.
Market Segmentation
The Thailand air freshener market is categorized into the following segments:
Product type: car air fresheners, electric air fresheners, gel air fresheners, aerosol air fresheners, others
Packaging type: flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, others
Distribution channel: convenience stores, supermarkets and hypermarkets, grocery stores, e-commerce, others
The air freshener market in the Thailand is segmented by product type, packaging type and distribution channel. The categorization of the market by product type includes car air fresheners, electric air fresheners, gel air fresheners, aerosol air fresheners, and others. Packaging type segments are divided into flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, and others. Distribution channel segments encompass convenience stores, supermarkets and hypermarkets, grocery stores, e-commerce, and others.
Competitive Landscape
Within the competitive landscape, significant companies profiled in the report include The Procter & Gamble Company (P&G), Siampoolsup Inter-Chemical Co. Ltd., S. C. Johnson & Son Inc., Power Melon Co. Ltd., Parisian Company Limited, Farcent Enterprise Co. Ltd. and Earth Corporation. This comprehensive report analyzes the performance of leading companies in the air freshener sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Thailand air freshener market.
Gain in-depth analysis and forecasts for the key segments of the Thailand air freshener market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Thailand air freshener market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Thailand air freshener market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Thailand Air Freshener Market – Product Type Analysis
Thailand Air Freshener Market – Packaging Type Analysis
Thailand Air Freshener Market – Distribution Channel Analysis
Company Shares Analysis
The Procter & Gamble Company (P&G)
Siampoolsup Inter-Chemical Co., Ltd.
S. C. Johnson & Son, Inc.
Power Melon Co., Ltd.
Parisian Company Limited
Farcent Enterprise Co., Ltd.
Earth Corporation
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Thailand Air Freshener Market 2020-2030
Chart Thailand Air Freshener Market, Net Growth, 2020-2030
Chart Thailand Air Freshener Market, Growth Rates, 2020-2030
Table Thailand Air Freshener Market by Product Type, 2020-2030
Chart Thailand Air Freshener Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Thailand Air Freshener Market by Product Type, 2020-2030
Table Thailand Air Freshener Market by Packaging Type, 2020-2030
Chart Thailand Air Freshener Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Thailand Air Freshener Market by Packaging Type, 2020-2030
Table Thailand Air Freshener Market by Distribution Channel, 2020-2030
Chart Thailand Air Freshener Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Thailand Air Freshener Market by Distribution Channel, 2020-2030
Table Thailand Air Freshener Market Share (%), by Companies, 2020-2024
Chart Thailand Air Freshener Market, by Companies, 2024
Table Thailand Air Freshener Market Share (%), by Brands, 2020-2024
Chart Thailand Air Freshener Market, by Brands, 2024
Table Thailand – Population (Millions) and Forecast
Table Thailand – Consumer Price Index (CPI) and Forecast
Table Thailand – Gross Domestic Product and Forecast
Table Thailand Air Freshener Market: Spend as a Proportion of GDP (%)
Table Thailand Air Freshener Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Siampoolsup Inter-Chemical Co., Ltd.
S. C. Johnson & Son, Inc.
Power Melon Co., Ltd.
Parisian Company Limited
Farcent Enterprise Co., Ltd.
Earth Corporation

