The market for air freshener is set for moderate growth, with projections indicating an increase of USD 44.2 million and a compound annual growth rate (CAGR) nearing 9% over the forecast period. In the Philippines, the air freshener market is expanding, driven by the growing urban population and a rising middle class. Consumers are increasingly seeking ways to improve the cleanliness and ambiance of their homes, which has led to a higher demand for air fresheners. Additionally, the growing interest in home decor and wellness is contributing to the market’s growth.
The report provides a comprehensive analysis of the Philippines air freshener industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product type, packaging type and distribution channel. The insights gained from this evaluation help reveal the growth potential within the air freshener sector.
Market Segmentation
The segmentation of the Philippines air freshener market is outlined below:
Product type: car air fresheners, gel air fresheners, aerosol air fresheners, others
Packaging type: flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, others
Distribution channel: convenience stores, supermarkets and hypermarkets, grocery stores, department stores, others
The air freshener market in Philippines is segmented across product type, packaging type and distribution channel. By product type, the market includes car air fresheners, gel air fresheners, aerosol air fresheners, and others. Packaging type categories include flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, and others. Distribution channel segments cover convenience stores, supermarkets and hypermarkets, grocery stores, department stores, and others.
Competitive Landscape
The competitive landscape of the industry has been analyzed, featuring profiles of major players such as The Procter & Gamble Company (P&G), S.T. CORPORATION, S. C. Johnson & Son Inc., Reckitt Benckiser Group plc (RB) and Mercury Drug Corporation. This report presents an extensive analysis of major entities in the air freshener market, focusing on their performance from 2019 to 2023. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Philippines air freshener market.
Gain in-depth analysis and forecasts for the key segments of the Philippines air freshener market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Philippines air freshener market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Philippines air freshener market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Philippines Air Freshener Market – Product Type Analysis
Philippines Air Freshener Market – Packaging Type Analysis
Philippines Air Freshener Market – Distribution Channel Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– S.T. CORPORATION
– S. C. Johnson & Son, Inc.
– Reckitt Benckiser Group plc (RB)
– Mercury Drug Corporation
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Philippines Air Freshener Market 2019-2029
Chart Philippines Air Freshener Market, Net Growth, 2019-2029
Chart Philippines Air Freshener Market, Growth Rates, 2019-2029
Table Philippines Air Freshener Market by Product Type, 2019-2029
Chart Philippines Air Freshener Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Philippines Air Freshener Market by Product Type, 2019-2029
Table Philippines Air Freshener Market by Packaging Type, 2019-2029
Chart Philippines Air Freshener Market by Packaging Type, CAGR Historic and Forecast, 2019-2029
Chart Philippines Air Freshener Market by Packaging Type, 2019-2029
Table Philippines Air Freshener Market by Distribution Channel, 2019-2029
Chart Philippines Air Freshener Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Philippines Air Freshener Market by Distribution Channel, 2019-2029
Table Philippines Air Freshener Market Share (%), by Companies, 2019-2023
Chart Philippines Air Freshener Market, by Companies, 2023
Table Philippines Air Freshener Market Share (%), by Brands, 2019-2023
Chart Philippines Air Freshener Market, by Brands, 2023
Table Philippines – Population (Millions) and Forecast
Table Philippines – Consumer Price Index (CPI) and Forecast
Table Philippines – Gross Domestic Product and Forecast
Table Philippines Air Freshener Market: Spend as a Proportion of GDP (%)
Table Philippines Air Freshener Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
S.T. CORPORATION
S. C. Johnson & Son, Inc.
Reckitt Benckiser Group plc (RB)
Mercury Drug Corporation