Anticipated trends indicate that the India air freshener market will achieve incremental growth of USD 77.4 million, translating to a CAGR of around 5.8% during the forecast period of 2025 to 2030. India’s air freshener market is growing, fueled by a combination of rising disposable incomes and a greater awareness of hygiene and wellness. Consumers in urban areas, particularly in metros like Mumbai, Delhi, and Bengaluru, are increasingly investing in air care products to improve indoor air quality and create pleasant home environments. Additionally, the growing trend of home decor and the preference for pleasant fragrances are driving the demand for air fresheners.
The report aims to deliver comprehensive data on the India air freshener market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product type, packaging type and distribution channel.
Market Segmentation
The India air freshener market is classified into the following segments:
Product type: candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, aerosol air fresheners, others
Packaging type: flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, others
Distribution channel: convenience stores, supermarkets and hypermarkets, grocery stores, e-commerce, others
The India air freshener market is categorized by product type, packaging type and distribution channel. By product type, it includes candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, aerosol air fresheners, and others. Packaging type segmentation includes flexible packaging, glass bottles, metal tins and cans, paper containers, rigid plastic containers, and others. Distribution channel segments comprise convenience stores, supermarkets and hypermarkets, grocery stores, e-commerce, and others.
Competitive Landscape
Prominent companies operating within the market comprise TTK Healthcare Ltd., The Procter & Gamble Company (P&G), Reckitt Benckiser Group plc (RB), Raymond Ltd., Godrej Group, Dabur India Limited and Balev Corporation. This analysis offers a comprehensive overview of the main players in the air freshener market, evaluating their performance trends from 2020 to 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the India air freshener market.
Gain in-depth analysis and forecasts for the key segments of the India air freshener market: product type, packaging type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the India air freshener market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the India air freshener market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
India Air Freshener Market – Product Type Analysis
India Air Freshener Market – Packaging Type Analysis
India Air Freshener Market – Distribution Channel Analysis
Company Shares Analysis
TTK Healthcare Ltd.
The Procter & Gamble Company (P&G)
Reckitt Benckiser Group plc (RB)
Raymond Ltd.
Godrej Group
Dabur India Limited
Balev Corporation
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table India Air Freshener Market 2020-2030
Chart India Air Freshener Market, Net Growth, 2020-2030
Chart India Air Freshener Market, Growth Rates, 2020-2030
Table India Air Freshener Market by Product Type, 2020-2030
Chart India Air Freshener Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart India Air Freshener Market by Product Type, 2020-2030
Table India Air Freshener Market by Packaging Type, 2020-2030
Chart India Air Freshener Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart India Air Freshener Market by Packaging Type, 2020-2030
Table India Air Freshener Market by Distribution Channel, 2020-2030
Chart India Air Freshener Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart India Air Freshener Market by Distribution Channel, 2020-2030
Table India Air Freshener Market Share (%), by Companies, 2020-2024
Chart India Air Freshener Market, by Companies, 2024
Table India Air Freshener Market Share (%), by Brands, 2020-2024
Chart India Air Freshener Market, by Brands, 2024
Table India – Population (Millions) and Forecast
Table India – Consumer Price Index (CPI) and Forecast
Table India – Gross Domestic Product and Forecast
Table India Air Freshener Market: Spend as a Proportion of GDP (%)
Table India Air Freshener Market: Consumption per Capita (Population)
Companies Mentioned
TTK Healthcare Ltd.
The Procter & Gamble Company (P&G)
Reckitt Benckiser Group plc (RB)
Raymond Ltd.
Godrej Group
Dabur India Limited
Balev Corporation