The Peru tea market is projected to expand by USD 10.9 million through 2030, advancing at a CAGR of 2.59%, a pace that signals resilience rather than acceleration. In a context of constrained household purchasing power and the lingering impact of earlier price increases, value growth is being supported more by pricing effects than by a broad-based rise in consumption. Volumes remain under pressure, with clear evidence of downtrading as consumers prioritise affordability and shift toward lower-priced brands and larger pack formats to preserve purchase frequency.
Core demand continues to be anchored in traditional black and blended teas, which serve as everyday staples. Mid- to premium-tier products, no entanto, face intensified competition and fragmentation of demand, limiting their expansion potential. In contrast, herbal and traditional medicinal teas have emerged as the most dynamic segment of the market. Products positioned around digestive support, relaxation, respiratory comfort and immune reinforcement are gaining traction, reinforcing tea’s role as a relatively affordable, daily health solution. Subthemes such as women’s health and preventive wellbeing are further broadening usage occasions and supporting incremental frequency.
Looking ahead, a gradual macroeconomic stabilisation could enable a measured recovery, with mid-priced offerings likely to become the central competitive battleground. Success will depend on balancing perceived quality with price accessibility, particularly in a market where consumers remain highly value-conscious. Reducing seasonality is also becoming a strategic priority. Cold-brew formats, lighter flavour profiles and products suitable for both hot and chilled preparation offer a pathway to extend consumption beyond traditional peak periods and to attract younger consumers.
Distribution remains structurally fragmented. Small neighbourhood outlets retain a foundational role in ensuring everyday availability, yet discount formats are expanding rapidly and strengthening private-label penetration. This shift is reshaping pricing architecture and product assortment across the market. Geral, Peru’s tea sector is evolving through structural adjustment and functional deepening rather than scale expansion, with growth increasingly tied to value management and targeted health positioning.
This up-to-date report presents a quantitative breakdown of the tea sector in Peru. Atualizado em 2025, it covers historical performance from 2020 onward and forecasts through 2030. Users can access key figures, segment details, and future trajectories in one concise source.
O que há dentro do relatório
Números anuais de tamanho do mercado expressos em (Tons/USD), abrangendo 2020 para 2030. O conjunto de dados inclui dados históricos e previsões, juntamente com cálculos CAGR para períodos históricos e projetados.
Segmentação de Mercado
The Peru tea market is structured as follows:
Tipo de produto – por ex., chá preto, fruit and herbal tea, Chá verde, RTD tea
Tipo – por ex., conventional, organic
Packaging type – por ex., flexible packaging, metal cans, paper containers
Canal de distribuição – por ex., bars and HoReCa, lojas de conveniência, descontos, hipermercados, pequenas mercearias, supermercados, tobacco/liquor/tea shop, outros
Macroeconômico & Indicadores Demográficos
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (IPC), Produto Interno Bruto (PIB), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Cenário Competitivo: Análise de participação de mercado
This report presents market share figures for top companies operating in the tea sector in Peru, highlighting brand reach and competitive footprint. Notable participants include: AURANDINA S.A.C., Corporacion Alimentaria Suiza S.A.C., DINAMIKA BUSINESS S.A.C., G.W. Yichang & Cia S.A., JDE Peet’s N.V., Lipton Teas and Infusions, etc..
The report includes detailed market share analysis for major competitors across the total tea market, alongside segment-level insights covering tea, chá preto, black tea bags, fruit and herbal tea, green tea and RTD tea.
Análise de participação de mercado abordada no relatório:
Peru tea market share
Peru black tea market share
Peru black tea bags market share
Peru fruit and herbal tea market share
Peru green tea market share
Peru RTD tea market share
Por que escolher este relatório?
Projetado como um conciso, instantâneo do mercado rico em dados, este relatório é ideal para as partes interessadas que buscam, confiável, e insights estratégicos. Quer você seja um investidor, operador, consultor, ou fornecedor, a estrutura baseada em dados suporta confiança, tomada de decisão baseada em evidências.
Solicite uma amostra editada para visualizar a estrutura de dados e a qualidade da apresentação antes da compra.
Os resultados incluem
Relatório em PDF estruturado profissionalmente
Databook EXCEL completo com números anuais e segmentação multidimensional de 2020 para 2030
Índice
ÍNDICE
Segmentação de Mercado
Visão geral do mercado
Peru Tea Market – Análise do tipo de produto
Peru Tea Market – Análise de tipo
Peru Tea Market – Packaging Type Analysis
Peru Tea Market – Análise do Canal de Distribuição
Company/Brand Shares Analysis
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
…
Dados e previsões macroeconómicas
Metodologia de Pesquisa
Isenção de responsabilidade
FIGURAS E TABELAS
Table Peru Tea Market Size 2020-2030
Chart Peru Tea Market, Crescimento Líquido, 2020-2030
Chart Peru Tea Market, Taxas de crescimento, 2020-2030
Table Peru Tea Market by Product Type, 2020-2030
Chart Peru Tea Market by Product Type, Histórico e previsão CAGR, 2020-2030
Chart Peru Tea Market by Product Type, 2020-2030
Table Peru Tea Market by Type, 2020-2030
Chart Peru Tea Market by Type, Histórico e previsão CAGR, 2020-2030
Chart Peru Tea Market by Type, 2020-2030
Table Peru Tea Market by Packaging Type, 2020-2030
Chart Peru Tea Market by Packaging Type, Histórico e previsão CAGR, 2020-2030
Chart Peru Tea Market by Packaging Type, 2020-2030
Table Peru Tea Market by Distribution Channel, 2020-2030
Chart Peru Tea Market by Distribution Channel, Histórico e previsão CAGR, 2020-2030
Chart Peru Tea Market by Distribution Channel, 2020-2030
Table Peru Tea Market Share (%), por empresas, 2020-2025
Chart Peru Tea Market, por empresas, 2025
Table Peru Tea Market Share (%), por marcas, 2020-2025
Chart Peru Tea Market, por marcas, 2025
Table Peru – População (Milhões) e Previsão
Table Peru – Índice de Preços ao Consumidor (IPC) e Previsão
Table Peru – Produto Interno Bruto e Previsão
Table Peru Tea Market: Gaste como proporção do PIB (%)
Table Peru Tea Market: Consumo per capita (População)
Empresas mencionadas
The companies profiled in this Peru Tea market report include:
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
Lipton Teas and Infusions