According to the latest research, the skin care products market in Brazil is poised to grow by USD 2.8 billion during 2024-2029, progressing at a CAGR of 8.6% Durante o período de previsão. The expansion of the middle class in the country, marked by rising disposable incomes, is driving increased spending on premium and luxury skincare products. Urbanization is another significant factor, with more people relocating to cities and adopting modern lifestyles that prioritize personal grooming and skincare. This urbanization trend has resulted in a heightened demand for a wide range of skincare products designed to address various skin types and concerns.
Consumers are becoming more educated about skincare due to greater access to information via the internet and social media. This heightened awareness is leading to more informed purchasing decisions and a preference for products with demonstrated effectiveness. The influence of social media and key opinion leaders (KOLs) is particularly pronounced. Endorsements and reviews from popular figures can greatly enhance the popularity and sales of skincare products.
This report presents a detailed overview of the Brazil skin care products industry, incluindo dados importantes sobre o tamanho do mercado histórico, taxas de crescimento, e tendências futuras. Oferece uma análise aprofundada de diferentes segmentos de mercado, prestando muita atenção a fatores como o produto, price range, key pack material, and distribution channel. This detailed analysis supports the identification of growth opportunities within the skin care products industry.
Segmentação de mercado
The skin care products market in Brazil is structured as follows:
Produto: body care (anti-cellulite and firming, general purpose), depilatories, facial care (acne treatments, cleansing wipes, face masks, face toners, face wash & cleansers, lip care products, moisturizers & treatments), hand care, outros (make-up removers, skincare sets)
Price range: prestige product, mass product
Key pack material: embalagem flexível, vidro, metal, paper & board, rigid plastics
Canal de distribuição: supermercados e hipermercados, Descontos, pequenos supermercados, lojas de saúde e beleza, direct selling, comércio eletrônico, outros
The Brazil skin care products market is segmented on the basis of product, price range, key pack material, and distribution channel. On the basis of product, the skin care products market in Brazil has been segmented into body care (anti-cellulite and firming, general purpose), depilatories, facial care (acne treatments, cleansing wipes, face masks, face toners, face wash & cleansers, lip care products, moisturizers & treatments), hand care, e outros (make-up removers, skincare sets). By price range, the skin care products market in Brazil has been segmented into prestige product, and mass product. Based on key pack material, the skin care products market in Brazil is categorized into flexible packaging, vidro, metal, paper & board, and rigid plastics. On the basis of distribution channel, the skin care products market in Brazil has been segmented into supermarkets and hypermarkets, Descontos, pequenos supermercados, lojas de saúde e beleza, direct selling, comércio eletrônico, e outros.
Cenário competitivo
The Brazil skin care products market is highly competitive. The leading players in the skin care products market include Natura & Co, Grupo Boticario, Beiersdorf AG, L’Oreal S.A., Kenvue Inc., Coty Inc., Mary Kay Inc., Pierre Fabre S.A., Galderma S.A., Hypera S.A., Genomma Lab Internacional SAB de CV, Unilever plc, L’Occitane International S.A., Haleon plc, Larru’S Industria e Comercio de Cosmeticos LTDA., Cria Sim Produtos de Higiene Ltda., Grupo Silvio Santos, NAOS SAS, Shiseido Company Limited, Ache Laboratorios Farmaceuticos S.A., RoC Opco LLC.
This report provides a thorough assessment of the Brazil skin care products market, examining the performance of leading players from 2019 para 2023. The analysis offers critical information on market share dynamics, pinpointing dominant incumbents as well as rising challengers. Leveraging this data enables companies to refine their strategies, seize growth opportunities, and sustain competitive advantage in an increasingly dynamic market environment.
Por que comprar este relatório?
Obtain precise statistical data and forecasts for the Brazil skin care products market.
Desenvolva estratégias específicas da região e defina prioridades estratégicas com base em análise de dados localizada.
Gain deep insights into the dynamics of the Brazil skin care products market.
Identifique oportunidades de investimento de alto potencial, direcionando os setores de crescimento e tendências emergentes.
Anticipate the future trajectory of the Brazil skin care products market with informed projections.
Avalie o cenário competitivo para determinar o tempo ideal para capitalizar as oportunidades de mercado.
Índice
ÍNDICE
Key findings
Report scope
Research methodology
Market overviewBrazil skin care products market – product analysis
Brazil skin care products market – price range analysis
Brazil skin care products market – key pack material analysis
Brazil skin care products market – distribution channel analysis
Key players and market share
– Natura & Co
– Grupo Boticario
– Beiersdorf AG
– L’Oreal S.A.
– Kenvue Inc.
…
Macroeconomic data and forecast
Isenção de responsabilidade
Figuras e mesas
Table Brazil skin care products market 2019-2029
Chart Brazil skin care products market, net growth, 2019-2029
Chart Brazil skin care products market, taxas de crescimento, 2019-2029
Table Brazil skin care products market by product, 2019-2029
Chart Brazil skin care products market by product, CAGR historic and forecast, 2019-2029
Chart Brazil skin care products market by product, 2019-2029
Table Brazil skin care products market by price range, 2019-2029
Chart Brazil skin care products market by price range, CAGR historic and forecast, 2019-2029
Chart Brazil skin care products market by price range, 2019-2029
Table Brazil skin care products market by key pack material, 2019-2029
Chart Brazil skin care products market by key pack material, CAGR historic and forecast, 2019-2029
Chart Brazil skin care products market by key pack material, 2019-2029
Table Brazil skin care products market by distribution channel, 2019-2029
Chart Brazil skin care products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Brazil skin care products market by distribution channel, 2019-2029
Table Brazil skin care products market share (%), by companies, 2019-2023
Chart Brazil skin care products market, by companies, 2023
Table Brazil skin care products market share (%), by brands, 2019-2023
Chart Brazil skin care products market, by brands, 2023
Table Brazil – population (millions) and forecast
Table Brazil – consumer price index (CPI) and forecast
Table Brazil – gross domestic product and forecast
Table Brazil skin care products market: spend as a proportion of GDP (%)
Table Brazil skin care products market: consumption per capita (population)