Growth in the Poland RTD tea market is set to remain robust, with sector value projected to rise from USD 906.2 milhões em 2025 para USD 1,235.8 milhão por 2030, implying a compound annual growth rate of 6.4%. This trajectory positions RTD tea as one of the more dynamic segments within the country’s soft drinks landscape, supported by both expanding product breadth and a sustained shift in consumption preferences.
At a structural level, market momentum is being driven by the convergence of health orientation and convenience-led demand. As consumers place greater emphasis on everyday drinkability and perceived nutritional balance, RTD tea has increasingly been viewed as a more rational, regular-choice alternative to traditional sugary soft drinks. The proliferation of functional formulations, including products positioned around nutritional reinforcement or immune support, has strengthened the category’s health narrative and broadened its relevance across a wider range of consumption occasions.
From a product mix perspective, still RTD tea with accessible pricing and broad flavour variety continues to underpin volume growth. Offerings spanning classic tea bases through to herbal blends and function-infused variants have expanded the category’s reach, enabling it to appeal to a diverse consumer base. In parallel, smaller pack sizes, portable formats and more premium-looking packaging have improved alignment with on-the-go consumption and supported selective premiumisation, without undermining the category’s mass-market foundations.
Looking ahead, rising health awareness is expected to further shape innovation priorities, with low-sugar, sugar-free and function-enhanced RTD tea gaining a larger share of new product development. Continued entry by new players in niche segments is likely to sustain competitive intensity and product freshness. On the channel side, convenience retail remains central to capturing immediate consumption demand, while the expansion of discount retail networks is amplifying price competition and widening market coverage. Geral, the Polish RTD tea market is evolving along a path defined by health-driven demand, product diversification and channel expansion, steadily transitioning from a simple refreshment category toward a more structurally layered and choice-rich soft drinks segment.
A detailed, data-driven overview of the RTD tea market in Poland, including current market size, segmentation analysis, and forward projections to 2030. Atualizado em 2025, this report is ideal for market assessment, investment screening, and competitive benchmarking.
O que há dentro do relatório
Números anuais de tamanho do mercado expressos em (Liters/PLN/USD), abrangendo 2020 para 2030. O conjunto de dados inclui dados históricos e previsões, juntamente com cálculos CAGR para períodos históricos e projetados.
Segmentação de Mercado
The Poland RTD tea market is classified into the following segments:
Tipo de produto – por ex., Chá espumante pronto para consumo, ainda chá RTD
Tipo – por ex., chá RTD sem/com baixo teor de açúcar, chá RTD normal
Sabor – por ex., chá preto, Chá verde, outros
Canal de distribuição – por ex., bars and HoReCa, lojas de conveniência, descontos, pátios, hipermercados, pequenas mercearias, supermercados, outros
Macroeconômico & Indicadores Demográficos
O contexto de apoio inclui:
População total
Índice de Preços ao Consumidor (IPC)
Produto Interno Bruto (PIB)
Consumo per capita
Gastos do consumidor como porcentagem do PIB
Estas variáveis melhoram a compreensão do potencial de consumo e das tendências macroeconómicas que afetam o mercado.
Cenário Competitivo: Análise de participação de mercado
This report presents market share figures for top companies operating in the RTD tea sector in Poland, highlighting brand reach and competitive footprint. Notable participants include: Brothers & Sisters Sp. zo.o., Eko-Wital Sp. zo.o., Forever Young Kombucha Sp. zo.o., Grupa Maspex Wadowice, Herbapol Lublin S.A., Hornell Brewing Co., Hortex Holding S.A., Komvida Kombucha SL, M Wolska Sp. j., Nestle S.A., Oshee Polska Sp. z o.o., Premium Rosa Sp. z o.o., SOTI Natural Sp. z o.o., A Companhia Coca-Cola, Unilever PLC, etc..
Market share data is presented for top-performing companies in the overall RTD tea sector, as well as for individual segments such as RTD tea, Chá espumante pronto para consumo, ainda chá RTD, regular RTD tea and reduced-sugar RTD tea, enabling a granular view of competitive dynamics.
Análise de participação de mercado abordada no relatório:
Poland RTD tea market share
Poland RTD sparkling tea market share
Poland still RTD tea market share
Poland regular RTD tea market share
Poland reduced-sugar RTD tea market share
Por que escolher este relatório?
Projetado como um conciso, instantâneo do mercado rico em dados, este relatório é ideal para as partes interessadas que buscam, confiável, e insights estratégicos. Quer você seja um investidor, operador, consultor, ou fornecedor, a estrutura baseada em dados suporta confiança, tomada de decisão baseada em evidências.
Solicite uma amostra editada para visualizar a estrutura de dados e a qualidade da apresentação antes da compra.
Os resultados incluem
Relatório em PDF estruturado profissionalmente
Databook EXCEL completo com números anuais e segmentação multidimensional de 2020 para 2030
Índice
ÍNDICE
Segmentação de Mercado
Visão geral do mercado
Poland RTD Tea Market – Análise do tipo de produto
Poland RTD Tea Market – Análise de tipo
Poland RTD Tea Market – Análise de Sabor
Poland RTD Tea Market – Análise do Canal de Distribuição
Análise de ações da empresa
Brothers & Sisters Sp. zo.o.
Eko-Wital Sp. zo.o.
Forever Young Kombucha Sp. zo.o.
Grupa Maspex Wadowice
Herbapol Lublin S.A.
Cervejaria Hornell.
Hortex Holding S.A.
Komvida Kombucha SL
M Wolska Sp. j.
Nestle S.A.
Oshee Polska Sp. z o.o.
Premium Rosa Sp. z o.o.
SOTI Natural Sp. z o.o.
A Companhia Coca-Cola
Unilever PLC
Dados e previsões macroeconómicas
Metodologia de Pesquisa
Isenção de responsabilidade
FIGURAS E TABELAS
Table Poland RTD Tea Market 2020-2030
Chart Poland RTD Tea Market, Crescimento Líquido, 2020-2030
Chart Poland RTD Tea Market, Taxas de crescimento, 2020-2030
Table Poland RTD Tea Market by Product Type, 2020-2030
Chart Poland RTD Tea Market by Product Type, Histórico e previsão CAGR, 2020-2030
Chart Poland RTD Tea Market by Product Type, 2020-2030
Table Poland RTD Tea Market by Type, 2020-2030
Chart Poland RTD Tea Market by Type, Histórico e previsão CAGR, 2020-2030
Chart Poland RTD Tea Market by Type, 2020-2030
Table Poland RTD Tea Market by Flavor, 2020-2030
Chart Poland RTD Tea Market by Flavor, Histórico e previsão CAGR, 2020-2030
Chart Poland RTD Tea Market by Flavor, 2020-2030
Table Poland RTD Tea Market by Distribution Channel, 2020-2030
Chart Poland RTD Tea Market by Distribution Channel, Histórico e previsão CAGR, 2020-2030
Chart Poland RTD Tea Market by Distribution Channel, 2020-2030
Table Poland RTD Tea Market Share (%), por empresas, 2020-2025
Chart Poland RTD Tea Market, por empresas, 2025
Table Poland RTD Tea Market Share (%), por marcas, 2020-2025
Chart Poland RTD Tea Market, por marcas, 2025
Table Poland – População (Milhões) e Previsão
Table Poland – Índice de Preços ao Consumidor (IPC) e Previsão
Table Poland – Produto Interno Bruto e Previsão
Table Poland RTD Tea Market: Gaste como proporção do PIB (%)
Table Poland RTD Tea Market: Consumo per capita (População)