An additional USD 17.6 million in value is expected to be added to the Laos RTD tea market between 2025 e 2030, supported by a compound annual growth rate approaching 3%. This outlook points to a market that has regained momentum following the pandemic-induced slowdown, but whose expansion remains measured and structurally constrained rather than rapid or transformative.
At a structural level, growth is being supported by the recovery of everyday consumption activities and the parallel advance of urbanisation and modern retail. As dining out, travel and social interactions normalise, RTD tea has regained visibility in daily routines, particularly among urban consumers seeking convenient, ready-to-drink options. Ao mesmo tempo, the category benefits from a perception of being relatively healthier than carbonated soft drinks, providing a degree of resilience as health awareness gradually strengthens among younger consumers, students and white-collar workers.
However, macroeconomic conditions continue to impose clear limits on expansion. Inflationary pressure, currency depreciation and broader economic uncertainty have eroded purchasing power, reinforcing RTD tea’s positioning as a discretionary rather than essential purchase. This constraint is amplified by the presence of deeply entrenched alternatives, including lower-priced hot tea and loose-leaf tea with strong cultural acceptance, which cap RTD tea’s ability to penetrate beyond a narrow consumer base. Como resultado, growth is incremental and concentrated rather than broad-based.
Da perspectiva do canal, community-based retail outlets remain the backbone of sales, while the gradual expansion of modern retail in urban areas has improved product availability and brand visibility. The competitive environment is relatively concentrated, with heavy reliance on marketing investment, sponsorships and social media engagement to stimulate trial and maintain demand. Looking ahead, further growth will depend on continued urbanisation, a gradual strengthening of health-oriented preferences, the rollout of lower-sugar and more premium propositions and gains in distribution efficiency. Even so, RTD tea in Laos is expected to follow a path of structural expansion within a price-sensitive and tradition-oriented market, rather than one of mass substitution or rapid mainstream adoption.
Atualizado em 2025, this report delivers a full view of the RTD tea sector in Laos from 2020 para 2030, offering essential data for informed planning and market assessment.
O que há dentro do relatório
Números anuais de tamanho do mercado expressos em (Liters/USD), abrangendo 2020 para 2030. O conjunto de dados inclui dados históricos e previsões, juntamente com cálculos CAGR para períodos históricos e projetados.
Segmentação de Mercado
The following outlines the segmentation of the Laos RTD tea market:
Canal de distribuição – por ex., bars and HoReCa, pequenas mercearias, supermercados, outros
Macroeconômico & Indicadores Demográficos
O contexto de apoio inclui:
População total
Índice de Preços ao Consumidor (IPC)
Produto Interno Bruto (PIB)
Consumo per capita
Gastos do consumidor como porcentagem do PIB
Estas variáveis melhoram a compreensão do potencial de consumo e das tendências macroeconómicas que afetam o mercado.
Cenário Competitivo: Análise de participação de mercado
The report features market share data for leading players in the RTD tea sector in Laos, offering insights into competitive positioning, brand dominance, and consolidation trends. Key market participants include: Ichitan Group PCL, Thai Beverage Public Company Limited, etc..
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Por que escolher este relatório?
Designed as a data-rich strategic snapshot, the report delivers timely and reliable intelligence to support decisions across market entry, investment evaluation, supply chain planning, and competitive benchmarking. Quer você seja um investidor, manufacturer, distributor, or consultant, this report delivers actionable value.
Solicite uma amostra editada para visualizar a estrutura de dados e a qualidade da apresentação antes da compra.
Os resultados incluem
Relatório em PDF estruturado profissionalmente
Databook EXCEL completo com números anuais e segmentação multidimensional de 2020 para 2030
Índice
ÍNDICE
Segmentação de Mercado
Visão geral do mercado
Laos RTD Tea Market – Análise do Canal de Distribuição
Análise de ações da empresa
Ichitan Group PCL
Thai Beverage Public Company Limited
Dados e previsões macroeconómicas
Metodologia de Pesquisa
Isenção de responsabilidade
FIGURAS E TABELAS
Table Laos RTD Tea Market 2020-2030
Chart Laos RTD Tea Market, Crescimento Líquido, 2020-2030
Chart Laos RTD Tea Market, Taxas de crescimento, 2020-2030
Table Laos RTD Tea Market by Distribution Channel, 2020-2030
Chart Laos RTD Tea Market by Distribution Channel, Histórico e previsão CAGR, 2020-2030
Chart Laos RTD Tea Market by Distribution Channel, 2020-2030
Table Laos RTD Tea Market Share (%), por empresas, 2020-2025
Chart Laos RTD Tea Market, por empresas, 2025
Table Laos RTD Tea Market Share (%), por marcas, 2020-2025
Chart Laos RTD Tea Market, por marcas, 2025
Table Laos – População (Milhões) e Previsão
Table Laos – Índice de Preços ao Consumidor (IPC) e Previsão
Table Laos – Produto Interno Bruto e Previsão
Table Laos RTD Tea Market: Gaste como proporção do PIB (%)
Table Laos RTD Tea Market: Consumo per capita (População)