Visão geral do mercado

According to the latest research, the perfume market in Morocco is poised to grow by USD 32.2 million during 2024-2029, progressing at a CAGR of 3.8% during the forecast period. Morocco’s rapid urbanization is resulting in a denser population of affluent consumers in metropolitan regions. This urban demographic, with its heightened exposure to international trends, shows a marked preference for premium and niche fragrances. Furthermore, brands are capitalizing on sophisticated marketing strategies, including celebrity endorsements and social media campaigns, to generate aspirational appeal. These campaigns effectively resonate with consumers who are heavily influenced by global fashion and lifestyle trends.

The report provides a comprehensive overview of the Morocco perfume industry, cobrindo um estudo dos principais players que atuam no mercado. Inclui uma análise de segmentos e subsegmentos de mercado, taking into consideration factors such as gender, price range, packaging, e canal de distribuição. Ao examinar esses aspectos, the report offers valuable insights into the potential of the perfume industry. Além disso, o relatório apresenta informações estatísticas, incluindo o tamanho do mercado, Quota de mercado, taxa de crescimento, and forecasts specifically tailored to the perfume industry. Esta análise baseada em dados equipa os profissionais do setor com as informações necessárias para avaliar o cenário atual do mercado, tomar decisões bem informadas, e identificar oportunidades de crescimento no setor.

Segmentação de mercado

The perfume market in Morocco is segmented as below:
Gender: men, women, and unisex
Price range: premium products, and mass products
Packaging: glass bottles, plastic bottles, and others (crystal, metal, etc.)
Canal de distribuição: supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others

The Morocco perfume market is segmented on the basis of gender, price range, packaging, e canal de distribuição. Based on gender, the perfume market in Morocco is categorized into men, women, and unisex. On the basis of price range, the perfume market in Morocco has been segmented into premium products, and mass products. By packaging, the perfume market in Morocco has been segmented into glass bottles, plastic bottles, and others (crystal, metal, etc.). Based upon distribution channel, the perfume market in Morocco is categorized into supermarkets and hypermarkets, grocery stores, health and beauty stores, direct selling, e-commerce, and others.

Cenário competitivo

The Morocco perfume market is highly competitive. The prominent players operating in the Morocco perfume market include Oriflame Cosmetics S.A., Natura & Co, L’Oreal S.A., Yves Rocher sa, Coty Inc., Chanel S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), PUIG SL, Caravan Fragancias S.L., Dolce & Gabbana S.R.L., Amorepacific Corporation, Sapil Perfumes Co. LLC., SAPG – Swiss Arabian Perfumes Group (Alta Moda), The Estee Lauder Companies Inc.

The report is an indispensable tool for companies and organizations operating in the perfume industry. Oferece uma visão abrangente do mercado, capacitando executivos da indústria, decisores políticos, acadêmicos, e analistas para tomar decisões bem informadas. O relatório fornece insights e análises valiosas, presenting a cohesive and detailed perspective on the perfume market.

Por que comprar este relatório?

Provide statistical data or estimations for the Morocco perfume market
Formular estratégias regionais e determinar prioridades estratégicas com base na análise de dados locais
Gain a comprehensive understanding of the perfume market in Morocco
Identifique oportunidades de investimento promissoras, identificando setores de crescimento e tendências emergentes
Understand what the future of the perfume market in Morocco looks like
Analise o cenário competitivo e identifique o momento ideal para aproveitar oportunidades

Índice

ÍNDICE
FIGURAS E TABELAS
1. Escopo e Metodologia
1.1 Principais conclusões
1.2 Escopo do relatório
1.3 Metodologia de Pesquisa
2. Visão geral do mercado
3. Morocco Perfume Market – Gender Analysis
3.1 Men
3.2 Women
3.3 Unisex
4. Morocco Perfume Market – Price Range Analysis
4.1 Premium products
4.2 Mass products
5. Morocco Perfume Market – Packaging Analysis
5.1 Glass bottles
5.2 Plastic bottles
5.3 Others (crystal, metal, etc.)
6. Morocco Perfume Market – Análise do Canal de Distribuição
6.1 Supermarkets and hypermarkets
6.2 Grocery stores
6.3 Health and beauty stores
6.4 Direct selling
6.5 E-commerce
6.6 Others
7. Perfis de empresa
7.1 Oriflame Cosmetics S.A.
7.2 Natura & Co
7.3 L’Oreal S.A.
7.4 Yves Rocher sa
7.5 Coty Inc.
7.6 Chanel S.A.
7.7 LVMH Moet Hennessy Louis Vuitton SA (LVMH)
7.8 PUIG SL
7.9 Caravan Fragancias, S.L.
7.10 Dolce & Gabbana S.R.L.
7.11 Amorepacific Corporation
7.12 Sapil Perfumes Co. LLC.
7.13 SAPG – Swiss Arabian Perfumes Group (Alta Moda)
7.14 The Estee Lauder Companies Inc.
ISENÇÃO DE RESPONSABILIDADE

Empresas mencionadas

Oriflame Cosmetics S.A.
Natura & Co
L’Oreal S.A.
Yves Rocher sa
Coty Inc.
Chanel S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
PUIG SL
Caravan Fragancias, S.L.
Dolce & Gabbana S.R.L.
Amorepacific Corporation
Sapil Perfumes Co. LLC.
SAPG – Swiss Arabian Perfumes Group (Alta Moda)
The Estee Lauder Companies Inc.