The North America intimate hygiene market is expected to realize a modest increase of USD 134.3 million, demonstrating a CAGR of about 4.5% during the forecast period from 2024 to 2029. In North America, the intimate hygiene market is growing steadily, driven by the increasing focus on health, wellness, and personal hygiene among consumers, particularly in the U.S. and Canada. The trend toward natural, organic, and sensitive skin-friendly products is becoming more prominent, as consumers prioritize safer, environmentally friendly options. There is also rising awareness about the benefits of intimate hygiene for overall well-being, prompting more people to incorporate specialized products into their daily routines. The ease of access to intimate hygiene products via e-commerce platforms further supports the market’s expansion.
The report delivers extensive market data on the North America intimate hygiene market, including historical market size, growth trajectories, and future projections. It examines key market categories and subcategories, emphasizing critical elements like product type, distribution channel and country.
Market Segmentation
The following outlines the segmentation of the North America intimate hygiene market:
Product type: intimate washes, intimate wipes
Distribution channel: beauty and personal care stores, department stores, direct selling, e-commerce, hair salons, pharmacies, supermarkets and hypermarkets, warehouse clubs, others
Country: USA, Canada
The North America intimate hygiene market is categorized by product type, distribution channel and country. By product type, the market features intimate washes, and intimate wipes. Distribution channel segmentation comprises beauty and personal care stores, department stores, direct selling, e-commerce, hair salons, pharmacies, supermarkets and hypermarkets, warehouse clubs, and others. Geographically, the market encompasses USA and Canada.
Competitive Landscape
Prominent players in the intimate hygiene market include Unilever PLC, The Procter & Gamble Company (P&G), Prestige Consumer Healthcare Inc., Edgewell Personal Care Brands LLC and Combe Incorporated. This report delivers an in-depth examination of leading companies in the intimate hygiene sector, analyzing their performance from 2019 to 2023. The results indicate changes in market share, emphasizing both established leaders and new entrants.
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Obtain precise statistical data and forecasts for the North America intimate hygiene market.
Gain in-depth analysis and forecasts for the key segments of the North America intimate hygiene market: product type, distribution channel and country.
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Anticipate the future trajectory of the North America intimate hygiene market with informed projections.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
North America Intimate Hygiene Market – Product Type Analysis
North America Intimate Hygiene Market – Distribution Channel Analysis
North America Intimate Hygiene Market – Country Analysis
Key Players and Market Share
– Unilever PLC
– The Procter & Gamble Company (P&G)
– Prestige Consumer Healthcare, Inc.
– Edgewell Personal Care Brands LLC
– Combe Incorporated
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table North America Intimate Hygiene Market 2019-2029
Chart North America Intimate Hygiene Market, Net Growth, 2019-2029
Chart North America Intimate Hygiene Market, Growth Rates, 2019-2029
Table North America Intimate Hygiene Market by Product Type, 2019-2029
Chart North America Intimate Hygiene Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart North America Intimate Hygiene Market by Product Type, 2019-2029
Table North America Intimate Hygiene Market by Distribution Channel, 2019-2029
Chart North America Intimate Hygiene Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart North America Intimate Hygiene Market by Distribution Channel, 2019-2029
Table North America Intimate Hygiene Market by Country, 2019-2029
Chart North America Intimate Hygiene Market by Country, CAGR Historic and Forecast, 2019-2029
Chart North America Intimate Hygiene Market by Country, 2019-2029
Table North America Intimate Hygiene Market Share (%), by Companies, 2019-2023
Chart North America Intimate Hygiene Market, by Companies, 2023
Table North America Intimate Hygiene Market Share (%), by Brands, 2019-2023
Chart North America Intimate Hygiene Market, by Brands, 2023
Table North America – Population (Millions) and Forecast
Table North America – Consumer Price Index (CPI) and Forecast
Table North America – Gross Domestic Product and Forecast
Table North America Intimate Hygiene Market: Spend as a Proportion of GDP (%)
Table North America Intimate Hygiene Market: Consumption per Capita (Population)
Companies Mentioned
Unilever PLC
The Procter & Gamble Company (P&G)
Prestige Consumer Healthcare, Inc.
Edgewell Personal Care Brands LLC
Combe Incorporated