Sweden Home Care Market 2025

The Swedish home care market is set for measured growth, expanding from $452.3 million to $575.6 milhão por 2030 – a 4.94% annual climb that reflects the country’s unique balancing act between fiscal caution and environmental idealism. Beneath this steady trajectory, two competing forces are reshaping the sector: economic pragmatism is driving demand for multifunctional solutions, while sustainability imperatives continue to push formulation breakthroughs.

Economic headwinds have cemented a culture of calculated consumption, where Swedish households meticulously evaluate every cleaning product purchase. This has given rise to a new generation of hybrid formulations that combine multiple functions – disinfecting, deodorizing, and stain removal – in single products. The appeal lies not just in cost savings, but in reducing cabinet clutter, a priority in Sweden’s compact urban apartments. Manufacturers are responding with ultra-concentrated formats that allow dilution at home, cleverly aligning with both budget concerns and sustainability goals by minimizing packaging and transport emissions. These innovations are subtly altering consumption patterns, as fewer but more potent products replace the traditional array of specialized cleaners.

Yet even in this cost-conscious environment, Sweden’s deep-rooted environmental ethos continues to steer innovation. The market is witnessing quiet revolutions in biodegradable surfactants and plant-based disinfectants – advancements that go beyond marketing claims to deliver measurable reductions in aquatic toxicity. This ecological rigor is now table stakes for product development, with even budget-oriented lines expected to meet stringent environmental certifications. The convergence of frugality and sustainability has birthed an intriguing paradox: products must simultaneously offer superior cost-per-use metrics and uncompromising green credentials to succeed in this discerning market.

The retail landscape mirrors this duality. While discount channels thrive, they’re increasingly stocked with eco-efficient products that satisfy both the wallet and conscience. Meanwhile, e-commerce platforms are leveraging subscription models for refillable concentrates, appealing to time-pressed urbanites seeking both convenience and sustainable virtue. As Sweden’s home care market evolves, success will belong to those who can distill cleaning efficacy, environmental integrity, and economic value into ever more concentrated forms – a challenge as precise as the Scandinavian design ethos itself.

The report aims to deliver comprehensive data on the Sweden home care market, cobrindo o tamanho anual do mercado e as taxas de crescimento nos últimos seis anos, junto com as projeções através 2030. Ele fornece uma análise aprofundada das categorias e subcategorias de mercado, com um foco particular em tendências em evolução por tipo de produto, Tipo de embalagem e canal de distribuição.

Destaques do relatório

This report presents a comprehensive dataset detailing the Sweden home care market size from 2020 para 2030, with metrics reported in (Tons/SEK/USD). It includes actual historical data from 2020 para 2024 e projeções prospectivas através 2030, with CAGR analysis provided for both timeframes. The market is segmented by product type, Tipo de embalagem e canal de distribuição, enabling granular assessment of growth performance. The comparative view of historical versus forecasted growth supports identification of high-potential submarkets and informs evidence-based strategic planning.

Beyond quantitative indicators, the report provides qualitative insights into emerging market dynamics. Drawing on expert interviews and macroeconomic context, it analyzes the underlying causes of market expansion and contraction. Evolving consumer preferences, and environmental regulations are examined as structural forces shaping the competitive landscape. The report also highlights fast-growing sub-segments and untapped innovation-driven opportunities across the value chain.

A competitive benchmarking section tracks market share movements and brand positioning among key players from 2020-2024. The report maps consolidation trends, share shifts, and differentiation strategies, equipping stakeholders with actionable insights for portfolio optimization and long-term planning.

Segmentação de mercado

The Sweden home care market is classified into the following segments:
Tipo de produto - por exemplo, air fresheners (Aerossol Air Sownerners, Sofreadores de ar de velas, Sofreadores de ar do carro, Sofreadores de ar elétrico, Gel Air Sownerners, Sofreadores de ar líquido), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, coils, inseticidas elétricos, sprays/aerosols, outros), laundry care (amaciadores de tecido, Auxília de lavanderia, Detergentes da lavanderia, Limpadores de tapete/carpete), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (rim blocks/liquids, toilet liquids/foam)
Tipo de embalagem - por exemplo, embalagem flexível, vidro, metal, recipientes à base de papel, plástico rígido
Canal de distribuição - por exemplo, lojas de conveniência, venda direta, Descontos, comércio eletrônico, lojas gerais de mercadorias, lojas de saúde e beleza, lojas de produtos domésticos, Hipermercados, pequenos supermercados, supermercados, outros

Macroeconômico & Indicadores demográficos

Além dos dados do mercado principal, O relatório incorpora os principais indicadores socioeconômicos que fornecem contexto essencial para interpretar a dinâmica do mercado. Isso inclui tendências populacionais, o índice de preços ao consumidor (CPI), Produto Interno Bruto (PIB), consumo per capita (expresso em USD), e gastos com consumidores como uma porcentagem de PIB. Junto, Essas métricas oferecem um cenário macroeconômico que aprimora a relevância estratégica dos números de tamanho do mercado, Ajudar as partes interessadas a avaliar melhor a demanda potencial e oportunidades de crescimento a longo prazo.

Cenário competitivo: Análise de participação de mercado

Updated market share data for major industry players in Sweden home care market is included in the report, Fornecendo um instantâneo do alinhamento competitivo atual. Os principais jogadores cobertos incluem:
Bluesun Consumer Brands SLU
Bona AB
Companhia Colgate-Palmolive
Freudenberg Home and Cleaning Solutions GmbH
Henkel AG & Co. KGAA
Herdins Fargverk AB (AVA)
Julius Samann Ltd.
Orkla Asa
Reckitt Benckiser Group plc (Rb.)
S. C. Johnson & Filho, Inc.
SBM Developpement SAS
Sterling Polish Company A/S
O Procter & Gamble Company (P&G)
Unilever plc
W. Neudorff GmbH KG

Esta seção ajuda as partes interessadas a avaliar a concentração de mercado, Identifique oportunidades de parceria, e mudanças na liderança.

Por que escolher este relatório?

Access accurate and up-to-date market size data for the Sweden home care sector.
Obtenha idéias granulares em segmentos -chave, incluindo tipo de produto, Tipo de embalagem e canal de distribuição.
Entenda a dinâmica do mercado subjacente por meio de análise de drivers de crescimento orientada a especialistas, barreiras, e mudanças estruturais.
Identifique áreas de investimento atraentes, rastreando categorias de rápido crescimento e padrões de consumo emergentes.
Avalie o cenário competitivo para apoiar o tempo, posicionamento, e tomada de decisão estratégica.
Inclui uma licença corporativa de um usuário único, sem taxas adicionais para distribuição interna.

Solicite uma amostra redigida para visualizar a estrutura de dados e a qualidade da apresentação antes da compra.

As entregas incluem

Relatório de PDF estruturado profissionalmente
Banco de dados completo do Excel com números ano a ano e segmentação multidimensional de 2020 para 2030

Índice

ÍNDICE
Principais descobertas
Segmentação de mercado
Visão geral do mercado
Sweden Home Care Market – Análise do tipo de produto
Sweden Home Care Market – Análise do tipo de embalagem
Sweden Home Care Market – Análise do canal de distribuição
Análise de ações da empresa
Bluesun Consumer Brands SLU
Bona AB
Companhia Colgate-Palmolive
Freudenberg Home and Cleaning Solutions GmbH
Henkel AG & Co. KGAA
Herdins Fargverk AB (AVA)
Julius Samann Ltd.
Orkla Asa
Reckitt Benckiser Group plc (Rb.)
…
Dados macroeconômicos e previsão
Metodologia de pesquisa
Isenção de responsabilidade

Figuras e mesas
Table Sweden Home Care Market 2020-2030
Chart Sweden Home Care Market, Crescimento líquido, 2020-2030
Chart Sweden Home Care Market, Taxas de crescimento, 2020-2030
Table Sweden Home Care Market by Product Type, 2020-2030
Chart Sweden Home Care Market by Product Type, CAGR Histórico e Previsão, 2020-2030
Chart Sweden Home Care Market by Product Type, 2020-2030
Table Sweden Home Care Market by Packaging Type, 2020-2030
Chart Sweden Home Care Market by Packaging Type, CAGR Histórico e Previsão, 2020-2030
Chart Sweden Home Care Market by Packaging Type, 2020-2030
Table Sweden Home Care Market by Distribution Channel, 2020-2030
Chart Sweden Home Care Market by Distribution Channel, CAGR Histórico e Previsão, 2020-2030
Chart Sweden Home Care Market by Distribution Channel, 2020-2030
Table Sweden Home Care Market Share (%), por empresas, 2020-2024
Chart Sweden Home Care Market, por empresas, 2024
Table Sweden Home Care Market Share (%), por marcas, 2020-2024
Chart Sweden Home Care Market, por marcas, 2024
Tabela Suécia – População (Milhões) e previsão
Tabela Suécia – Índice de preços ao consumidor (CPI) e previsão
Tabela Suécia – Produto interno bruto e previsão
Table Sweden Home Care Market: Gaste como proporção de PIB (%)
Table Sweden Home Care Market: Consumo per capita (População)