Sweden Hair Care Products Market 2024

According to the latest data, the market size of the hair care products industry in Sweden is expected to rise by USD 243.8 million with a CAGR of 6.7% by the end of 2029. One significant driver is the increasing focus on health and wellness among Swedish consumers. There is a heightened awareness of the benefits of maintaining scalp health and overall hair vitality, prompting a preference for high-quality products that offer both aesthetic and therapeutic benefits. This trend is supported by the Swedish inclination towards holistic well-being, which is reflected in the demand for hair care solutions that are gentle, nourishing, and free from harmful chemicals.

Adicionalmente, the influence of digitalization and the rise of e-commerce are reshaping the hair care market in Sweden. The convenience of online shopping and the accessibility to a wide range of products, including international and niche brands, are driving consumer engagement. Personalized online shopping experiences, supported by targeted digital marketing and product reviews, are enhancing consumer decision-making and contributing to market growth.

The report delivers an in-depth analysis of the Sweden hair care products industry, oferecendo extensos dados de mercado, como o tamanho do mercado histórico, trajetórias de crescimento, e projeções prospectivas. Examina minuciosamente as principais categorias e subcategorias de mercado, enfatizando elementos críticos como o produto, pricing, packaging material, and distribution channel. Oferecendo esta análise detalhada, the report assists in uncovering the untapped potential of the hair care products market.

Segmentação de mercado

The following outlines the segmentation of the hair care products market in Sweden:
Produto: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, outros
Pricing: massa, Premium
Packaging material: embalagem flexível, vidro, metal, rigid plastics, outros
Canal de distribuição: lojas de conveniência, supermercados e hipermercados, Descontos, pequenos supermercados, lojas de saúde e beleza, direct selling, comércio eletrônico, hair salons, outros

The Sweden hair care products market is segmented on the basis of product, pricing, packaging material, and distribution channel. Based on product, the hair care products market in Sweden is categorized into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, e outros. On the basis of pricing, the hair care products market in Sweden has been segmented into mass, e premium. By packaging material, the hair care products market in Sweden has been segmented into flexible packaging, vidro, metal, rigid plastics, e outros. Based upon distribution channel, the hair care products market in Sweden is also categorized into convenience stores, supermercados e hipermercados, Descontos, pequenos supermercados, lojas de saúde e beleza, direct selling, comércio eletrônico, hair salons, e outros.

Cenário competitivo

The Sweden hair care products market is highly competitive. Key companies profiled in the report include L’Oreal S.A., Henkel AG & Co. KGAA, Maria Nila AB, Unilever plc, O Procter & Gamble Company (P&G), Bjorn Axen AB, SACHAJUAN Haircare AB, Lumene Oy, Lernberger Stafsing AB, Wella AG, Revlon Inc., IDA Warg Beauty AB, John Paul Mitchell Systems Inc., Wish and Way AB, H&M Hennes & Mauritz AB, L’anza Research International Inc., Karo Healthcare AB, Natureza & Co, Kao Corporation, Lowengrip Beauty AB, Yves Rocher SA.

This report delivers an in-depth breakdown of key players within the Sweden hair care products market, outlining their performance from 2019 através 2023. The data reveals significant shifts in market share, highlighting both dominant players and emerging competitors. Armed with this information, businesses can sharpen their competitive edge, adjusting their strategies to navigate a shifting market landscape and positioning themselves for long-term growth.

Por que comprar este relatório?

Obtain precise statistical data and forecasts for the Sweden hair care products market.
Desenvolva estratégias específicas da região e defina prioridades estratégicas com base em análise de dados localizada.
Gain deep insights into the dynamics of the Sweden hair care products market.
Identifique oportunidades de investimento de alto potencial, direcionando os setores de crescimento e tendências emergentes.
Anticipate the future trajectory of the Sweden hair care products market with informed projections.
Avalie o cenário competitivo para determinar o tempo ideal para capitalizar as oportunidades de mercado.

Índice

ÍNDICE
Key findings
Report scope
Research methodology
Market overviewSweden hair care products market – product analysis
Sweden hair care products market – pricing analysis
Sweden hair care products market – packaging material analysis
Sweden hair care products market – distribution channel analysis
Key players and market share
– L'Oreal S.A..
– Henkel AG & Co. KGAA
– Maria Nila AB
– Unilever plc
– O Procter & Gamble Company (P&G)
…
Macroeconomic data and forecast
Isenção de responsabilidade

Figuras e mesas
Table Sweden hair care products market 2019-2029
Chart Sweden hair care products market, net growth, 2019-2029
Chart Sweden hair care products market, taxas de crescimento, 2019-2029
Table Sweden hair care products market by product, 2019-2029
Chart Sweden hair care products market by product, CAGR historic and forecast, 2019-2029
Chart Sweden hair care products market by product, 2019-2029
Table Sweden hair care products market by pricing, 2019-2029
Chart Sweden hair care products market by pricing, CAGR historic and forecast, 2019-2029
Chart Sweden hair care products market by pricing, 2019-2029
Table Sweden hair care products market by packaging material, 2019-2029
Chart Sweden hair care products market by packaging material, CAGR historic and forecast, 2019-2029
Chart Sweden hair care products market by packaging material, 2019-2029
Table Sweden hair care products market by distribution channel, 2019-2029
Chart Sweden hair care products market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Sweden hair care products market by distribution channel, 2019-2029
Table Sweden hair care products market share (%), by companies, 2019-2023
Chart Sweden hair care products market, by companies, 2023
Table Sweden hair care products market share (%), by brands, 2019-2023
Chart Sweden hair care products market, by brands, 2023
Table Sweden – population (millions) and forecast
Table Sweden – consumer price index (CPI) and forecast
Table Sweden – gross domestic product and forecast
Table Sweden hair care products market: spend as a proportion of GDP (%)
Table Sweden hair care products market: consumption per capita (population)