Indonesia Hair Care Products Market 2025

The Indonesia hair care products market is projected to expand from USD 2,103.4 milhão em 2024 para USD 3,051.9 milhão por 2030, alcançando um CAGR de 6.4% Durante o período de 2025 para 2030. One significant driver is the increasing consumer awareness and importance of personal grooming and hygiene. Indonesian consumers, especialmente em áreas urbanas, are becoming more conscious of their appearance and are keen to maintain healthy and attractive hair. This trend is fueled by exposure to global beauty trends and the influence of social media, leading to a higher demand for a variety of hair care products, including shampoos, conditioners, and specialized treatments for issues such as dandruff, hair fall, and scalp health.

Another crucial driver is the rising disposable incomes and economic growth in Indonesia. As the middle class expands and more consumers enjoy improved financial stability, there is a greater willingness to invest in premium and high-quality hair care products. This economic uplift allows for a shift from basic, mass-market offerings to more specialized and effective solutions that cater to specific hair care needs. The growing affluence of Indonesian consumers also drives demand for international brands and luxury products, which are perceived to offer superior quality and results.

Adicionalmente, the influence of traditional beauty practices and natural ingredients plays a significant role in shaping the hair care market in Indonesia. There is a strong cultural preference for products that incorporate traditional and natural ingredients, such as coconut oil, aloe vera, and various herbs, which are believed to promote healthy hair. This cultural inclination towards natural and herbal remedies drives brands to innovate and offer hair care solutions that combine modern scientific advancements with traditional wisdom. The preference for natural and organic products is further supported by the increasing consumer awareness of the potential harmful effects of synthetic chemicals.

The report aims to deliver comprehensive data on the Indonesia hair care products market, covering annual market size and growth rates over the past six years, along with projections through 2030. It provides an in-depth analysis of market categories and subcategories, with a particular focus on evolving trends by product, pricing, packaging material and distribution channel.

Segmentação de mercado

The Indonesia hair care products market is classified into the following segments:
Produto: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, outros
Pricing: massa, Premium
Packaging material: embalagem flexível, vidro, metal, plásticos rígidos, outros
Canal de distribuição: lojas de conveniência, supermercados e hipermercados, pequenos supermercados, lojas de saúde e beleza, venda direta, comércio eletrônico, salões de cabelo, outros

In Indonesia, the hair care products market is segmented by product, pricing, packaging material and distribution channel. Por produto, it includes conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, e outros. Pricing segments encompass mass, e premium. Packaging material segments comprise flexible packaging, vidro, metal, plásticos rígidos, e outros. The distribution channel segmentation covers convenience stores, supermercados e hipermercados, pequenos supermercados, lojas de saúde e beleza, venda direta, comércio eletrônico, salões de cabelo, e outros.

Cenário competitivo

Top players featured in the Indonesia hair care products market study include Unilever PLC, O Procter & Gamble Company (P&G), L'Oreal S.A., Mandom Corporation, Lion Corporation, Kino Corporation, Rohto Pharmaceutical Co.. Ltd., PT Paragon Technology and Innovation, PT Victoria Care Indonesia Tbk and Alliance Pharma plc.

This analysis offers a comprehensive overview of the main players in the hair care products market, avaliando suas tendências de desempenho de 2020 para 2024. As principais conclusões ilustram mudanças na participação de mercado, Identificando empresas dominantes e concorrentes em ascensão.

Por que comprar este relatório?

Obtain precise statistical data and forecasts for the Indonesia hair care products market.
Gain in-depth analysis and forecasts for the key segments of the Indonesia hair care products market: produto, pricing, packaging material and distribution channel.
Desenvolva estratégias específicas da região e defina prioridades estratégicas com base em análise de dados localizada.
Gain deep insights into the dynamics of the Indonesia hair care products market.
Identifique oportunidades de investimento de alto potencial, direcionando os setores de crescimento e tendências emergentes.
Anticipate the future trajectory of the Indonesia hair care products market with informed projections.
Avalie o cenário competitivo para determinar o tempo ideal para capitalizar as oportunidades de mercado.
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Índice

ÍNDICE
Principais descobertas
Segmentação de mercado
Visão geral do mercado
Indonesia Hair Care Products Market – Análise do produto
Indonesia Hair Care Products Market – Pricing Analysis
Indonesia Hair Care Products Market – Packaging Material Analysis
Indonesia Hair Care Products Market – Análise do canal de distribuição
Análise de ações da empresa
Unilever plc
O Procter & Gamble Company (P&G)
L'Oreal S.A..
Mandom Corporation
Lion Corporation
Kino Corporation
Rohto Pharmaceutical Co., Ltd.
PT Paragon Technology and Innovation
PT Victoria Care Indonesia Tbk
…
Dados macroeconômicos e previsão
Metodologia de pesquisa
Isenção de responsabilidade

Figuras e mesas
Table Indonesia Hair Care Products Market 2020-2030
Chart Indonesia Hair Care Products Market, Crescimento líquido, 2020-2030
Chart Indonesia Hair Care Products Market, Taxas de crescimento, 2020-2030
Table Indonesia Hair Care Products Market by Product, 2020-2030
Chart Indonesia Hair Care Products Market by Product, CAGR Histórico e Previsão, 2020-2030
Chart Indonesia Hair Care Products Market by Product, 2020-2030
Table Indonesia Hair Care Products Market by Pricing, 2020-2030
Chart Indonesia Hair Care Products Market by Pricing, CAGR Histórico e Previsão, 2020-2030
Chart Indonesia Hair Care Products Market by Pricing, 2020-2030
Table Indonesia Hair Care Products Market by Packaging Material, 2020-2030
Chart Indonesia Hair Care Products Market by Packaging Material, CAGR Histórico e Previsão, 2020-2030
Chart Indonesia Hair Care Products Market by Packaging Material, 2020-2030
Table Indonesia Hair Care Products Market by Distribution Channel, 2020-2030
Chart Indonesia Hair Care Products Market by Distribution Channel, CAGR Histórico e Previsão, 2020-2030
Chart Indonesia Hair Care Products Market by Distribution Channel, 2020-2030
Table Indonesia Hair Care Products Market Share (%), por empresas, 2020-2024
Chart Indonesia Hair Care Products Market, por empresas, 2024
Table Indonesia Hair Care Products Market Share (%), por marcas, 2020-2024
Chart Indonesia Hair Care Products Market, por marcas, 2024
Table Indonesia – População (Milhões) e previsão
Table Indonesia – Índice de preços ao consumidor (CPI) e previsão
Table Indonesia – Produto interno bruto e previsão
Table Indonesia Hair Care Products Market: Gaste como proporção de PIB (%)
Table Indonesia Hair Care Products Market: Consumo per capita (População)

Empresas mencionadas

Unilever plc
O Procter & Gamble Company (P&G)
L'Oreal S.A..
Mandom Corporation
Lion Corporation
Kino Corporation
Rohto Pharmaceutical Co., Ltd.
PT Paragon Technology and Innovation
PT Victoria Care Indonesia Tbk
Alliance Pharma plc