Visão geral do mercado

The global patient portal market is projected to reach USD 5.82 bilhão por 2027, experiencing a compound annual growth rate (CAGR) de 13.62% de 2022 para 2027. This significant growth can be attributed to several factors, including the increasing demand for patient engagement solutions, the widespread adoption of electronic health records (EHRs), and the growing volume of healthcare data. Adicionalmente, the integration of mobile-based health platforms and the rising demand for telehealth solutions have contributed to the expansion of the patient portal market.

Patient portals are online applications that enable patients to communicate with their healthcare providers. These portals provide patients with secure access to their electronic health records, allowing them to view information such as medication history, laboratory results, and discharge summaries. Patients can also perform various activities through these portals, including requesting prescription refills and scheduling appointments. The use of patient portals enhances patient engagement and improves the quality of care provided to individual patients.

Artificial intelligence (AI) has played a crucial role in the development of practical applications and technologies. AI is extensively utilized in various areas related to clinical care, including patient portals and chatbots/bots. Bots equipped with natural language processing capabilities enhance the user experience on patient portals and contribute to increased demand. AI and machine learning tools also assist in efficiently sorting patient portal messages, particularly those involving high-risk inquiries. As healthcare digitization continues to expand, the importance of AI and related technologies will further increase.

Patient portals address challenges associated with virtual healthcare systems by improving care continuity, facilitating medical referrals, providing quick access to medical history, reducing examination costs, and saving time for doctors. Patients who rely on virtual primary healthcare often lack a primary care physician or access to traditional scheduled prior care models. Virtual healthcare also reduces costs for patients, as it eliminates or minimizes travel expenses, and virtual care services are generally more affordable than in-person care. Adicionalmente, continuous access to a secure patient portal allows patients to share their stored medical information with remote medical providers. Virtual care also helps reduce costs for healthcare systems and hospitals.

The growing usage of information technology (IT) in the healthcare sector has driven the demand for integrated systems, supported by government initiatives such as Accountable Care Organization (ACO) programs. The introduction of Stage 2 Meaningful Use criteria, which requires healthcare providers to offer online access to patients regarding their medical information, has further fueled the adoption of patient portals.

The Office of the National Coordinator for Health Information Technology (ONC) reported that only 8% of hospitals with electronic health records (EHRs) have achieved over 50% patient activation of online portals. To incentivize the implementation of EHRs, the federal government has established the Promoting Interoperability Program, which mandates that 50% or more of discharged patients have access to viewing, downloading, and transmitting their health information.

IT has demonstrated significant effectiveness in resolving medication-related issues. It enables the management of large amounts of healthcare data and supports decision-making processes, such as monitoring drug-drug interactions and checking medication details. Além disso, IT allows access to patient health records, fostering patient engagement in healthcare. The increasing role of IT in society contributes to the growing engagement of patients in managing their health.

The adoption of EHRs offers several advantages, including improved access to healthcare data, streamlined workflows, enhanced clinical research quality, prevention of adverse effects, high patient safety standards, increased patient engagement, and compliance with regulatory standards. Some healthcare IT vendors offer EHRs with built-in patient portals. To fully leverage the benefits of patient portals, healthcare organizations need to achieve a minimum engagement rate of 5% through EHRs. Over the past two decades, standalone personal EHRs and subsequently tethered patient portals have revolutionized patient engagement by providing tools for managing health and unprecedented access to health data.

With the increasing adoption of patient portals, healthcare practices can expect higher patient engagement and satisfaction, as well as more streamlined workflows that save time and effort for staff and physicians. Portals offer patients additional opportunities to interact with their doctors, thereby strengthening the patient-physician relationship. Bi-directional messaging between patients and doctors through patient portals can significantly improve patient satisfaction and engagement. The adoption of patient portals also helps reduce overhead costs for healthcare providers. According to a survey, around 60% of respondents reported increased efficiency, improved patient experience, and reduced overhead costs through the integration of digital patient intake management solutions, which simplify processing and check-in procedures.

No entanto, as patient portal usage grows, concerns about data security arise. It is essential to ensure that only authorized healthcare professionals can access the system and patient information within it. Security issues, including patient confidentiality, authorization, identity authentication, scalability, availability, and reliability, are of utmost importance. Robust electronic information security systems play a critical role in driving the patient portal market.

Patient health literacy is a crucial element of patient engagement as it enables patients to understand and utilize healthcare-related terminologies. Patients with limited health literacy may struggle to comprehend the content of their medical records, including visit summaries with medical jargon, lab reports, and specialized terms not commonly used outside the medical field. This poses a challenge to the widespread adoption of patient portals.

Segmentação de mercado

O mercado é segmentado com base em vários fatores, including product, delivery mode, usuário final, geography.

Segmentação por tipo de produto
Integrated
Standalone

Segmentation by Delivery Mode
Web & Cloud-based
On-premises

Segmentation by End-Users
Hospitais
Clínicas & Consultórios médicos
Payers
Outros

Segmentação por Geografia
América do Norte – NÓS, Canadá
Europa – Alemanha, França, Reino Unido, Itália, Espanha
APAC – China, Japão, Índia, Coreia do Sul, Austrália
América latina – Brasil, México, Argentina
Médio Oriente & África – África do Sul, Arábia Saudita, Peru, Emirados Árabes Unidos

The global patient portals market saw the integrated type of patient portals leading with the highest share of 57.74% em 2021. This can be attributed to the fact that patient portals integrated with Electronic Health Records (EHRs) or Electronic Medical Records (EMRs) offer comprehensive health information and additional benefits compared to standard patient portals.

Além disso, the web & cloud-based segment accounted for the largest share in the global patient portal market in 2021. This is primarily because web & cloud-based patient portals are more advanced and can be accessed from multiple locations, whereas on-premises solutions lack many features required to ensure security, performance, and reliability.

The end-users of patient portals include hospitals, clínicas & consultórios médicos, payers, e outros. Em 2021, hospitals held the highest share of 41.45% in the global patient portals market. This is due to the large influx of patients in hospitals and their need to store a vast amount of health data compared to other healthcare facilities.

Geographically, the global patient portal market encompasses North America, Europa, APAC, América latina, and the Middle East & África. Em 2021, North America dominated the market with the highest share of 35.11%. This can be attributed to the demand for easy access and improved portal efficiency in the region, as well as government initiatives that have further propelled the growth of the patient portal market. Adicionalmente, there has been a higher adoption of EHRs in countries like the United States and Canada, making it easier for patients to access their healthcare data through portals.

Following North America, Europe held the second-highest share in the global patient portal market. APAC is expected to witness the fastest growth among all regions due to significant technological advancements in healthcare services, such as mobile-based technologies, web-based patient diaries, wearable devices, and other digital approaches. These advancements are anticipated to contribute to the overall expansion of the patient portal market in the region. On the other hand, América Latina e Oriente Médio & Africa are expected to experience slower growth due to limited awareness regarding healthcare IT services.

Cenário competitivo

The global patient portal market exhibits a moderate level of consolidation, wherein several key players hold a substantial share in the market, thereby driving its growth. Prominent international companies, including Allscripts Healthcare Solutions, athenahealth, Cerner, eClinicalWorks, Epic Systems, GE Healthcare, Solutionreach, and UPDOX, have made significant contributions to the market. Adicionalmente, the presence of emerging players and a rising number of start-ups is expected to fuel the market’s growth further, leading to intensified competition among the industry participants.

Key companies profiled in this report include Epic Systems, Cerner, eClinicalWorks, Athenahealth, Allscripts Healthcare Solutions, General Electric, Solutionreach, Updox, Adelante Healthcare, Advanced Data Systems, AdvancedMD, AIMDek Technologies, Bizmatics, Bridge Patient Portal, CapMinds, Change Healthcare, ClinicTracker, CureMD Healthcare, Elation, EPIC Health, Greenway Health, Health Myself Innovations, Hello Health, InSync Healthcare Solutions, INTELICHART, iSalus Healthcare, Itransition, La Jolla Digital, Manage My Health, MEDHOST, Medical Healthcare Solutions, Medical Information Technology, MedicalMine, Meditab, Medsphere Systems, Napier Healthcare Solutions, NXGN Management, Practice HER, Siemens Healthcare, ViSolve.

Desenvolvimentos recentes da indústria

In March 2021, TrueCare introduced its MyChart patient portal, aimed at providing patients with quick access to their health information and facilitating its management.

In June 2021, Epic Corporation entered into a collaboration with Orlando Health St. Cloud Hospital to integrate electronic health records (EHR) with Epic’s MyChart patient portal. This collaboration aims to streamline health data and enhance care delivery throughout the healthcare system, giving the company a competitive advantage.

In January 2020, Bridge Patient Portal announced the launch of its new telehealth solution, utilizing Zoom for Healthcare. This solution enables remote medical consultations and enhances accessibility to healthcare services.

In August 2019, IQVIA (NÓS) launched the IQVIA Patient Portal, a web-based solution built on a health cloud platform. The aim of this portal is to increase patient engagement and recruitment by providing a user-friendly interface for accessing healthcare information.

Principais perguntas respondidas

What is the market size of the global patient portal market?

The global patient portal market was valued at USD 2.70 bilhão em 2021 e está projetado para atingir USD 5.82 bilhão por 2027.

How is the global patient portal market expected to grow?

The global patient portal market is anticipated to experience a compound annual growth rate (CAGR) de 13.62% during the period of 2022 para 2027.

What is the projected growth of the patient portal market in the United States?

The United States currently holds a significant share of 91.51% in the North American patient portal market, and it is expected to witness substantial growth in the forecast period. Factors contributing to this growth include an increasing patient population, a rise in hospital admissions, the demand for convenient access to healthcare data, and the widespread adoption of electronic health records (EHRs) and electronic medical records (EMRs).

Who are the key players in the patient portal market?

The leading companies in the global patient portal market include Epic Systems, Cerner, eClinicalWorks, Athenahealth, Allscripts Healthcare Solutions, General Electric, Solutionreach, and Updox.

Which region is expected to dominate the global patient portal market landscape?

North America is expected to remain the dominant player in the patient portal market due to the high demand for improved portal efficiency and easy access to healthcare services.