Visão geral do mercado

The analysis predicts the beer market in New Zealand will grow from USD 2,439 million in 2023 to USD 3,342 milhão por 2029, achieving a compound annual growth rate (CAGR) of 5.4 percent. The emergence of craft breweries has vastly expanded the diversity of flavors within the industry. Whereas mass-produced beers previously dominated the market, consumers can now enjoy products of diverse styles including ales, lagers and specialty offerings possessing complex aromas and tastes. Marketing innovation has also driven changed perceptions by promoting beer as an experiential rather than purely intoxicating beverage. Breweries are developing unique flavors, utilizing artistic packaging designs and hosting social spaces to showcase their products. Beer is increasingly marketed as an accompaniment for food rather than distilled spirits.

The report provides a comprehensive overview of the New Zealand beer industry, cobrindo um estudo dos principais players que atuam no mercado. Inclui uma análise de segmentos e subsegmentos de mercado, levando em consideração fatores como tipo de produto, category, packaging, e canal de distribuição. Ao examinar esses aspectos, the report offers valuable insights into the potential of the beer industry. Além disso, o relatório apresenta informações estatísticas, incluindo o tamanho do mercado, Quota de mercado, taxa de crescimento, and forecasts specifically tailored to the beer industry. Esta análise baseada em dados equipa os profissionais do setor com as informações necessárias para avaliar o cenário atual do mercado, tomar decisões bem informadas, e identificar oportunidades de crescimento no setor.

Segmentação de mercado

The beer market in New Zealand is segmented as below:
Tipo de Produto: ale, stout, weissbier, lager, and non-alcoholic beer
Category: craft beer, and regular beer
Packaging: glass bottles, aluminum cans, and others
Canal de distribuição: foodservice channels, supermarkets and hypermarkets, specialty stores, e-commerce, and others

The New Zealand beer market is segmented on the basis of product type, category, packaging, e canal de distribuição. By product type, the beer market in New Zealand has been segmented into ale, stout, weissbier, lager, and non-alcoholic beer. Based upon category, the beer market in New Zealand is categorized into craft beer, and regular beer. On the basis of packaging, the beer market in New Zealand has been segmented into glass bottles, aluminum cans, and others. Por canal de distribuição, the beer market in New Zealand has been segmented into foodservice channels, supermarkets and hypermarkets, specialty stores, e-commerce, and others.

Cenário competitivo

Key companies profiled in the report include Kirin Holdings Co. Ltd., Heineken N.V., Diageo plc, Carlsberg A/S, Asahi Group Holdings Ltd., AB InBev.

The report is an indispensable tool for companies and organizations operating in the beer industry. Oferece uma visão abrangente do mercado, capacitando executivos da indústria, decisores políticos, acadêmicos, e analistas para tomar decisões bem informadas. O relatório fornece insights e análises valiosas, presenting a cohesive and detailed perspective on the beer market.

Por que comprar este relatório?

Provide statistical data or estimations for the New Zealand beer market
Formular estratégias regionais e determinar prioridades estratégicas com base na análise de dados locais
Gain a comprehensive understanding of the beer market in New Zealand
Identifique oportunidades de investimento promissoras, identificando setores de crescimento e tendências emergentes
Understand what the future of the beer market in New Zealand looks like
Analise o cenário competitivo e identifique o momento ideal para aproveitar oportunidades

Índice

ÍNDICE
FIGURAS E TABELAS
1. Escopo e Metodologia
1.1 Principais conclusões
1.2 Escopo do relatório
1.3 Metodologia de Pesquisa
2. Visão geral do mercado
3. New Zealand Beer Market – Análise do tipo de produto
3.1 Ale
3.2 Stout
3.3 Weissbier
3.4 Lager
3.5 Non-alcoholic beer
4. New Zealand Beer Market – Category Analysis
4.1 Craft beer
4.2 Regular beer
5. New Zealand Beer Market – Packaging Analysis
5.1 Glass bottles
5.2 Aluminum cans
5.3 Others
6. New Zealand Beer Market – Análise do Canal de Distribuição
6.1 Foodservice channels
6.2 Supermarkets and hypermarkets
6.3 Specialty stores
6.4 E-commerce
6.5 Others
7. Perfis de empresa
7.1 Kirin Holdings Co., Ltda.
7.2 Heineken N.V.
7.3 Diageo plc
7.4 Carlsberg A/S
7.5 Asahi Group Holdings, Ltda.
7.6 AB InBev
ISENÇÃO DE RESPONSABILIDADE

Empresas mencionadas

Kirin Holdings Co., Ltda.
Heineken N.V.
Diageo plc
Carlsberg A/S
Asahi Group Holdings, Ltda.
AB InBev