Visão geral do mercado

The beer in Italy market size is projected to grow by USD 3.8 billion from 2024 to 2029, registering a CAGR of 5.1 percent, according to the latest market data. The emergence of craft breweries has vastly expanded the diversity of flavors within the industry. Whereas mass-produced beers previously dominated the market, consumers can now enjoy products of diverse styles including ales, lagers and specialty offerings possessing complex aromas and tastes. Marketing innovation has also driven changed perceptions by promoting beer as an experiential rather than purely intoxicating beverage. Breweries are developing unique flavors, utilizing artistic packaging designs and hosting social spaces to showcase their products. Beer is increasingly marketed as an accompaniment for food rather than distilled spirits.

The report provides a comprehensive overview of the Italy beer industry, cobrindo um estudo dos principais players que atuam no mercado. Inclui uma análise de segmentos e subsegmentos de mercado, levando em consideração fatores como tipo de produto, category, packaging, e canal de distribuição. Ao examinar esses aspectos, the report offers valuable insights into the potential of the beer industry. Além disso, o relatório apresenta informações estatísticas, incluindo o tamanho do mercado, Quota de mercado, taxa de crescimento, and forecasts specifically tailored to the beer industry. Esta análise baseada em dados equipa os profissionais do setor com as informações necessárias para avaliar o cenário atual do mercado, tomar decisões bem informadas, e identificar oportunidades de crescimento no setor.

Segmentação de mercado

The beer market in Italy is segmented as below:
Tipo de Produto: ale, stout, weissbier, lager, and non-alcoholic beer
Category: craft beer, and regular beer
Packaging: glass bottles, aluminum cans, and others
Canal de distribuição: foodservice channels, convenience stores, supermarkets and hypermarkets, specialty stores, small grocery stores, e-commerce, and others

The Italy beer market is segmented on the basis of product type, category, packaging, e canal de distribuição. Com base no tipo de produto, the beer market in Italy has been segmented into ale, stout, weissbier, lager, and non-alcoholic beer. By category, the beer market in Italy has been segmented into craft beer, and regular beer. Based on packaging, the beer market in Italy is categorized into glass bottles, aluminum cans, and others. On the basis of distribution channel, the beer market in Italy has been segmented into foodservice channels, convenience stores, supermarkets and hypermarkets, specialty stores, small grocery stores, e-commerce, and others.

Cenário competitivo

The Italy beer market is highly competitive. The report also includes the profiles of leading companies such as WARSTEINER Brauerei Haus Cramer KG, Swinkels Family Breweries N.V., Royal Unibrew A/S, Paulaner Brauerei GmbH & Co. KG, Molson Coors Beverage Company, Heineken N.V., Drive Beer SRL, Dr. August Oetker, Carlsberg A/S, BIRRA FORST SPA, Birra Castello S.p.A., Asahi Group Holdings Ltd., AB InBev.

The report is an indispensable tool for companies and organizations operating in the beer industry. Oferece uma visão abrangente do mercado, capacitando executivos da indústria, decisores políticos, acadêmicos, e analistas para tomar decisões bem informadas. O relatório fornece insights e análises valiosas, presenting a cohesive and detailed perspective on the beer market.

Por que comprar este relatório?

Provide statistical data or estimations for the Italy beer market
Formular estratégias regionais e determinar prioridades estratégicas com base na análise de dados locais
Gain a comprehensive understanding of the beer market in Italy
Identifique oportunidades de investimento promissoras, identificando setores de crescimento e tendências emergentes
Understand what the future of the beer market in Italy looks like
Analise o cenário competitivo e identifique o momento ideal para aproveitar oportunidades

Índice

ÍNDICE
FIGURAS E TABELAS
1. Escopo e Metodologia
1.1 Principais conclusões
1.2 Escopo do relatório
1.3 Metodologia de Pesquisa
2. Visão geral do mercado
3. Italy Beer Market – Análise do tipo de produto
3.1 Ale
3.2 Stout
3.3 Weissbier
3.4 Lager
3.5 Non-alcoholic beer
4. Italy Beer Market – Category Analysis
4.1 Craft beer
4.2 Regular beer
5. Italy Beer Market – Packaging Analysis
5.1 Glass bottles
5.2 Aluminum cans
5.3 Others
6. Italy Beer Market – Análise do Canal de Distribuição
6.1 Foodservice channels
6.2 Convenience stores
6.3 Supermarkets and hypermarkets
6.4 Specialty stores
6.5 Small grocery stores
6.6 E-commerce
6.7 Others
7. Perfis de empresa
7.1 WARSTEINER Brauerei Haus Cramer KG
7.2 Swinkels Family Breweries N.V.
7.3 Royal Unibrew A/S
7.4 Paulaner Brauerei GmbH & Co. KG
7.5 Molson Coors Beverage Company
7.6 Heineken N.V.
7.7 Drive Beer SRL
7.8 Dr. August Oetker
7.9 Carlsberg A/S
7.10 BIRRA FORST SPA
7.11 Birra Castello S.p.A.
7.12 Asahi Group Holdings, Ltda.
7.13 AB InBev
ISENÇÃO DE RESPONSABILIDADE

Empresas mencionadas

WARSTEINER Brauerei Haus Cramer KG
Swinkels Family Breweries N.V.
Royal Unibrew A/S
Paulaner Brauerei GmbH & Co. KG
Molson Coors Beverage Company
Heineken N.V.
Drive Beer SRL
Dr. August Oetker
Carlsberg A/S
BIRRA FORST SPA
Birra Castello S.p.A.
Asahi Group Holdings, Ltda.
AB InBev