Energy drinks are widely promoted as products that increase energy and enhance mental alertness and physical performance. These drinks contain high levels of a stimulant ingredient, usually caffeine, as well as sugar and often supplements, such as vitamins or carnitine. The global energy drinks market is set to grow by US$ 46.08 billion during 2021-2027, growing at a compound annual growth rate (CAGR) of 7.6% during the forecast period, according to data and analytics company StrategyHelix. Increasing popularity of various product offerings, growing consumer inclination toward reduced sugar & sugar-free beverages, increased promotional and advertisement strategies by the manufacturers are expected to boost the market growth in the coming years. The report is an invaluable resource for companies and organizations active in this industry. It provides a cohesive picture of the energy drinks market to help drive informed decision making for industry executives, policy makers, academic, and analysts.