Bulgaria Alcoholic Beverages Market 2025

The alcoholic beverages market in Bulgaria is poised for steady expansion, with value expected to climb from USD 4.5 billion in 2025 to USD 6.1 billion by 2030, representing a robust compound annual growth rate of 6.31%. This trajectory is supported by the enduring role alcohol plays in Bulgarian society, where deeply rooted cultural norms sustain consistent demand. Alcoholic drinks continue to function as both social currency and ceremonial gesture—commonly offered as gifts to teachers, doctors, or friends—underscoring their entrenched position in everyday and celebratory settings alike.

The country’s appeal as a cost-effective destination has also elevated alcohol consumption among inbound tourists. Bulgaria’s relatively low price points for spirits, wain, and beer, when compared to Western Europe, make it a magnet for foreign visitors, adding further resilience to both on-trade and retail segments. Meanwhile, a discernible shift in consumer preferences is taking hold: although overall consumption may plateau, a growing number of Bulgarians are gravitating toward premium products. This premiumization trend is fueled by a desire for enhanced quality and moderated intake, as health-conscious consumers look to balance indulgence with responsibility.

While Bulgaria has thus far remained on the periphery of Europe’s fast-growing non-alcoholic beverage movement, structural and generational shifts suggest this trend will be difficult to ignore. Younger consumers, shaped by global exposure and digital connectivity, are increasingly receptive to alcohol-free or low-ABV alternatives. Rising summer temperatures, growing awareness of health impacts, and the influence of social media are catalyzing interest in lighter, more versatile formats. Although traditional preferences remain dominant, the market is gradually positioning itself to accommodate a broader spectrum of drinking occasions and lifestyles.

The report delivers a comprehensive dataset on the Bulgaria alcoholic beverages market, memperincikan saiz pasaran tahunan dan kadar pertumbuhan sejak enam tahun yang lalu, bersama -sama unjuran melalui 2030. Ia menawarkan pemeriksaan mendalam segmen dan subkategori pasaran, dengan tumpuan khusus pada trend yang berkembang mengikut jenis produk, Jenis pembungkusan dan saluran pengedaran.

Laporkan sorotan

This report compiles reliable and actionable data on Bulgaria alcoholic beverages market size trends spanning 2020 ke 2030. Presented in (Liters/USD), it features validated historical values (2020-2024) alongside robust forecasts (2025–2030), with CAGR included for both periods. Market segmentation includes product type, Jenis pembungkusan dan saluran pengedaran. The format is designed to facilitate comparative analysis and pinpoint high-growth opportunities, supporting strategic insight generation and market entry evaluation.

In addition to granular market metrics, the report captures the broader structural shifts that define the industry’s trajectory. Using proprietary analysis and cross-referenced economic indicators, it maps the interaction between innovations, policy, and consumption patterns. This enables strategic foresight into future growth zones, disruption risk, and innovation-led differentiation, especially within product-focused and region-specific segments.

A competitive benchmarking section tracks market share movements and brand positioning among key players from 2020-2024. The report maps consolidation trends, share shifts, and differentiation strategies, equipping stakeholders with actionable insights for portfolio optimization and long-term planning.

Segmentasi Pasaran

The Bulgaria alcoholic beverages market is categorized into the following segments:
Jenis produk - mis., Bir (dark beer, Lager, bir rendah dan tidak alkohol, Stout), cider and perry, RTS (RTD berasaskan semangat, RTD berasaskan wain), semangat (Brandy, minuman keras, rum, Tequila dan Mezcal, wiski, semangat putih, yang lain), wain (wain yang diperkaya, Wain bukan grape, wain berkilauan, masih wain)
Jenis pembungkusan - mis., botol kaca, Tin logam, paper container, Botol PET, yang lain
Saluran pengedaran - mis., Bar dan Horeca, kedai serbaneka, pengosongan, e-dagang, Kedai Makanan dan Minuman, forecourts, Hypermarket, Kedai runcit kecil, pasar raya, yang lain

Makroekonomi & Petunjuk demografi

Konteks sokongan termasuk:
Jumlah penduduk
Indeks Harga Pengguna (Cpi)
Keluaran Dalam Negara Kasar (KDNK)
Penggunaan per kapita
Perbelanjaan pengguna sebagai peratusan KDNK

Pembolehubah ini meningkatkan pemahaman tentang potensi penggunaan dan trend makroekonomi yang mempengaruhi pasaran.

Landskap yang kompetitif: Analisis Saham Pasaran

This section delivers market share statistics for the alcoholic beverages market in Bulgaria, Membantu pembaca menilai prestasi jenama dan dinamik yang kompetitif. Pemain terkemuka termasuk termasuk:
Ab inb.
Balkantabako EOOD
Bolyarka VT AD
Britos EOOD
Brown-Forman Corporation
Carlsberg a/s
Damianitza
Diageo plc
Distillery Plomariou Isidorou Arvanitou
Domaine Boyar International EAD
Dr. Ogos Oetker
Edoardo Miroglio EOOD
Festa Holding Plc
N.V Heineken.
Katarzyna Estate EOOD
Krombacher Brauerei Bhd Schadeberg GmbH & Co. Kg.
Besar Besar Perancis
Lovico Lozari EAD
LVK Vinprom Targovishte AD
Marie Brizard & Roger International S.A.S
Syarikat Minuman Molson Coors
Pernod Ricard Group
S.V.S.. Martinicaise
Santa Sarah AD
SIS Industries OOD
Stok Spirits Group Plc
Suntory Holdings Limited
Villa Yambol EAD
Vincom AD
Vinex Preslav AD
Vinex Slavyantsi AD
Vini Sliven OOD
Vinprom Svishtov AD
Vinprom Troyan AD
Vinzavod AD
VP Brands International SA
William Grant & Sons Ltd.

Bahagian ini membantu pihak berkepentingan menilai kepekatan pasaran, Kenal pasti peluang perkongsian, dan peralihan trek dalam kepimpinan.

Mengapa Memilih Laporan Ini?

Access accurate and up-to-date market size data for the Bulgaria alcoholic beverages sector.
Dapatkan pandangan berbutir di segmen utama, termasuk jenis produk, Jenis pembungkusan dan saluran pengedaran.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.

Minta sampel redacted untuk melihat pratonton struktur data dan kualiti persembahan sebelum membeli.

Deliverables termasuk

Laporan PDF berstruktur secara profesional
Databook Excel Penuh dengan angka tahun demi tahun dan segmentasi pelbagai dimensi dari 2020 ke 2030

Jadual Kandungan

Jadual Kandungan
Penemuan utama
Segmentasi Pasaran
Gambaran Keseluruhan Pasaran
Bulgaria Alcoholic Beverages Market – Analisis jenis produk
Bulgaria Alcoholic Beverages Market – Analisis jenis pembungkusan
Bulgaria Alcoholic Beverages Market – Analisis saluran pengedaran
Analisis saham syarikat
Ab inb.
Balkantabako EOOD
Bolyarka VT AD
Britos EOOD
Brown-Forman Corporation
Carlsberg a/s
Damianitza
Diageo plc
Distillery Plomariou Isidorou Arvanitou
…
Data makroekonomi dan ramalan
Metodologi penyelidikan
Penafian

Angka dan jadual
Table Bulgaria Alcoholic Beverages Market 2020-2030
Chart Bulgaria Alcoholic Beverages Market, Pertumbuhan Bersih, 2020-2030
Chart Bulgaria Alcoholic Beverages Market, Kadar pertumbuhan, 2020-2030
Table Bulgaria Alcoholic Beverages Market by Product Type, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Product Type, CAGR Bersejarah dan ramalan, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Product Type, 2020-2030
Table Bulgaria Alcoholic Beverages Market by Packaging Type, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Packaging Type, CAGR Bersejarah dan ramalan, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Packaging Type, 2020-2030
Table Bulgaria Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Distribution Channel, CAGR Bersejarah dan ramalan, 2020-2030
Chart Bulgaria Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Bulgaria Alcoholic Beverages Market Share (%), oleh syarikat, 2020-2024
Chart Bulgaria Alcoholic Beverages Market, oleh syarikat, 2024
Table Bulgaria Alcoholic Beverages Market Share (%), oleh jenama, 2020-2024
Chart Bulgaria Alcoholic Beverages Market, oleh jenama, 2024
Jadual Bulgaria – Penduduk (Berjuta -juta) dan ramalan
Jadual Bulgaria – Indeks Harga Pengguna (Cpi) dan ramalan
Jadual Bulgaria – Keluaran Dalam Negara Kasar dan Ramalan
Table Bulgaria Alcoholic Beverages Market: Menghabiskan sebagai sebahagian daripada KDNK (%)
Table Bulgaria Alcoholic Beverages Market: Penggunaan per kapita (Penduduk)