Indonesia Snacks Market 2025

Indonesia’s snack market is projected to expand by USD 2.9 billion over the forecast period, translating into a compound annual growth rate of nearly 5.5%. Despite a backdrop of weakening consumer confidence and lingering inflationary pressures, the sector continues to deliver steady retail value growth, underscoring its resilience within the broader fast-moving consumer goods landscape. This performance reflects a combination of product innovation, evolving consumer preferences, and sharper distribution strategies that allow brands to sustain momentum even under tighter household budgets.

Price sensitivity remains a defining characteristic of the market as economic uncertainty prompts shoppers to manage out-of-pocket spending more closely. Smaller pack sizes and promotional deals have become vital tools for brands to retain consumer loyalty and volume sales. By tailoring packaging and price points to budget-conscious households, producers are effectively countering the drag of macroeconomic headwinds while keeping products accessible across income brackets.

Convenience is another powerful driver shaping demand. Indonesia’s increasingly urban and time-pressed consumers continue to favor ready-to-eat snacks that fit seamlessly into fast-paced lifestyles. This preference has reinforced the relevance of portable, easy-to-store formats and prompted brands to invest in logistics and distribution channels that ensure wide availability from traditional retail outlets to modern trade and online platforms.

Health and wellness considerations are transforming the category’s value proposition. Rising awareness of nutrition, calorie intake, and ingredient transparency is encouraging consumers to reach for snacks positioned as healthier alternatives. Brands are responding with low-calorie, high-fiber, and preservative-free formulations, as well as cleaner labeling to win over health-conscious shoppers. This shift has helped preimmunize certain segments of the market, creating opportunities for differentiation and margin expansion.

Digital marketing has emerged as a critical battleground for consumer engagement. Companies are leveraging social media platforms, influencer collaborations, and viral content campaigns to build brand awareness and shape purchasing decisions, particularly among Gen Z and emerging Alpha consumers. By integrating interactive experiences and personalized messaging, brands are redefining how snacks are discovered, discussed, and consumed in Indonesia’s increasingly connected marketplace.

実用的な洞察の提供に焦点を当てています, this report explores the Indonesia snacks market, からの歴史的なパフォーマンスの分析 2020 に 2024 予測を提供します 2030. 市場規模を評価します, 成長ダイナミクス, セグメント固有のトレンド, 業界の変化を促進する要因を強調する. By breaking down the market into product type and distribution channel, レポートは、意思決定者に競争の激しい状況と成長の可能性を明確に理解することを装備しています.

市場セグメンテーション

The following outlines the segmentation of the Indonesia snacks market:
製品タイプ: 菓子, アイスクリームと冷凍デザート, savoury snacks, フルーツスナック, スナックバー, 甘いビスケット
流通チャネル: コンビニエンスストア, スーパーマーケットとハイパーマーケット, 食料品店, バーとホレカ, eコマース, その他

インドネシアで, the snacks market is segmented by product type and distribution channel. The categorization of the market by product type includes confectionery, アイスクリームと冷凍デザート, savoury snacks, フルーツスナック, スナックバー, そして甘いビスケット. 流通チャネルセグメンテーションは、コンビニエンスストアで構成されています, スーパーマーケットとハイパーマーケット, 食料品店, バーとホレカ, eコマース, その他.

競争力のある風景

Top players featured in the Indonesia snacks market study include Unilever PLC, Sinar Agung UD, Sekar Group, pt. Mitrasatrya Perkasautama, pt. Asia Sakti Wahid Foods, pt. Yupi Indo Jelly Gum, pt. Unican Surya Agung, pt. Sentral Multirasa, pt. Pillar Wijaya Abadi, pt. マヨラ・インダtbk, pt. Kapal Api Global, pt. Dua Kelinci, PT Siantar Top Tbk, PT Niramas Utama, PT Konimex Pharmaceutical Laboratories, Pt Indfood Sukeses Makmur TBK, PT Glico Indonesia, PT Diamond Cold Storage, PT Campina Ice Cream Industry Tbk., Perfetti Van Melle Group, Orang Tua Group, ネスレS.A., Nabati Group, Mondelez International Inc., Monde Nissin Corporation (MNC), 火星が組み込まれています, Mamee Double-Decker (m) Sdn Bhd, Khong Guan Biscuit Factory (s) Pte. Ltd., JG Summit Holdings Inc. and Inner Mongolia Yili Industrial Group Co. Ltd.

This report delivers an in-depth examination of leading companies in the snacks sector, からのパフォーマンスの分析 2020 に 2024. 結果は、市場シェアの変化を示しています, 確立されたリーダーと新規参入者の両方を強調します.

このレポートを購入する理由?

Obtain precise statistical data and forecasts for the Indonesia snacks market.
Gain in-depth analysis and forecasts for the key segments of the Indonesia snacks market: 製品タイプと流通チャネル.
地域固有の戦略を開発し、ローカライズされたデータ分析に基づいて戦略的優先順位を設定します.
Gain deep insights into the dynamics of the Indonesia snacks market.
成長部門と新たな傾向をターゲットにすることにより、高ポテンシャルの投資機会を特定する.
Anticipate the future trajectory of the Indonesia snacks market with informed projections.
競争力のある風景を評価して、市場機会を活用するための理想的なタイミングを決定する.
同じ組織内の単一の無制限のユーザーライセンス, 追加のユーザーに追加料金はありません.

目次

目次
重要な調査結果
市場セグメンテーション
市場の概要
Indonesia Snacks Market – 製品タイプ分析
Indonesia Snacks Market – 流通チャネル分析
会社は分析を共有します
ユニリーバplc
Sinar Agung UD
Sekar Group
pt. Mitrasatrya Perkasautama
pt. Asia Sakti Wahid Foods
pt. Yupi Indo Jelly Gum
pt. Unican Surya Agung
pt. Sentral Multirasa
pt. Pillar Wijaya Abadi
…
マクロ経済データと予測
研究方法論
免責事項

数字と表
Table Indonesia Snacks Market 2020-2030
Chart Indonesia Snacks Market, 正味成長, 2020-2030
Chart Indonesia Snacks Market, 成長率, 2020-2030
Table Indonesia Snacks Market by Product Type, 2020-2030
Chart Indonesia Snacks Market by Product Type, CAGR歴史的および予測, 2020-2030
Chart Indonesia Snacks Market by Product Type, 2020-2030
Table Indonesia Snacks Market by Distribution Channel, 2020-2030
Chart Indonesia Snacks Market by Distribution Channel, CAGR歴史的および予測, 2020-2030
Chart Indonesia Snacks Market by Distribution Channel, 2020-2030
Table Indonesia Snacks Market Share (%), 企業によって, 2020-2024
Chart Indonesia Snacks Market, 企業によって, 2024
Table Indonesia Snacks Market Share (%), ブランドによって, 2020-2024
Chart Indonesia Snacks Market, ブランドによって, 2024
インドネシアのテーブル – 人口 (数百万) と予測
インドネシアのテーブル – 消費者価格指数 (CPI) と予測
インドネシアのテーブル – 国内総生産と予測
Table Indonesia Snacks Market: GDPの一部として費やします (%)
Table Indonesia Snacks Market: 一人当たり消費 (人口)

言及した企業

ユニリーバplc
Sinar Agung UD
Sekar Group
pt. Mitrasatrya Perkasautama
pt. Asia Sakti Wahid Foods
pt. Yupi Indo Jelly Gum
pt. Unican Surya Agung
pt. Sentral Multirasa
pt. Pillar Wijaya Abadi
pt. マヨラ・インダ, TBK
pt. Kapal Api Global
pt. Dua Kelinci
PT Siantar Top Tbk
PT Niramas Utama
PT Konimex Pharmaceutical Laboratories
Pt Indfood Sukeses Makmur TBK
PT Glico Indonesia
PT Diamond Cold Storage
PT Campina Ice Cream Industry, TBK.
Perfetti Van Melle Group
Orang Tua Group
ネスレS.A.
Nabati Group
Mondelez International Inc.
Monde Nissin Corporation (MNC)
火星, 法人化
Mamee Double-Decker (m) Sdn Bhd
Khong Guan Biscuit Factory (s) Pte. Ltd.
JGサミットホールディングス, Inc.
Inner Mongolia Yili Industrial Group Co., Ltd.