予測される CAGR では、 5.8%, the Asia-Pacific RTD tea market is expected to expand from USD 47.5 億で 2025 米ドルへ 62.9 10億まで 2030, underscoring sustained category growth at a regional level. This expansion reflects a transition from scale-led development toward structurally driven upgrading, a trajectory that is increasingly consistent across markets at different stages of maturity. Deeply embedded tea-drinking traditions provide a durable demand foundation, while evolving health preferences are reshaping the composition and quality of growth rather than merely enlarging volumes.
Across the region, health orientation has become the defining axis of market development. RTD tea is progressively being repositioned as a lighter, more natural daily beverage, accelerating substitution away from carbonated soft drinks. Low-sugar and sugar-free formulations are no longer niche differentiators but are becoming baseline expectations, while traditional high-sugar variants are seeing a clear deceleration in momentum. This structural shift is evident in both mature and emerging markets, where RTD tea increasingly occupies a middle ground between water and more indulgent beverages, reinforcing its role in everyday consumption.
Consumer expectations have also evolved beyond basic thirst quenching. Demand is moving toward a more holistic proposition that combines health credentials, flavour complexity and lifestyle compatibility. Functional attributes—ranging from digestive support and metabolic management to relaxation and gentle stimulation—are gaining importance as levers for premiumisation and higher consumption frequency. 同時に, flavour innovation remains active, with fruit, botanical, roasted and regionally distinctive profiles broadening appeal and lowering trial barriers, allowing RTD tea to penetrate a wider set of daily drinking occasions, including as a mild alternative to coffee.
From a competitive and channel perspective, structural rebalancing is equally pronounced. Large players continue to anchor scale and distribution, while smaller and newer participants inject innovation through health-led positioning and functional or flavour-based segmentation. As markets mature, reliance on price competition and promotional intensity is diminishing, elevating the importance of brand strength and innovation cadence. Convenience-led retail remains central given the immediate-consumption nature of RTD tea, while modern retail and e-commerce are playing an expanding role in driving planned purchases and incubating low-sugar, functional and premium offerings. 全体, Asia-Pacific RTD tea growth is increasingly defined by regional structural upgrading—anchored in cultural affinity and advanced through health, functionality, flavour diversification and channel modernisation—rather than by isolated country-level volume surges.
Targeted at business leaders and market strategists, this report offers authoritative insight into the RTD tea sector in Asia Pacific. Incorporating historical data from 2020 onward and updated projections to 2030, it supports confident, data-driven decision-making.
レポートの内容
年間市場規模の数値は (Liters/USD), 広がる 2020 に 2030. データセットには過去の実績と予測の両方が含まれています, 過去および予測期間の CAGR 計算とともに.
市場の細分化
The following outlines the segmentation of the Asia Pacific RTD tea market:
製品タイプ – 例:, RTDスパークリングティー, まだRTD茶
タイプ – 例:, 無糖/低糖RTD茶, 通常のRTDティー
流通チャネル – 例:, バーとHoReCa, コンビニエンスストア, 電子商取引, 前庭, 雑貨店, ハイパーマーケット, 薬局, 小さな食料品店, スーパーマーケット, 自動販売機, その他
Country – 例:, Australia, China, India, インドネシア, 日本, Philippines, ベトナム, Thailand, 韓国, その他
マクロ経済 & 人口統計指標
サポートコンテキストには以下が含まれます:
総人口
消費者物価指数 (消費者物価指数)
国内総生産 (GDP)
一人当たりの消費量
GDPに占める個人消費の割合
これらの変数は、消費の可能性と市場に影響を与えるマクロ経済トレンドの理解を強化します。.
競争環境: 市場シェア分析
This section delivers market share statistics for the RTD tea market in Asia Pacific, 読者がブランドのパフォーマンスと競争力学を評価できるように支援する. 注目の有力選手は以下の通り: AO GALANZ bottlers, アサヒグループホールディングス, 株式会社, Beverage Partners Worldwide S.A., Chi Forest (Beijing) Food Technology Group Co., 株式会社, Dongwon Group, DyDo Group Holdings, 株式会社, Fujian Dali Group Co. 株式会社, Genki Forest (Beijing) Food Co., 株式会社, Guangzhou Pharmaceutical Holding Ltd., Hangzhou Yangshengtang Co., 株式会社, HeySong Corporation, Ichitan Group PCL, Ito En, 株式会社, JDB Group, JG Summit Holdings, 株式会社, キリンホールディングス株式会社, 株式会社, Merchants-Guangdong Yetai Biotechnology Co., 株式会社, ネスレ S.A., Nice Group (AGV Products Corporation), Orang Tua Group, PT ABC President Indonesia, PT Ultrajaya Milk Industry & Trading Company Tbk, PT Wings Surya, PT. Sinar Sosro, Sapporo Holdings Limited, Shandong Keyang Beverage Co., 株式会社, サントリーホールディングス株式会社, Tan Hiep Phat Beverage Group (THP), Telford International Company Limited, Thai Beverage Public Company Limited, コカ・コーラ カンパニー, The Hangzhou Wahaha Group Co., 株式会社, Ting Hsin International Group, TIRTA FRESINDO JAYA, PT, ユニリーバ PLC, Uni-President Enterprises Corporation, Vitalon Foods Co., 株式会社, VITASOY International Holdings Limited, Zhejiang Xiangpiaopiao Co., 株式会社, 等.
このレポートは、RTD 茶市場全体における主要企業の包括的な市場シェア データを提供します。, RTD 茶のセグメント固有の分析によって補完, RTDスパークリングティー, まだRTD茶, regular RTD tea and reduced-sugar RTD tea categories.
レポートで取り上げられる市場シェア分析:
Asia Pacific RTD tea market share
Asia Pacific RTD sparkling tea market share
Asia Pacific still RTD tea market share
Asia Pacific regular RTD tea market share
Asia Pacific reduced-sugar RTD tea market share
このレポートを選択する理由?
簡潔に設計されています, データが豊富な市場スナップショット, このレポートはタイムリーな情報を求める関係者に最適です。, 信頼性のある, と戦略的な洞察. あなたが投資家であるかどうか, オペレーター, コンサルタント, またはサプライヤー, データドリブンな構造が自信をサポートします, 証拠に基づいた意思決定.
購入前に編集されたサンプルをリクエストして、データ構造とプレゼンテーションの品質をプレビューしてください.
成果物には以下が含まれます
専門的に構成された PDF レポート
年ごとの数値と多次元セグメンテーションを含む完全な EXCEL データブック 2020 に 2030
目次
目次
市場の細分化
市場概要
Asia Pacific RTD Tea Market – 製品タイプの分析
Asia Pacific RTD Tea Market – 型分析
Asia Pacific RTD Tea Market – 流通チャネル分析
Asia Pacific RTD Tea Market – Country Analysis
自社株分析
AO GALANZ bottlers
アサヒグループホールディングス, 株式会社.
Beverage Partners Worldwide S.A.
Chi Forest (Beijing) Food Technology Group Co., 株式会社.
Dongwon Group
DyDo Group Holdings, 株式会社.
Fujian Dali Group Co. 株式会社.
Genki Forest (Beijing) Food Co., 株式会社.
Guangzhou Pharmaceutical Holding Ltd.
Hangzhou Yangshengtang Co., 株式会社.
HeySong Corporation
Ichitan Group PCL
Ito En, 株式会社.
JDB Group
JG Summit Holdings, 株式会社.
キリンホールディングス株式会社, 株式会社.
Merchants-Guangdong Yetai Biotechnology Co., 株式会社.
ネスレSA.
Nice Group (AGV Products Corporation)
Orang Tua Group
PT ABC President Indonesia
PT Ultrajaya Milk Industry & Trading Company Tbk
PT Wings Surya
PT. Sinar Sosro
Sapporo Holdings Limited
Shandong Keyang Beverage Co., 株式会社.
サントリーホールディングス株式会社
Tan Hiep Phat Beverage Group (THP)
Telford International Company Limited
Thai Beverage Public Company Limited
コカ・コーラ カンパニー
The Hangzhou Wahaha Group Co., 株式会社.
Ting Hsin International Group
TIRTA FRESINDO JAYA, PT
ユニリーバ PLC
Uni-President Enterprises Corporation
Vitalon Foods Co., 株式会社.
VITASOY International Holdings Limited
Zhejiang Xiangpiaopiao Co., 株式会社.
マクロ経済データと予測
研究方法
免責事項
図と表
Table Asia Pacific RTD Tea Market 2020-2030
Chart Asia Pacific RTD Tea Market, 純成長率, 2020-2030
Chart Asia Pacific RTD Tea Market, 成長率, 2020-2030
Table Asia Pacific RTD Tea Market by Product Type, 2020-2030
Chart Asia Pacific RTD Tea Market by Product Type, CAGR の過去と予測, 2020-2030
Chart Asia Pacific RTD Tea Market by Product Type, 2020-2030
Table Asia Pacific RTD Tea Market by Type, 2020-2030
Chart Asia Pacific RTD Tea Market by Type, CAGR の過去と予測, 2020-2030
Chart Asia Pacific RTD Tea Market by Type, 2020-2030
Table Asia Pacific RTD Tea Market by Distribution Channel, 2020-2030
Chart Asia Pacific RTD Tea Market by Distribution Channel, CAGR の過去と予測, 2020-2030
Chart Asia Pacific RTD Tea Market by Distribution Channel, 2020-2030
Table Asia Pacific RTD Tea Market by Country, 2020-2030
Chart Asia Pacific RTD Tea Market by Country, CAGR の過去と予測, 2020-2030
Chart Asia Pacific RTD Tea Market by Country, 2020-2030
Table Asia Pacific RTD Tea Market Share (%), 企業別, 2020-2025
Chart Asia Pacific RTD Tea Market, 企業別, 2025
Table Asia Pacific RTD Tea Market Share (%), ブランド別, 2020-2025
Chart Asia Pacific RTD Tea Market, ブランド別, 2025
Table Asia Pacific – 人口 (何百万もの) と予測
Table Asia Pacific – 消費者物価指数 (消費者物価指数) と予測
Table Asia Pacific – 国内総生産と予測
Table Asia Pacific RTD Tea Market: GDPに占める支出の割合 (%)
Table Asia Pacific RTD Tea Market: 一人当たりの消費量 (人口)