The Tunisia soft drinks market is projected to expand significantly, increasing from USD 1,461.9 million in 2024 to USD 2,979.5 million by 2030, reflecting a robust CAGR of 12.6% during the forecast period. Tunisia’s soft drinks market is benefiting from increasing disposable incomes, urbanization, and shifting consumer preferences. While carbonated drinks, fruit juices, and bottled water remain the key product categories, there is a noticeable rise in demand for healthier and functional beverages, including energy drinks and vitamin-enriched waters. As health-conscious trends grow, consumers are increasingly opting for low-sugar and natural drinks. The expansion of modern retail networks and e-commerce platforms is improving the availability of a wider variety of soft drinks.
Providing a holistic view of the Tunisia soft drinks market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on product type, type, packaging and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.
Market Segmentation
The Tunisia soft drinks market is structured as follows:
Product type: bottled water, carbonated soft drinks, concentrates, juices, RTD tea, energy drinks
Type: regular, low- and no-sugar soft drinks
Packaging: flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, others
Distribution channel: supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, others
The soft drinks market in Tunisia is segmented across product type, type, packaging and distribution channel. By product type, it includes bottled water, carbonated soft drinks, concentrates, juices, RTD tea, and energy drinks. Type categories include regular, and low- and no-sugar soft drinks. Packaging segments consist of flexible packaging, glass bottles, liquid cartons, metal cans, plastic bottles, and others. Distribution channel segmentation includes supermarkets and hypermarkets, discounters, food and drinks stores, grocery stores, bars and HoReCa, e-commerce, and others.
Competitive Landscape
The competitive landscape of the industry has been analyzed, featuring profiles of major players such as The Coca-Cola Company, Suntory Holdings Limited, Société Tunienne d’Eaux Minérales (Tijen), Societe Nouvelle des Boissons Gazeuses (SNBG), Societe Industrielle de Commercialisation des Eaux Minerales, Societe Frigorifique et Brasserie de Tunis S.A. (SFBT), Societe d’Exploitation des Eaux Minerales, Société des Boissons du Cap Bon S.A., Societe Carthage des Eaux Minerales SO.C.E.M, Pristine Tunisie, Mira, Mayet Zaghouan – Aqualine, La Source (DIMA), Groupe Delice, Danone S.A. and Alma Group.
The report provides a detailed assessment of prominent companies within the soft drinks market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Tunisia soft drinks market.
Gain in-depth analysis and forecasts for the key segments of the Tunisia soft drinks market: product type, type, packaging and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Tunisia soft drinks market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Tunisia soft drinks market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Tunisia Soft Drinks Market – Product Type Analysis
Tunisia Soft Drinks Market – Type Analysis
Tunisia Soft Drinks Market – Packaging Analysis
Tunisia Soft Drinks Market – Distribution Channel Analysis
Key Players and Market Share
The Coca-Cola Company
Suntory Holdings Limited
Société Tunienne d’Eaux Minérales (Tijen)
Societe Nouvelle des Boissons Gazeuses (SNBG)
Societe Industrielle de Commercialisation des Eaux Minerales
Societe Frigorifique et Brasserie de Tunis S.A. (SFBT)
Societe d’Exploitation des Eaux Minerales
Société des Boissons du Cap Bon S.A.
Societe Carthage des Eaux Minerales SO.C.E.M
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Tunisia Soft Drinks Market 2020-2030
Chart Tunisia Soft Drinks Market, Net Growth, 2020-2030
Chart Tunisia Soft Drinks Market, Growth Rates, 2020-2030
Table Tunisia Soft Drinks Market by Product Type, 2020-2030
Chart Tunisia Soft Drinks Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Soft Drinks Market by Product Type, 2020-2030
Table Tunisia Soft Drinks Market by Type, 2020-2030
Chart Tunisia Soft Drinks Market by Type, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Soft Drinks Market by Type, 2020-2030
Table Tunisia Soft Drinks Market by Packaging, 2020-2030
Chart Tunisia Soft Drinks Market by Packaging, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Soft Drinks Market by Packaging, 2020-2030
Table Tunisia Soft Drinks Market by Distribution Channel, 2020-2030
Chart Tunisia Soft Drinks Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Tunisia Soft Drinks Market by Distribution Channel, 2020-2030
Table Tunisia Soft Drinks Market Share (%), by Companies, 2020-2024
Chart Tunisia Soft Drinks Market, by Companies, 2024
Table Tunisia Soft Drinks Market Share (%), by Brands, 2020-2024
Chart Tunisia Soft Drinks Market, by Brands, 2024
Table Tunisia – Population (Millions) and Forecast
Table Tunisia – Consumer Price Index (CPI) and Forecast
Table Tunisia – Gross Domestic Product and Forecast
Table Tunisia Soft Drinks Market: Spend as a Proportion of GDP (%)
Table Tunisia Soft Drinks Market: Consumption per Capita (Population)
Companies Mentioned
The Coca-Cola Company
Suntory Holdings Limited
Société Tunienne d’Eaux Minérales (Tijen)
Societe Nouvelle des Boissons Gazeuses (SNBG)
Societe Industrielle de Commercialisation des Eaux Minerales
Societe Frigorifique et Brasserie de Tunis S.A. (SFBT)
Societe d’Exploitation des Eaux Minerales
Société des Boissons du Cap Bon S.A.
Societe Carthage des Eaux Minerales SO.C.E.M
Pristine Tunisie
Mira
Mayet Zaghouan – Aqualine
La Source (DIMA)
Groupe Delice
Danone S.A.
Alma Group