Forecasts highlight a favorable growth outlook for the Kenya snacks market, with a projected increase of USD 196.9 million and a compound annual growth rate (CAGR) close to 7.4% through 2030. Kenya’s snacks market is flourishing due to a rapidly urbanizing population and the rise of a young, middle-class demographic. As Kenyan consumers, particularly in Nairobi, adopt busier lifestyles, the demand for on-the-go snacks such as chips, biscuits, and packaged nuts is rising. Additionally, health trends are beginning to influence consumer choices, with a shift toward healthier snack options like high-protein or low-calorie products. The increasing availability of both local and international snack brands is further boosting the market by providing more diverse snack options for consumers.
The report offers a comprehensive evaluation of the Kenya snacks market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product type and distribution channel. This comprehensive evaluation aids in identifying the growth potential within the snacks industry.
Segmentazione del mercato
The Kenya snacks market is classified into the following segments:
Tipo di prodotto: confectionery, ice cream and frozen dessert, savoury snacks, sweet biscuits
Canale di distribuzione: forecourt, supermarkets and hypermarkets, grocery stores, barre e horeca, e-commerce, altri
The snacks market in Kenya is segmented across product type and distribution channel. In terms of product type, the market is segmented into confectionery, ice cream and frozen dessert, savoury snacks, and sweet biscuits. Distribution channel segmentation comprises forecourt, supermarkets and hypermarkets, grocery stores, barre e horeca, e-commerce, e altri.
Panorama competitivo
The Kenya snacks market exhibits significant competition. Leading companies within the market include Trufoods Ltd., The Hershey Company, Sameer Agriculture and Livestock Limited, RAZCO Limited, Propack Kenya Ltd., Pladis Foods Limited, Perfetti Van Melle Group, Patco Co. Ltd., Norda Industries Limited, Nestle S.A., Mzuri Sweets Ltd., Mondelez International Inc., Mjengo Ltd., Mars Incorporated, Manji Foods Industries Ltd., Lotte Corporation, Kenya Sweets Limited, Kenya Nut Co. Ltd., Kenafric Industries Limited, Kellanova, IFFCO Group, Golden Biscuits (1985) Ltd., Glacier Products Ltd., Galaiya Food Industries, Ferrero International S.A., Equatorial Nut Processors, Deepa Industries Ltd, Crystal Creamery Inc., Chirag Kenya Ltd. and Britannia Industries Ltd.
This analysis offers a comprehensive overview of the main players in the snacks market, evaluating their performance trends from 2020 A 2024. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Perché acquistare questo rapporto?
Obtain precise statistical data and forecasts for the Kenya snacks market.
Gain in-depth analysis and forecasts for the key segments of the Kenya snacks market: Tipo di prodotto e canale di distribuzione.
Sviluppare strategie specifiche della regione e fissare priorità strategiche basate sull'analisi dei dati localizzati.
Gain deep insights into the dynamics of the Kenya snacks market.
Identificare opportunità di investimento ad alto potenziale prendendo di mira settori di crescita e tendenze emergenti.
Anticipate the future trajectory of the Kenya snacks market with informed projections.
Valuta il panorama competitivo per determinare i tempi ideali per capitalizzare le opportunità di mercato.
Un'unica licenza utente illimitata all'interno della stessa organizzazione, senza costi aggiuntivi per gli utenti extra.
Sommario
SOMMARIO
Risultati chiave
Ambito di rapporto
Metodologia di ricerca
Panoramica del mercato
Kenya Snacks Market – Analisi del tipo di prodotto
Kenya Snacks Market – Analisi del canale di distribuzione
Giocatori chiave e quota di mercato
– Trufoods Ltd.
– The Hershey Company
– Sameer Agriculture and Livestock Limited
– RAZCO Limited
– Propack Kenya Ltd.
– Pladis Foods Limited
– Perfetti Van Melle Group
– Patco Co., Ltd.
– Norda Industries Limited
…
Dati macroeconomici e previsioni
Disclaimer
Figure e tabelle
Table Kenya Snacks Market 2020-2030
Chart Kenya Snacks Market, Crescita netta, 2020-2030
Chart Kenya Snacks Market, Tassi di crescita, 2020-2030
Table Kenya Snacks Market by Product Type, 2020-2030
Chart Kenya Snacks Market by Product Type, CAGR storico e previsione, 2020-2030
Chart Kenya Snacks Market by Product Type, 2020-2030
Table Kenya Snacks Market by Distribution Channel, 2020-2030
Chart Kenya Snacks Market by Distribution Channel, CAGR storico e previsione, 2020-2030
Chart Kenya Snacks Market by Distribution Channel, 2020-2030
Table Kenya Snacks Market Share (%), da aziende, 2020-2024
Chart Kenya Snacks Market, da aziende, 2024
Table Kenya Snacks Market Share (%), di marchi, 2020-2024
Chart Kenya Snacks Market, di marchi, 2024
Table Kenya – Popolazione (Milioni) e previsione
Table Kenya – Indice dei prezzi al consumo (CPI) e previsione
Table Kenya – Prodotto interno lordo e previsione
Table Kenya Snacks Market: Spendere in proporzione al PIL (%)
Table Kenya Snacks Market: Consumo pro capite (Popolazione)
Aziende menzionate
Trufoods Ltd.
The Hershey Company
Sameer Agriculture and Livestock Limited
RAZCO Limited
Propack Kenya Ltd.
Pladis Foods Limited
Perfetti Van Melle Group
Patco Co., Ltd.
Norda Industries Limited
Nestle S.A.
Mzuri Sweets Ltd.
Mondelez International Inc.
Mjengo Ltd.
Mars, Incorporated
Manji Foods Industries Ltd.
Lotte Corporation
Kenya Sweets Limited
Kenya Nut Co., Ltd.
Kenafric Industries Limited
Kellanova
IFFCO Group
Golden Biscuits (1985) Ltd.
Glacier Products Ltd.
Galaiya Food Industries
Ferrero International S.A.
Equatorial Nut Processors
Deepa Industries Ltd
Crystal Creamery, Inc.
Chirag Kenya Ltd.
Britannia Industries Ltd.