United Kingdom Perfume Market 2025

The United Kingdom perfume market exhibited consistent growth, expanding by $2.1 billion at a compound annual growth rate of 8.1% fra 2025 E 2030. This sustained performance reflected the market’s maturation as British consumers, particularly in metropolitan areas like London, developed more sophisticated fragrance preferences aligned with the country’s fashion-conscious culture. The premium segment emerged as the primary growth engine, benefiting from both genuine trading-up behavior and inflationary pressures that elevated average unit prices across the category. This premiumization trend was further reinforced by post-pandemic consumption shifts, where fragrances transitioned from being purely social accessories to integral components of personal wellness routines, with particular emphasis on their mood-enhancing and therapeutic properties.

Consumer demand increasingly prioritized fragrance formulations featuring natural ingredients, as scent profiles became more closely associated with mental wellbeing benefits. This shift mirrored broader health and wellness trends permeating the UK personal care market, with buyers demonstrating willingness to pay premium prices for perfumes positioned at the intersection of luxury and holistic self-care. Contemporaneamente, the market witnessed growing fragmentation as Generation Z consumers in particular sought distinctive, personalized scent experiences that served as expressions of individual identity. This created fertile ground for niche and bespoke perfume brands to gain market share, challenging traditional luxury houses through innovative customization options and unconventional scent profiles.

Digital channels played an increasingly pivotal role in shaping market dynamics, with social media influencers, celebrity endorsements, and beauty bloggers exerting significant influence over consumer preferences and discovery journeys. Instagram and TikTok emerged as particularly effective platforms for artisanal and independent perfumers to reach engaged audiences, while established brands leveraged these channels to reinforce their heritage and craftsmanship narratives. The convergence of digital discovery with the UK’s strong tradition of department store fragrance retail created a hybrid purchasing journey, where consumers frequently researched online before making final purchases in physical stores, maintaining the importance of sensory experiences in the decision-making process.

The report offers a comprehensive analysis of the United Kingdom perfume market, Fornire approfondimenti dettagliati sulle dimensioni del mercato, Tendenze di crescita storica negli ultimi sei anni, e proiezioni lungimiranti 2030. Fornisce una rottura granulare del mercato per tipo di prodotto, fascia di prezzo, canale di imballaggio e distribuzione, Evidenziazione dei driver chiave, sfide, e opportunità che modellano l'industria.

Segmentazione del mercato

The following outlines the segmentation of the United Kingdom perfume market:
Tipo di prodotto: men’s perfume, women’s perfume, unisex perfume
Fascia di prezzo: massa, Premium
Confezione: bottiglie di vetro, bottiglie di plastica, altri (crystal, metallo, etc.)
Canale di distribuzione: apparel stores, negozi di bellezza e cura personale, grandi magazzini, vendita diretta, e-commerce, farmacie, altri

The United Kingdom perfume market is segmented by product type, fascia di prezzo, canale di imballaggio e distribuzione. Per tipo di prodotto, the market features men’s perfume, women’s perfume, and unisex perfume. I segmenti di gamma di prezzi sono divisi in massa, e premium. The packaging segmentation includes glass bottles, bottiglie di plastica, e altri (crystal, metallo, etc.). Distribution channel segmentation comprises apparel stores, negozi di bellezza e cura personale, grandi magazzini, vendita diretta, e-commerce, farmacie, e altri.

Panorama competitivo

Major participants in the perfume market comprise Brands Beyond Beauty S.p.A., Chanel S.A., Coty Inc., Diptyque SA, Dolce & Gabbana S.R.L., Euroitalia S.R.L., Give Back Beauty LLC (GBB), Hermes International SCA, Incos Ltd., Inter Parfums Inc., Kao Corporation, Kering SA, KMI Brands Ltd., Laurice El Badry Rahme Ltd., L’Occitane International S.A., L’Oreal S.A., LVMH deve Hennessy Louis Vuitton SA (Lvmh), Natura & Co, Next plc, Parlux Ltd., Puig sl, Revlon Inc., Rituals Cosmetics Enterprise B.V., Roja Parfums Holdings Ltd., SAS & Co. Ltd., Shiseido Company Limited, The Body Shop International Ltd., Estee Lauder Companies Inc., Il procter & Gamble Company (P&G), The Shaneel Group, Unilever PLC and Victoria’s Secret & Co.

This report delivers an in-depth examination of leading companies in the perfume sector, Analizzare le loro prestazioni da 2020 A 2024. I risultati indicano cambiamenti nella quota di mercato, enfatizzare sia i leader affermati che i nuovi concorrenti.

Perché acquistare questo rapporto?

Obtain precise statistical data and forecasts for the United Kingdom perfume market.
Gain in-depth analysis and forecasts for the key segments of the United Kingdom perfume market: Tipo di prodotto, fascia di prezzo, canale di imballaggio e distribuzione.
Sviluppare strategie specifiche della regione e fissare priorità strategiche basate sull'analisi dei dati localizzati.
Gain deep insights into the dynamics of the United Kingdom perfume market.
Identificare opportunità di investimento ad alto potenziale prendendo di mira settori di crescita e tendenze emergenti.
Anticipate the future trajectory of the United Kingdom perfume market with informed projections.
Valuta il panorama competitivo per determinare i tempi ideali per capitalizzare le opportunità di mercato.
Un'unica licenza utente illimitata all'interno della stessa organizzazione, senza costi aggiuntivi per gli utenti extra.

Sommario

SOMMARIO
Risultati chiave
Segmentazione del mercato
Panoramica del mercato
United Kingdom Perfume Market – Analisi del tipo di prodotto
United Kingdom Perfume Market – Analisi della fascia di prezzo
United Kingdom Perfume Market – Analisi dell'imballaggio
United Kingdom Perfume Market – Analisi del canale di distribuzione
Analisi delle condivisioni della società
Brands Beyond Beauty S.p.A.
Chanel S.A.
Coty Inc.
Diptyque SA
Dolce & Gabbana S.R.L.
Euroitalia S.R.L.
Give Back Beauty LLC (GBB)
Hermes International SCA
Incos Ltd.
…
Dati macroeconomici e previsioni
Metodologia di ricerca
Disclaimer

Figure e tabelle
Table United Kingdom Perfume Market 2020-2030
Chart United Kingdom Perfume Market, Crescita netta, 2020-2030
Chart United Kingdom Perfume Market, Tassi di crescita, 2020-2030
Table United Kingdom Perfume Market by Product Type, 2020-2030
Chart United Kingdom Perfume Market by Product Type, CAGR storico e previsione, 2020-2030
Chart United Kingdom Perfume Market by Product Type, 2020-2030
Table United Kingdom Perfume Market by Price Range, 2020-2030
Chart United Kingdom Perfume Market by Price Range, CAGR storico e previsione, 2020-2030
Chart United Kingdom Perfume Market by Price Range, 2020-2030
Table United Kingdom Perfume Market by Packaging, 2020-2030
Chart United Kingdom Perfume Market by Packaging, CAGR storico e previsione, 2020-2030
Chart United Kingdom Perfume Market by Packaging, 2020-2030
Table United Kingdom Perfume Market by Distribution Channel, 2020-2030
Chart United Kingdom Perfume Market by Distribution Channel, CAGR storico e previsione, 2020-2030
Chart United Kingdom Perfume Market by Distribution Channel, 2020-2030
Table United Kingdom Perfume Market Share (%), da aziende, 2020-2024
Chart United Kingdom Perfume Market, da aziende, 2024
Table United Kingdom Perfume Market Share (%), di marchi, 2020-2024
Chart United Kingdom Perfume Market, di marchi, 2024
Table United Kingdom – Popolazione (Milioni) e previsione
Table United Kingdom – Indice dei prezzi al consumo (CPI) e previsione
Table United Kingdom – Prodotto interno lordo e previsione
Table United Kingdom Perfume Market: Spendere in proporzione al PIL (%)
Table United Kingdom Perfume Market: Consumo pro capite (Popolazione)

Aziende menzionate

Brands Beyond Beauty S.p.A.
Chanel S.A.
Coty Inc.
Diptyque SA
Dolce & Gabbana S.R.L.
Euroitalia S.R.L.
Give Back Beauty LLC (GBB)
Hermes International SCA
Incos Ltd.
Inter profumi, INC.
Kao Corporation
Kering SA
KMI Brands Ltd.
Laurice El Badry Rahme, Ltd.
L’Occitane International S.A.
L’Oreal S.A.
LVMH deve Hennessy Louis Vuitton SA (Lvmh)
Natura & Co
Next plc
Parlux Ltd.
Puig sl
Revlon, INC.
Rituals Cosmetics Enterprise B.V.
Roja Parfums Holdings Ltd.
SAS & Co., Ltd.
Shiseido Company, Limitato
The Body Shop International Ltd.
The Estee Lauder Companies Inc.
Il procter & Gamble Company (P&G)
The Shaneel Group
Unilever plc
Victoria’s Secret & Co.