The North America bottled water market is projected to expand from USD 80.2 miliardi di dollari 2025 a USD 104.4 miliardi di 2030, representing a compound annual growth rate of 5.4%. Regional growth is expected to remain resilient but increasingly measured, as the industry transitions from scale-driven expansion toward value-oriented development. Elevated price levels and more disciplined consumer spending have constrained the volume upside of mainstream bulk water, leading to stabilisation in core still water segments. Nevertheless, structurally rising health awareness, the mainstreaming of self-management lifestyles and sustained substitution away from high-sugar beverages continue to provide durable long-term support for the category.
Demand dynamics are being reshaped by the recovery of out-of-home consumption and the diversification of usage occasions, which are providing incremental support to overall volumes. Channel structures are evolving from a predominantly traditional retail model toward a more balanced, multi-scenario ecosystem spanning convenience, foodservice and on-the-go formats. This rebalancing reflects bottled water’s dual function as both a household staple and a portable wellness product, reinforcing its embedded role across daily routines.
From a structural perspective, functional, sparkling and flavoured waters have emerged as the principal growth engines. Innovation is increasingly centred on “invisible health” enhancements, including electrolyte replenishment, protein and fibre fortification, adaptogens and cognitive-support ingredients, enabling brands to capture higher value without compromising clarity or taste. At the same time, the acceleration of low-sugar, zero-sugar and clean-label trends, alongside rising consumer acceptance of alternative sweeteners, has broadened formulation flexibility and supported flavour diversification. Premiumisation and sustainability are becoming core competitive differentiators, with brands elevating experiential positioning while investing in environmentally responsible packaging and transparent sourcing to meet rising expectations around quality and corporate responsibility.
Competitive dynamics across North America reflect a dual structure of consolidation among leading multinational players and continued innovation within niche and premium subsegments. Large operators leverage multi-brand portfolios to address varied price tiers and functional needs, while emerging entrants remain active in differentiated and high-end spaces. Offline retail retains structural dominance, constrained by the weight and logistics profile of bottled water, although e-commerce penetration has increased gradually. Online growth is increasingly concentrated within omnichannel retail networks, underscoring an ongoing rebalancing between convenience and cost efficiency. Overall, the market’s trajectory points toward steady, more sophisticated expansion, anchored in health positioning, functional upgrading, flavour innovation and disciplined value management.
This comprehensive data report delivers authoritative insights into the bottled water market in North America, with the latest update as of 2025. Covering historical market data from 2020 onward and forward-looking projections through 2030, this report empowers decision-makers with precise, data-driven intelligence for informed strategic planning.
Cosa c'è dentro il rapporto
Dati relativi alle dimensioni annuali del mercato espressi in (Liters/USD), che si estende 2020 A 2030. Il set di dati include sia i dati storici effettivi che le previsioni, insieme ai calcoli CAGR per periodi storici e previsti.
Segmentazione del mercato
The following outlines the segmentation of the North America bottled water market:
Tipo di prodotto - per esempio., flavored water (sparkling flavored water, still flavored water), functional water, sparkling water (sparkling natural mineral water, sparkling purified water, sparkling spring water), still water (still natural mineral water, still purified water, still spring water)
Tipo di imballaggio - per esempio., carton bottles, bottiglie di vetro, metal cans and bottles, PET bottles, altri
Canale di distribuzione - per esempio., bars and HoReCa, minimarket, discount, e-commerce, piazzali, general merchandise stores, ipermercati, piccoli negozi di alimentari, supermercati, club di magazzino, altri
Paese - per esempio., U.S.A., Canada
Macroeconomico & Indicatori demografici
Il contesto di supporto include:
Popolazione totale
Indice dei prezzi al consumo (IPC)
Prodotto interno lordo (PIL)
Consumo pro capite
Spesa dei consumatori in percentuale del PIL
Queste variabili migliorano la comprensione del potenziale di consumo e delle tendenze macroeconomiche che influenzano il mercato.
Panorama competitivo: Analisi delle quote di mercato
The report features market share data for leading players in the bottled water sector in North America, offering insights into competitive positioning, brand dominance, and consolidation trends. Key market participants include: Danone S.A., Dr Pepper Snapple Group, National Beverage Corp., Naya Waters Inc., Nestlé SA, Otsuka Holdings Co. Ltd., PepsiCo, Inc., Polar Beverages Inc., Primo Brands Corporation, The Coca-Cola Company, The Wonderful Company LLC., etc.
Market share data is presented for top-performing companies in the overall bottled water sector, as well as for individual segments such as bottled water, flavored water, sparkling flavored water, still flavored water, functional water, sparkling water, sparkling natural mineral water, sparkling purified water, sparkling spring water, still water, still natural mineral water, still purified water and still spring water, enabling a granular view of competitive dynamics.
Market share analysis covered in the report:
North America bottled water market share
North America flavored water market share
North America sparkling flavored water market share
North America still flavored water market share
North America functional water market share
North America sparkling water market share
North America sparkling natural mineral water market share
North America sparkling purified water market share
North America sparkling spring water market share
North America still water market share
North America still natural mineral water market share
North America still purified water market share
North America still spring water market share
Perché scegliere questo rapporto?
Progettato come un'istantanea strategica ricca di dati, il rapporto fornisce informazioni tempestive e affidabili per supportare le decisioni durante l’ingresso nel mercato, valutazione degli investimenti, pianificazione della catena di fornitura, e benchmarking competitivo. Che tu sia un investitore, produttore, distributore, o consulente, questo rapporto fornisce valore utilizzabile.
Richiedi un campione redatto per visualizzare in anteprima la struttura dei dati e la qualità della presentazione prima dell'acquisto.
I risultati finali includono
Rapporto PDF strutturato in modo professionale
Databook EXCEL completo con dati anno per anno e segmentazione multidimensionale da 2020 A 2030
Sommario
SOMMARIO
Segmentazione del mercato
Panoramica del mercato
North America Bottled Water Market – Analisi del tipo di prodotto
North America Bottled Water Market – Analisi del tipo di imballaggio
North America Bottled Water Market – Analisi dei canali di distribuzione
North America Bottled Water Market – Analisi del paese
Company/Brand Shares Analysis
Danone S.A.
Dr Pepper Snapple Group
National Beverage Corp.
Naya Waters Inc.
Nestlé SA.
…
Dati macroeconomici e previsioni
Metodologia di ricerca
Disclaimer
FIGURE E TABELLE
Table North America Bottled Water Market Size 2020-2030
Chart North America Bottled Water Market, Crescita netta, 2020-2030
Chart North America Bottled Water Market, Tassi di crescita, 2020-2030
Table North America Bottled Water Market by Product Type, 2020-2030
Chart North America Bottled Water Market by Product Type, CAGR storico e previsionale, 2020-2030
Chart North America Bottled Water Market by Product Type, 2020-2030
Table North America Bottled Water Market by Packaging Type, 2020-2030
Chart North America Bottled Water Market by Packaging Type, CAGR storico e previsionale, 2020-2030
Chart North America Bottled Water Market by Packaging Type, 2020-2030
Table North America Bottled Water Market by Distribution Channel, 2020-2030
Chart North America Bottled Water Market by Distribution Channel, CAGR storico e previsionale, 2020-2030
Chart North America Bottled Water Market by Distribution Channel, 2020-2030
Table North America Bottled Water Market by Country, 2020-2030
Chart North America Bottled Water Market by Country, CAGR storico e previsionale, 2020-2030
Chart North America Bottled Water Market by Country, 2020-2030
Table North America Bottled Water Market Share (%), dalle Aziende, 2020-2025
Chart North America Bottled Water Market, dalle Aziende, 2025
Table North America Bottled Water Market Share (%), per marchi, 2020-2025
Chart North America Bottled Water Market, per marchi, 2025
Table North America – Popolazione (Milioni) e previsione
Table North America – Indice dei prezzi al consumo (IPC) e previsione
Table North America – Prodotto interno lordo e previsioni
Table North America Bottled Water Market: Spesa in percentuale del PIL (%)
Table North America Bottled Water Market: Consumo pro capite (Popolazione)
Aziende menzionate
This report profiles the following North America Bottled Water companies:
Danone S.A.
Dr Pepper Snapple Group
National Beverage Corp.
Naya Waters Inc.
Nestlé SA.
Otsuka Holdings Co. Ltd.
PepsiCo, Inc.
Polar Beverages Inc.
Primo Brands Corporation
The Coca-Cola Company
The Wonderful Company LLC.