Panoramica di mercato

The beer in Italy market size is projected to grow by USD 3.8 billion from 2024 A 2029, registering a CAGR of 5.1 percent, according to the latest market data. The emergence of craft breweries has vastly expanded the diversity of flavors within the industry. Whereas mass-produced beers previously dominated the market, consumers can now enjoy products of diverse styles including ales, lagers and specialty offerings possessing complex aromas and tastes. Marketing innovation has also driven changed perceptions by promoting beer as an experiential rather than purely intoxicating beverage. Breweries are developing unique flavors, utilizing artistic packaging designs and hosting social spaces to showcase their products. Beer is increasingly marketed as an accompaniment for food rather than distilled spirits.

The report provides a comprehensive overview of the Italy beer industry, coprendo uno studio dei principali attori che operano sul mercato. Include un'analisi dei segmenti e sottosegmenti di mercato, prendendo in considerazione fattori come il tipo di prodotto, category, packaging, e canale di distribuzione. Esaminando questi aspetti, the report offers valuable insights into the potential of the beer industry. Inoltre, il rapporto presenta informazioni statistiche, compresa la dimensione del mercato, quota di mercato, tasso di crescita, and forecasts specifically tailored to the beer industry. Questa analisi basata sui dati fornisce ai professionisti del settore le informazioni necessarie per valutare l’attuale panorama del mercato, prendere decisioni ben informate, e identificare opportunità di crescita nel settore.

Segmentazione del mercato

The beer market in Italy is segmented as below:
Tipologia di prodotto: ale, stout, weissbier, lager, and non-alcoholic beer
Category: craft beer, and regular beer
Packaging: glass bottles, aluminum cans, e altri
Canale di distribuzione: foodservice channels, minimarket, supermercati e ipermercati, specialty stores, small grocery stores, e-commerce, e altri

The Italy beer market is segmented on the basis of product type, category, packaging, e canale di distribuzione. On the basis of product type, the beer market in Italy has been segmented into ale, stout, weissbier, lager, and non-alcoholic beer. By category, the beer market in Italy has been segmented into craft beer, and regular beer. Based on packaging, the beer market in Italy is categorized into glass bottles, aluminum cans, e altri. Sulla base del canale di distribuzione, the beer market in Italy has been segmented into foodservice channels, minimarket, supermercati e ipermercati, specialty stores, small grocery stores, e-commerce, e altri.

Panorama competitivo

The Italy beer market is highly competitive. The report also includes the profiles of leading companies such as WARSTEINER Brauerei Haus Cramer KG, Swinkels Family Breweries N.V., Royal Unibrew A/S, Paulaner Brauerei GmbH & Co. KG, Molson Coors Beverage Company, Heineken N.V., Drive Beer SRL, Dr. August Oetker, Carlsberg A/S, BIRRA FORST SPA, Birra Castello S.p.A., Asahi Group Holdings Ltd., AB InBev.

The report is an indispensable tool for companies and organizations operating in the beer industry. Offre una panoramica completa del mercato, responsabilizzare i dirigenti del settore, decisori politici, accademici, e gli analisti per prendere decisioni ben informate. Il rapporto fornisce preziosi spunti e analisi, presenting a cohesive and detailed perspective on the beer market.

Perché acquistare questo rapporto?

Provide statistical data or estimations for the Italy beer market
Formulare strategie regionali e determinare le priorità strategiche sulla base dell'analisi dei dati locali
Gain a comprehensive understanding of the beer market in Italy
Identificare opportunità di investimento promettenti individuando i settori in crescita e le tendenze emergenti
Understand what the future of the beer market in Italy looks like
Analizzare il panorama competitivo e identificare il timing ottimale per cogliere le opportunità

Sommario

SOMMARIO
FIGURE E TABELLE
1. Ambito e metodologia
1.1 Risultati chiave
1.2 Ambito del rapporto
1.3 Metodologia di ricerca
2. Panoramica di mercato
3. Italy Beer Market – Analisi del tipo di prodotto
3.1 Ale
3.2 Stout
3.3 Weissbier
3.4 Lager
3.5 Non-alcoholic beer
4. Italy Beer Market – Category Analysis
4.1 Craft beer
4.2 Regular beer
5. Italy Beer Market – Packaging Analysis
5.1 Glass bottles
5.2 Aluminum cans
5.3 Altri
6. Italy Beer Market – Analisi dei canali di distribuzione
6.1 Foodservice channels
6.2 Minimarket
6.3 Supermercati e ipermercati
6.4 Specialty stores
6.5 Small grocery stores
6.6 E-commerce
6.7 Altri
7. Profili aziendali
7.1 WARSTEINER Brauerei Haus Cramer KG
7.2 Swinkels Family Breweries N.V.
7.3 Royal Unibrew A/S
7.4 Paulaner Brauerei GmbH & Co. KG
7.5 Molson Coors Beverage Company
7.6 Heineken N.V.
7.7 Drive Beer SRL
7.8 Dr. August Oetker
7.9 Carlsberg A/S
7.10 BIRRA FORST SPA
7.11 Birra Castello S.p.A.
7.12 Asahi Group Holdings, Ltd.
7.13 AB InBev
DISCLAIMER

Aziende menzionate

WARSTEINER Brauerei Haus Cramer KG
Swinkels Family Breweries N.V.
Royal Unibrew A/S
Paulaner Brauerei GmbH & Co. KG
Molson Coors Beverage Company
Heineken N.V.
Drive Beer SRL
Dr. August Oetker
Carlsberg A/S
BIRRA FORST SPA
Birra Castello S.p.A.
Asahi Group Holdings, Ltd.
AB InBev