Panoramica di mercato

The beer market in China is anticipated to increase by USD 73.1 billion till 2029 con una crescita media annua di 8.8 percentuale secondo le ultime stime di mercato. The advent of artisanal breweries has greatly augmented the diversity of flavors within the beer industry. In contrast to the mass-produced beers that previously inundated the market, consumers can now savor products of manifold styles encompassing ales, lagers and specialty offerings boasting intricate aromas and tastes. Marketing innovation has likewise engendered shifted perceptions by promoting beer as an epicurean rather than purely inebriating beverage. Breweries are formulating unique flavors, harnessing artistic packaging designs and curating social spaces to exhibit their products. Beer is increasingly touted as an accompaniment for cuisine rather than distilled spirits.

The report provides a comprehensive overview of the China beer industry, coprendo uno studio dei principali attori che operano sul mercato. Include un'analisi dei segmenti e sottosegmenti di mercato, prendendo in considerazione fattori come il tipo di prodotto, category, packaging, e canale di distribuzione. Esaminando questi aspetti, the report offers valuable insights into the potential of the beer industry. Inoltre, il rapporto presenta informazioni statistiche, compresa la dimensione del mercato, quota di mercato, tasso di crescita, and forecasts specifically tailored to the beer industry. Questa analisi basata sui dati fornisce ai professionisti del settore le informazioni necessarie per valutare l’attuale panorama del mercato, prendere decisioni ben informate, e identificare opportunità di crescita nel settore.

Segmentazione del mercato

The beer market in China is segmented as below:
Tipologia di prodotto: stout, weissbier, lager, and non-alcoholic beer
Category: craft beer, and regular beer
Packaging: glass bottles, aluminum cans, e altri
Canale di distribuzione: foodservice channels, minimarket, supermercati e ipermercati, small grocery stores, e-commerce, e altri

The China beer market is segmented on the basis of product type, category, packaging, e canale di distribuzione. On the basis of product type, the beer market in China has been segmented into stout, weissbier, lager, and non-alcoholic beer. By category, the beer market in China has been segmented into craft beer, and regular beer. Based on packaging, the beer market in China is categorized into glass bottles, aluminum cans, e altri. Sulla base del canale di distribuzione, the beer market in China has been segmented into foodservice channels, minimarket, supermercati e ipermercati, small grocery stores, e-commerce, e altri.

Panorama competitivo

The China beer market is highly competitive. The competitive landscape of the industry has also been examined along with the profiles of the key players Tsingtao Brewery Co. Ltd., Suntory Holdings Limited, Henan Jinxing Beer Group Co. Ltd., Heineken N.V., Guangzhou Zhujiang Brewery Co. Ltd., China Resources Holdings Company Limited, Carlsberg A/S, Blue Ribbon Intermediate Holdings LLC, Beijing Yanjing Beer Group Corporation, AB InBev.

The report is an indispensable tool for companies and organizations operating in the beer industry. Offre una panoramica completa del mercato, responsabilizzare i dirigenti del settore, decisori politici, accademici, e gli analisti per prendere decisioni ben informate. Il rapporto fornisce preziosi spunti e analisi, presenting a cohesive and detailed perspective on the beer market.

Perché acquistare questo rapporto?

Provide statistical data or estimations for the China beer market
Formulare strategie regionali e determinare le priorità strategiche sulla base dell'analisi dei dati locali
Gain a comprehensive understanding of the beer market in China
Identificare opportunità di investimento promettenti individuando i settori in crescita e le tendenze emergenti
Understand what the future of the beer market in China looks like
Analizzare il panorama competitivo e identificare il timing ottimale per cogliere le opportunità

Sommario

SOMMARIO
FIGURE E TABELLE
1. Ambito e metodologia
1.1 Risultati chiave
1.2 Ambito del rapporto
1.3 Metodologia di ricerca
2. Panoramica di mercato
3. China Beer Market – Analisi del tipo di prodotto
3.1 Stout
3.2 Weissbier
3.3 Lager
3.4 Non-alcoholic beer
4. China Beer Market – Category Analysis
4.1 Craft beer
4.2 Regular beer
5. China Beer Market – Packaging Analysis
5.1 Glass bottles
5.2 Aluminum cans
5.3 Altri
6. China Beer Market – Analisi dei canali di distribuzione
6.1 Foodservice channels
6.2 Minimarket
6.3 Supermercati e ipermercati
6.4 Small grocery stores
6.5 E-commerce
6.6 Altri
7. Profili aziendali
7.1 Tsingtao Brewery Co., Ltd.
7.2 Suntory Holdings Limited
7.3 Henan Jinxing Beer Group Co., Ltd.
7.4 Heineken N.V.
7.5 Guangzhou Zhujiang Brewery Co., Ltd.
7.6 China Resources Holdings Company Limited
7.7 Carlsberg A/S
7.8 Blue Ribbon Intermediate Holdings, LLC
7.9 Beijing Yanjing Beer Group Corporation
7.10 AB InBev
DISCLAIMER

Aziende menzionate

Tsingtao Brewery Co., Ltd.
Suntory Holdings Limited
Henan Jinxing Beer Group Co., Ltd.
Heineken N.V.
Guangzhou Zhujiang Brewery Co., Ltd.
China Resources Holdings Company Limited
Carlsberg A/S
Blue Ribbon Intermediate Holdings, LLC
Beijing Yanjing Beer Group Corporation
AB InBev