Oman Beauty and Personal Care Products Market 2025

In 2024, Oman’s beauty and personal care products market has faced a complex array of challenges and opportunities. Rising inflation had a pronounced effect on the sector, contributing to price increases across a wide range of products. This was driven by escalating raw material and production costs, further exacerbated by disruptions in the supply chain. These inflationary pressures influenced both the supply side, as manufacturers struggled with higher costs, and the demand side, where consumers, already impacted by the rising cost of living, became more selective with their purchases.

The political tensions surrounding the Israel-Hamas war added another layer of complexity, leading to boycotts of certain international brands. In response, many companies implemented aggressive promotional strategies in an attempt to stimulate demand and maintain market share during a time of heightened sensitivity. Despite these challenges, a marked shift in consumer preferences was evident, with a growing demand for beauty and personal care products that emphasized health, wellness, e sostenibilità. This trend was driven by an increasing preference for natural and organic ingredients, sparking growth in products boasting non-cruelty claims, natural preservation methods, and non-GMO formulations.

Consumers in Oman have become increasingly discerning in their beauty product choices, seeking transparency regarding ingredients and efficacy. Active ingredients like hyaluronic acid and salicylic acid gained popularity, particularly in skincare and hair care products, as consumers became more knowledgeable about their benefits. On the flip side, ingredients such as silicones, long criticized for their potential to cause build-up in hair care products, were increasingly avoided. This shift in consumer awareness reshaped the product offerings of both global and local beauty brands, encouraging them to introduce more effective and ingredient-conscious solutions.

The report provides a comprehensive analysis of the Oman beauty and personal care products market, Offrire dati dettagliati sulle dimensioni del mercato storico e sui tassi di crescita negli ultimi sei anni, insieme alle previsioni che si estendono a 2030. Presenta un esame approfondito delle categorie e delle sottocategorie di mercato, Con un focus particolare sulle tendenze chiave che modellano l'industria attraverso il tipo di prodotto, fascia di prezzo, consumer group and distribution channel.

Segmentazione del mercato

The following outlines the segmentation of the Oman beauty and personal care products market:
Tipo di prodotto: Prodotti da bagno, Cosmetici a colori, deodoranti, prodotti depilatorie, profumi e fragranze, Prodotti per la cura dei capelli, Prodotti per la cura degli uomini, cura orale, Prodotti per la cura della pelle, Prodotti per la cura del sole
Fascia di prezzo: Prodotti premium, prodotti di massa
Gruppo di consumatori: bambino/bambino, adulto
Canale di distribuzione: negozi di bellezza e cura personale, vendita diretta, e-commerce, negozi di merce generale, ipermercati, farmacie, piccoli negozi di alimentari, supermercati, altri

The Oman beauty and personal care products market is categorized by product type, fascia di prezzo, consumer group and distribution channel. The market is classified by product type into bath products, Cosmetici a colori, deodoranti, prodotti depilatorie, profumi e fragranze, Prodotti per la cura dei capelli, Prodotti per la cura degli uomini, cura orale, Prodotti per la cura della pelle, e prodotti per la cura del sole. La segmentazione della fascia di prezzo include prodotti premium, e prodotti di massa. I segmenti di gruppo di consumatori sono classificati in bambino/bambino, e adulto. La segmentazione del canale di distribuzione comprende negozi di bellezza e cura personale, vendita diretta, e-commerce, negozi di merce generale, ipermercati, farmacie, piccoli negozi di alimentari, supermercati, e altri.

Panorama competitivo

Prominent players in the beauty and personal care products market include Abdul Samad Al Qurashi Company, Arabian Oud Company, Beiersdorf AG, Chanel S.A., Church & Dwight Co. Inc., Clarins SA, Colgate-Palmolive Company, Cosnova GmbH, Coty Inc., Dabur India Limited, GRUPPO Membro Srl, Haleon plc, Henkel AG & Co. Kgaa, Inter Parfums Inc., Kenvue Inc., Kiko S.P.A., L’Oreal S.A., LVMH deve Hennessy Louis Vuitton SA (Lvmh), Marico Limited, Naos sas, Oman Perfumes LLC, Puig sl, PZ Cussons Plc, Reckitt Benckiser Group Plc (Rb), Revlon Inc., Super-Max group, Estee Lauder Companies Inc., The Himalaya Drug Company, The National Detergent Company S.A.O.G., Il procter & Gamble Company (P&G), TRISA AG, Unilever PLC and Wipro Limited.

Questo rapporto offre un esame approfondito delle aziende leader nel settore dei prodotti di bellezza e cura personale, Analizzare le loro prestazioni da 2020 A 2024. I risultati indicano cambiamenti nella quota di mercato, enfatizzare sia i leader affermati che i nuovi concorrenti.

Perché acquistare questo rapporto?

Obtain precise statistical data and forecasts for the Oman beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Oman beauty and personal care products market: Tipo di prodotto, fascia di prezzo, consumer group and distribution channel.
Sviluppare strategie specifiche della regione e fissare priorità strategiche basate sull'analisi dei dati localizzati.
Gain deep insights into the dynamics of the Oman beauty and personal care products market.
Identificare opportunità di investimento ad alto potenziale prendendo di mira settori di crescita e tendenze emergenti.
Anticipate the future trajectory of the Oman beauty and personal care products market with informed projections.
Valuta il panorama competitivo per determinare i tempi ideali per capitalizzare le opportunità di mercato.
Un'unica licenza utente illimitata all'interno della stessa organizzazione, senza costi aggiuntivi per gli utenti extra.

Sommario

SOMMARIO
Risultati chiave
Segmentazione del mercato
Panoramica del mercato
Oman Beauty and Personal Care Products Market – Analisi del tipo di prodotto
Oman Beauty and Personal Care Products Market – Analisi della fascia di prezzo
Oman Beauty and Personal Care Products Market – Analisi del gruppo di consumo
Oman Beauty and Personal Care Products Market – Analisi del canale di distribuzione
Analisi delle condivisioni della società
Abdul Samad Al Qurashi Company
Arabian Oud Company
Beiersdorf AG
Chanel S.A.
Church & Dwight Co., INC.
Clarins SA
Colgate-Palmolive Company
Cosnova GmbH
Coty Inc.
…
Dati macroeconomici e previsioni
Metodologia di ricerca
Disclaimer

Figure e tabelle
Table Oman Beauty and Personal Care Products Market 2020-2030
Chart Oman Beauty and Personal Care Products Market, Crescita netta, 2020-2030
Chart Oman Beauty and Personal Care Products Market, Tassi di crescita, 2020-2030
Table Oman Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Product Type, CAGR storico e previsione, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Oman Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Price Range, CAGR storico e previsione, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Oman Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Consumer Group, CAGR storico e previsione, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Oman Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Distribution Channel, CAGR storico e previsione, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Oman Beauty and Personal Care Products Market Share (%), da aziende, 2020-2024
Chart Oman Beauty and Personal Care Products Market, da aziende, 2024
Table Oman Beauty and Personal Care Products Market Share (%), di marchi, 2020-2024
Chart Oman Beauty and Personal Care Products Market, di marchi, 2024
Table Oman – Popolazione (Milioni) e previsione
Table Oman – Indice dei prezzi al consumo (CPI) e previsione
Table Oman – Prodotto interno lordo e previsione
Table Oman Beauty and Personal Care Products Market: Spendere in proporzione al PIL (%)
Table Oman Beauty and Personal Care Products Market: Consumo pro capite (Popolazione)

Aziende menzionate

Abdul Samad Al Qurashi Company
Arabian Oud Company
Beiersdorf AG
Chanel S.A.
Church & Dwight Co., INC.
Clarins SA
Colgate-Palmolive Company
Cosnova GmbH
Coty Inc.
Dabur India Limited
GRUPPO Membro Srl
Haleon plc
Henkel AG & Co. Kgaa
Inter profumi, INC.
Kenvue Inc.
Kiko S.P.A.
L’Oreal S.A.
LVMH deve Hennessy Louis Vuitton SA (Lvmh)
Marico Limited
Naos sas
Oman Perfumes LLC
Puig sl
PZ Cussons Plc
Reckitt Benckiser Group Plc (Rb)
Revlon, INC.
Super-Max group
The Estee Lauder Companies Inc.
The Himalaya Drug Company
The National Detergent Company S.A.O.G.
Il procter & Gamble Company (P&G)
TRISA AG
Unilever plc
Wipro Limited