The Peru tea market is projected to expand by USD 10.9 million through 2030, advancing at a CAGR of 2.59%, a pace that signals resilience rather than acceleration. In a context of constrained household purchasing power and the lingering impact of earlier price increases, value growth is being supported more by pricing effects than by a broad-based rise in consumption. Volumes remain under pressure, with clear evidence of downtrading as consumers prioritise affordability and shift toward lower-priced brands and larger pack formats to preserve purchase frequency.
Core demand continues to be anchored in traditional black and blended teas, which serve as everyday staples. Mid- to premium-tier products, Namun, face intensified competition and fragmentation of demand, limiting their expansion potential. In contrast, herbal and traditional medicinal teas have emerged as the most dynamic segment of the market. Products positioned around digestive support, relaxation, respiratory comfort and immune reinforcement are gaining traction, reinforcing tea’s role as a relatively affordable, daily health solution. Subthemes such as women’s health and preventive wellbeing are further broadening usage occasions and supporting incremental frequency.
Looking ahead, a gradual macroeconomic stabilisation could enable a measured recovery, with mid-priced offerings likely to become the central competitive battleground. Success will depend on balancing perceived quality with price accessibility, particularly in a market where consumers remain highly value-conscious. Reducing seasonality is also becoming a strategic priority. Cold-brew formats, lighter flavour profiles and products suitable for both hot and chilled preparation offer a pathway to extend consumption beyond traditional peak periods and to attract younger consumers.
Distribution remains structurally fragmented. Small neighbourhood outlets retain a foundational role in ensuring everyday availability, yet discount formats are expanding rapidly and strengthening private-label penetration. This shift is reshaping pricing architecture and product assortment across the market. Overall, Peru’s tea sector is evolving through structural adjustment and functional deepening rather than scale expansion, with growth increasingly tied to value management and targeted health positioning.
This up-to-date report presents a quantitative breakdown of the tea sector in Peru. Updated in 2025, it covers historical performance from 2020 onward and forecasts through 2030. Users can access key figures, segment details, and future trajectories in one concise source.
What’s Inside the Report
Annual market size figures expressed in (Tons/USD), spanning 2020 ke 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.
Segmentasi Pasar
The Peru tea market is structured as follows:
Jenis produk – e.g., black tea, fruit and herbal tea, green tea, RTD tea
Type – e.g., conventional, organic
Packaging type – e.g., flexible packaging, metal cans, paper containers
Saluran distribusi – e.g., bar dan HoReCa, toko serba ada, discounters, hypermarkets, toko kelontong kecil, supermarkets, tobacco/liquor/tea shop, yang lain
Macroeconomic & Demographic Indicators
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (IHK), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Lanskap Kompetitif: Market Share Analysis
This report presents market share figures for top companies operating in the tea sector in Peru, highlighting brand reach and competitive footprint. Notable participants include: AURANDINA S.A.C., Corporacion Alimentaria Suiza S.A.C., DINAMIKA BUSINESS S.A.C., G.W. Yichang & Cia S.A., JDE Peet’s N.V., Lipton Teas and Infusions, etc.
The report includes detailed market share analysis for major competitors across the total tea market, alongside segment-level insights covering tea, black tea, black tea bags, fruit and herbal tea, green tea and RTD tea.
Market share analysis covered in the report:
Peru tea market share
Peru black tea market share
Peru black tea bags market share
Peru fruit and herbal tea market share
Peru green tea market share
Peru RTD tea market share
Why Choose This Report?
Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Whether you’re an investor, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 ke 2030
Daftar isi
DAFTAR ISI
Segmentasi Pasar
Tinjauan Pasar
Peru Tea Market – Analisis Jenis Produk
Peru Tea Market – Type Analysis
Peru Tea Market – Packaging Type Analysis
Peru Tea Market – Analisis Saluran Distribusi
Company/Brand Shares Analysis
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
…
Data dan Prakiraan Makroekonomi
Metodologi Penelitian
Penafian
GAMBAR DAN TABEL
Table Peru Tea Market Size 2020-2030
Chart Peru Tea Market, Pertumbuhan Bersih, 2020-2030
Chart Peru Tea Market, Tingkat Pertumbuhan, 2020-2030
Table Peru Tea Market by Product Type, 2020-2030
Chart Peru Tea Market by Product Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Peru Tea Market by Product Type, 2020-2030
Table Peru Tea Market by Type, 2020-2030
Chart Peru Tea Market by Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Peru Tea Market by Type, 2020-2030
Table Peru Tea Market by Packaging Type, 2020-2030
Chart Peru Tea Market by Packaging Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Peru Tea Market by Packaging Type, 2020-2030
Table Peru Tea Market by Distribution Channel, 2020-2030
Chart Peru Tea Market by Distribution Channel, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Peru Tea Market by Distribution Channel, 2020-2030
Table Peru Tea Market Share (%), oleh Perusahaan, 2020-2025
Chart Peru Tea Market, oleh Perusahaan, 2025
Table Peru Tea Market Share (%), oleh Merek, 2020-2025
Chart Peru Tea Market, oleh Merek, 2025
Table Peru – Populasi (Jutaan) dan Prakiraan
Table Peru – Indeks Harga Konsumen (IHK) dan Prakiraan
Table Peru – Produk Domestik Bruto dan Prakiraan
Table Peru Tea Market: Belanja sebagai Proporsi PDB (%)
Table Peru Tea Market: Konsumsi per Kapita (Populasi)
Perusahaan Disebutkan
The companies profiled in this Peru Tea market report include:
AURANDINA S.A.C.
Corporacion Alimentaria Suiza S.A.C.
DINAMIKA BUSINESS S.A.C.
G.W. Yichang & Cia S.A.
JDE Peet’s N.V.
Lipton Teas and Infusions