The Myanmar tea sector is projected to expand at a compound annual growth rate of 6.37% through 2030, underpinned by resilient underlying demand and gradual market broadening. Tea consumption remains deeply embedded in daily life, with black tea occupying a central position across households, social gatherings and business interactions. Traditional teahouses function not merely as retail outlets but as social and commercial hubs, reinforcing habitual consumption across income tiers and between urban and rural communities. This cultural entrenchment provides the category with a structurally stable demand base, even amid broader economic and political volatility.
In recent years, domestic brands have demonstrated greater resilience than imported counterparts, benefiting from price competitiveness, extensive distribution reach and a nuanced understanding of local taste preferences. Imported products, by contrast, face headwinds linked to higher price positioning and supply constraints. Production continues to be dominated by loose and often manually processed tea, which retains widespread appeal due to its perceived authenticity and accessible pricing. Notably, loose tea remains attractive even among middle- and higher-income consumers, underscoring the strength of traditional consumption formats. While modern retail is gaining traction in urban centres, traditional channels continue to anchor nationwide sales volumes.
Structural shifts are nevertheless emerging alongside urbanisation and income growth. Packaged formats, including tea bags and instant tea, are gradually expanding their footprint as convenience and product standardisation gain relevance. Health and wellness considerations are increasingly shaping purchasing decisions, particularly among younger consumers who are gravitating toward green and herbal variants associated with relaxation, stress relief and immune support. Companies are responding by sharpening functional claims and upgrading packaging to reinforce quality cues. Although higher-income segments are fostering selective premiumisation and functional innovation, the overall packaged tea consumer base remains comparatively concentrated.
Product innovation is primarily concentrated in instant and ready-to-brew formats, as well as bulk supply tailored to foodservice operators, reflecting demand for both at-home convenience and customised preparation in out-of-home settings. In contrast, ready-to-drink tea has softened, indicating a consumer preference for freshly brewed and more personalised tea experiences. Taken together, the market is characterised by traditional dominance, local brand leadership and health-led structural differentiation. Future expansion is likely to be driven less by basic penetration and more by functional upgrading, foodservice channel development and the progressive release of mid- to high-end demand.
This publication provides a data-intensive overview of the tea market in Myanmar, updated as of 2025. Spanning a decade of analysis from 2020 through 2030, the report supports evidence-based evaluations of market evolution, category shifts, and macro-level influences.
What’s Inside the Report
Annual market size figures expressed in (Tons/USD), spanning 2020 ke 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.
Segmentasi Pasar
The Myanmar tea market is categorized into the following segments:
Jenis produk – mis., black tea, fruit and herbal tea, green tea, instant tea, RTD tea
Type – mis., conventional, organic
Saluran distribusi – mis., bar dan HoReCa, toko serba ada, hipermarket, toko kelontong kecil, supermarket, yang lain
Makroekonomi & Indikator Demografi
Konteks pendukung meliputi:
Jumlah penduduk
Indeks Harga Konsumen (IHK)
Produk Domestik Bruto (PDB)
Konsumsi per kapita
Belanja konsumen sebagai persentase PDB
Variabel-variabel ini meningkatkan pemahaman tentang potensi konsumsi dan tren makroekonomi yang mempengaruhi pasar.
Lanskap Kompetitif: Analisis Pangsa Pasar
Selain ukuran dan segmentasi data, the report includes market share breakdowns for primary players in the tea market in Myanmar, menyoroti perusahaan dominan dan pergerakan tingkat merek. Perusahaan yang diprofilkan meliputi: Ever Sunny Industrial Co., Ltd., Myanmar Lion Co., Ltd., dll..
This report delivers comprehensive market share data for key players in the total tea market, complemented by segment-specific analysis for tea and RTD tea categories.
Analisis pangsa pasar tercakup dalam laporan:
Myanmar tea market share
Myanmar RTD tea market share
Mengapa Memilih Laporan Ini?
Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, the report is built to support robust business decisions with confidence.
Minta sampel yang telah diedit untuk melihat pratinjau struktur data dan kualitas presentasi sebelum membeli.
Kiriman Termasuk
Laporan PDF terstruktur secara profesional
Buku data EXCEL lengkap dengan angka tahun demi tahun dan segmentasi multidimensi dari 2020 ke 2030
Daftar isi
DAFTAR ISI
Segmentasi Pasar
Tinjauan Pasar
Myanmar Tea Market – Analisis Jenis Produk
Myanmar Tea Market – Type Analysis
Myanmar Tea Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan/Merek
Ever Sunny Industrial Co., Ltd.
Myanmar Lion Co., Ltd.
Data dan Prakiraan Makroekonomi
Metodologi Penelitian
Penafian
GAMBAR DAN TABEL
Table Myanmar Tea Market Size 2020-2030
Chart Myanmar Tea Market, Pertumbuhan Bersih, 2020-2030
Chart Myanmar Tea Market, Tingkat Pertumbuhan, 2020-2030
Table Myanmar Tea Market by Product Type, 2020-2030
Chart Myanmar Tea Market by Product Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Myanmar Tea Market by Product Type, 2020-2030
Table Myanmar Tea Market by Type, 2020-2030
Chart Myanmar Tea Market by Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Myanmar Tea Market by Type, 2020-2030
Table Myanmar Tea Market by Distribution Channel, 2020-2030
Chart Myanmar Tea Market by Distribution Channel, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Myanmar Tea Market by Distribution Channel, 2020-2030
Table Myanmar Tea Market Share (%), oleh Perusahaan, 2020-2025
Chart Myanmar Tea Market, oleh Perusahaan, 2025
Table Myanmar Tea Market Share (%), oleh Merek, 2020-2025
Chart Myanmar Tea Market, oleh Merek, 2025
Table Myanmar – Populasi (Jutaan) dan Prakiraan
Table Myanmar – Indeks Harga Konsumen (IHK) dan Prakiraan
Table Myanmar – Produk Domestik Bruto dan Prakiraan
Table Myanmar Tea Market: Belanja sebagai Proporsi PDB (%)
Table Myanmar Tea Market: Konsumsi per Kapita (Populasi)
Perusahaan Disebutkan
The companies featured in this report include:
Ever Sunny Industrial Co., Ltd.
Myanmar Lion Co., Ltd.