Malaysia Snacks Market 2025

The Malaysia snacks market is likely to exhibit mild growth, with a projected increase from USD 1,712.8 juta masuk 2024 ke USD 2,282.2 juta oleh 2030, sesuai dengan CAGR 4.9% during the 2025 ke 2030 jangka waktu. Malaysia’s snack market thrives on its multiethnic culinary fabric and government-supported halal certification infrastructure. With Malays, Chinese, and Indian communities influencing taste expectations, the diversity in flavor offerings is unmatched – from sambal-based corn snacks to pandan-flavored cakes and fish skin crisps. The Department of Islamic Development Malaysia (JAKIM) plays a crucial role in enabling domestic snack brands to scale both locally and internationally by offering globally recognized halal certifications. This positioning allows Malaysian snack manufacturers to serve domestic demand while targeting export markets across the Gulf and Southeast Asia.

Urban convenience and digitally driven behavior are driving consumption occasions. The growth of e-wallet usage and app-based ordering, supported by public-private digitalization programs such as MyDigital, is pushing snacks into an impulse-driven purchase model across online grocery platforms and food delivery aggregators. This shift is particularly visible in the Klang Valley and Penang, where busy professionals are demanding snacks that double as meal replacements or afternoon indulgences. Modern packaging, QR-coded nutrition details, and sustainable wrapping are becoming baseline expectations, reinforcing the evolution of snacking into a digital-age lifestyle accessory.

This report presents a thorough analysis and future outlook for the Malaysia snacks market, mencakup data historis dari 2020 ke 2024 dan ramalan sampai 2030. Itu menyelidiki ukuran pasar, pola pertumbuhan, dan wawasan tersegmentasi, mengungkapkan tren yang mengubah industri. By dissecting critical aspects such as product type and distribution channel, Laporan ini menyediakan toolkit yang komprehensif untuk memahami dan memanfaatkan peluang pasar.

Segmentasi pasar

The Malaysia snacks market is structured as follows:
Jenis produk: manisan (chocolate confectionery, gum, gula gula), es krim dan makanan penutup beku (Ice Creams Impuls, plant-based ice creams, Ice Creams Take-Home), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, yang lain), Camilan buah, Bar camilan, biskuit manis (biskuit cokelat, cookie, biskuit polos, BISKUIT IMPSI, wafer)
Saluran distribusi: toko serba ada, penjualan langsung, e-commerce, food specialty stores, Forecourts, Toko barang dagangan umum, health stores, Hypermarket, toko kelontong kecil, supermarket, penjual, yang lain

The Malaysia market for snacks is divided based on product type and distribution channel. Berdasarkan jenis produk, the market includes confectionery (chocolate confectionery, gum, gula gula), es krim dan makanan penutup beku (Ice Creams Impuls, plant-based ice creams, Ice Creams Take-Home), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, puffed snacks, rice snacks, savoury biscuits and crackers, seafood snacks, yang lain), Camilan buah, Bar camilan, dan biskuit manis (biskuit cokelat, cookie, biskuit polos, BISKUIT IMPSI, wafer). Segmentasi saluran distribusi terdiri dari toko serba ada, penjualan langsung, e-commerce, food specialty stores, Forecourts, Toko barang dagangan umum, health stores, Hypermarket, toko kelontong kecil, supermarket, penjual, dan lainnya.

Lanskap kompetitif

Key players dominating the snacks market include Cocon Food Industries Sdn. Bhd., Dahfa Foods Manufacturing Sdn Bhd, Ezaki Glyco Co.. Ltd., Ferrero International S.A., General Mills Inc., Hup Seng Industries Bhd., Hwa Tai Industries Bhd., JG Summit Holdings Inc., Kellanova, Khee San Food Industries Sdn. Bhd., Grup Barkath Sdn Bhd, Lee Biscuits Pte. Ltd., Loacker S.P.A., Lofthouse of Fleetwood Ltd., Maestro Swiss Industries SDN. Bhd., Mamee Double-Decker (M) Sdn Bhd, Mars Incorporated, Miaow Miaow Food Products Sdn Bhd, Mondelez International Inc., Grup Nabati, Nestle S.A., Network Foods International Ltd., Ngan Yin Food Industries Sdn. Bhd., Oriental Food Industries Sdn. Bhd., Pagoda Foods (M) Sdn Bhd, PepsiCo Inc., Perfect Food Mfg (M) Sdn. Bhd., Perfetti van Melle Group, Pt. Mayora Indah Tbk, Pt. Yupi Indo Jelly Gum, Ricola Ltd., Sunsweet Growers Inc., Taokaenoi Food & Marketing Public Company Limited, Perusahaan Publik Minuman Thailand Terbatas, Perusahaan Hershey, Tong Garden Food (Singapore) Pte. Ltd., Unilever plc, Universal Robina Corporation (URC), Want Want Holdings Limited and Wise Foods Inc.

The report provides a detailed assessment of prominent companies within the snacks market, melacak kinerja mereka dari 2020 ke 2024. Wawasan mengungkapkan fluktuasi pangsa pasar, menyoroti kedua pemimpin veteran dan pemain yang muncul.

Mengapa Membeli Laporan Ini?

Obtain precise statistical data and forecasts for the Malaysia snacks market.
Gain in-depth analysis and forecasts for the key segments of the Malaysia snacks market: Jenis Produk dan Saluran Distribusi.
Mengembangkan strategi khusus wilayah dan menetapkan prioritas strategis berdasarkan analisis data yang terlokalisasi.
Gain deep insights into the dynamics of the Malaysia snacks market.
Identifikasi peluang investasi berpotensi tinggi dengan menargetkan sektor pertumbuhan dan tren yang muncul.
Anticipate the future trajectory of the Malaysia snacks market with informed projections.
Nilai lanskap kompetitif untuk menentukan waktu yang ideal untuk memanfaatkan peluang pasar.
Satu lisensi pengguna tak terbatas dalam organisasi yang sama, tanpa biaya tambahan untuk pengguna tambahan.

Daftar isi

DAFTAR ISI
Temuan kunci
Segmentasi pasar
Tinjauan Pasar
Malaysia Snacks Market – Analisis Jenis Produk
Malaysia Snacks Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan
Industri Makanan Cocon SDN. Bhd.
Dahfa Foods Manufacturing Sdn Bhd
Glico Co. Ezaki, Ltd.
Ferrero International S.A..
General Mills, Inc.
Hup Seng Industries Bhd.
Hwa Tai Industries Bhd.
JG Summit Holdings, Inc.
Kellanova
…
Data dan perkiraan ekonomi makro
Metodologi Penelitian
Penafian

Angka dan tabel
Table Malaysia Snacks Market 2020-2030
Chart Malaysia Snacks Market, Pertumbuhan bersih, 2020-2030
Chart Malaysia Snacks Market, Tingkat pertumbuhan, 2020-2030
Table Malaysia Snacks Market by Product Type, 2020-2030
Chart Malaysia Snacks Market by Product Type, CAGR Historis dan Prakiraan, 2020-2030
Chart Malaysia Snacks Market by Product Type, 2020-2030
Table Malaysia Snacks Market by Distribution Channel, 2020-2030
Chart Malaysia Snacks Market by Distribution Channel, CAGR Historis dan Prakiraan, 2020-2030
Chart Malaysia Snacks Market by Distribution Channel, 2020-2030
Table Malaysia Snacks Market Share (%), oleh perusahaan, 2020-2024
Chart Malaysia Snacks Market, oleh perusahaan, 2024
Table Malaysia Snacks Market Share (%), oleh merek, 2020-2024
Chart Malaysia Snacks Market, oleh merek, 2024
Table Malaysia – Populasi (Jutaan) dan ramalan
Table Malaysia – Indeks Harga Konsumen (CPI) dan ramalan
Table Malaysia – Produk dan Prakiraan Domestik Bruto
Table Malaysia Snacks Market: Habiskan sebagai proporsi PDB (%)
Table Malaysia Snacks Market: Konsumsi per kapita (Populasi)

Perusahaan disebutkan

Industri Makanan Cocon SDN. Bhd.
Dahfa Foods Manufacturing Sdn Bhd
Glico Co. Ezaki, Ltd.
Ferrero International S.A..
General Mills, Inc.
Hup Seng Industries Bhd.
Hwa Tai Industries Bhd.
JG Summit Holdings, Inc.
Kellanova
Khee San Food Industries Sdn. Bhd.
Grup Barkath Sdn Bhd
Lee Biscuits Pte. Ltd.
Loacker S.P.A..
Lofthouse of Fleetwood Ltd.
Maestro Swiss Industries SDN. Bhd.
Mamee Double-Decker (M) Sdn Bhd
Mars, Tergabung
Miaow Miaow Food Products Sdn Bhd
Mondelez International Inc..
Grup Nabati
Nestle S.A..
Network Foods International Ltd.
Ngan Yin Food Industries Sdn. Bhd.
Oriental Food Industries Sdn. Bhd.
Pagoda Foods (M) Sdn Bhd
PepsiCo, Inc.
Perfect Food Mfg (M) Sdn. Bhd.
Perfetti van Melle Group
Pt. Mayora Indah, Tbk
Pt. Yupi Indo Jelly Gum
Ricola Ltd.
Sunsweet Growers, Inc.
Taokaenoi Food & Marketing Public Company Limited
Perusahaan Publik Minuman Thailand Terbatas
Perusahaan Hershey
Tong Garden Food (Singapore) Pte. Ltd.
Unilever plc
Universal Robina Corporation (URC)
Want Want Holdings Limited
Wise Foods, Inc.