Kenya Snacks Market 2025

The Kenya snacks sector is poised for a dynamic growth phase, Mengantisipasi peningkatan USD 196.9 Juta dan CAGR kira -kira 7.4% dari 2025 ke 2030. Rapid urbanization across key Kenyan cities such as Nairobi and Mombasa has laid fertile ground for the expansion of the packaged snack industry. A shift from traditional open-air markets to organized retail formats has created a more structured distribution environment, enabling easier access to branded snack products. The proliferation of modern trade outlets and neighborhood mini-marts has improved shelf presence for both domestic and international snack brands, driving up trial rates and repeat purchases.

Kenya’s burgeoning middle class is exhibiting higher discretionary spending power, translating into growing interest in premium snack categories. Snack innovations featuring international flavors, healthier formulations, and eco-conscious packaging are resonating with upwardly mobile consumers. This shift in preference toward quality and experience over price is prompting manufacturers to diversify product portfolios and explore health-forward lines that capitalize on wellness and lifestyle trends.

The report delivers a comprehensive dataset on the Kenya snacks market, merinci ukuran pasar tahunan dan tingkat pertumbuhan selama enam tahun terakhir, Bersamaan dengan proyeksi melalui 2030. Ini menawarkan pemeriksaan mendalam tentang segmen dan subkategori pasar, dengan fokus khusus pada tren berkembang berdasarkan jenis produk dan saluran distribusi.

Segmentasi pasar

The Kenya snacks market is categorized into the following segments:
Jenis produk: manisan (Cokelat Cokelat, gusi, gula gula), es krim dan makanan penutup beku (Ice Creams Impuls, Ice Creams Take-Home), Camilan gurih (kacang -kacangan dan biji, popcorn, keripik kentang, Camilan kembung, Biskuit dan kerupuk gurih), biskuit manis (biskuit cokelat, cookie, biskuit polos, BISKUIT IMPSI, wafer)
Saluran distribusi: penjualan langsung, e-commerce, Forecourts, Hypermarket, toko kelontong kecil, supermarket, yang lain

The Kenya snacks market is categorized by product type and distribution channel. Berdasarkan jenis produk, the market is categorized into confectionery (Cokelat Cokelat, gusi, gula gula), es krim dan makanan penutup beku (Ice Creams Impuls, Ice Creams Take-Home), Camilan gurih (kacang -kacangan dan biji, popcorn, keripik kentang, Camilan kembung, Biskuit dan kerupuk gurih), dan biskuit manis (biskuit cokelat, cookie, biskuit polos, BISKUIT IMPSI, wafer). Distribution channel segmentation comprises direct selling, e-commerce, Forecourts, Hypermarket, toko kelontong kecil, supermarket, dan lainnya.

Lanskap kompetitif

Leading companies in the snacks market comprise Alpha Dairy Products Ltd., Amigo Foods Ltd., Bakhresa Group, Bisca A/S, Branded Fine Foods Ltd., Britannia Industries Ltd., Candico India Limited, Chirag Kenya Ltd., Crystal Creamery Inc., Deepa Industries Ltd, Equatorial Nut Processors, Ferrero International S.A., Galaiya Food Industries, Glacier Products Ltd., Golden Biscuits (1985) Ltd., HU-2000 Ltd., Grup IFFCO, Kellanova, Kenafric Industries Limited, Kenya Nut Co. Ltd., Kenya Sweets Limited, Lotte Corporation, Manji Foods Industries Ltd., Mars Incorporated, Mjengo Ltd., Mondelez International Inc., Mzuri Sweets Ltd., Nestle S.A., New Prunus Investment, Norda Industries Limited, Patco Co. Ltd., Perfetti van Melle Group, Pladis Foods Limited, Propack Kenya Ltd., RAZCO Limited, Sameer Agriculture and Livestock Limited, The Hershey Company and Trufoods Ltd.

This comprehensive report analyzes the performance of leading companies in the snacks sector from 2020 ke 2024. Temuan ini menyoroti perubahan pangsa pasar, mengungkapkan kedua pemimpin pasar yang mapan dan pesaing yang muncul.

Mengapa Membeli Laporan Ini?

Obtain precise statistical data and forecasts for the Kenya snacks market.
Gain in-depth analysis and forecasts for the key segments of the Kenya snacks market: Jenis Produk dan Saluran Distribusi.
Mengembangkan strategi khusus wilayah dan menetapkan prioritas strategis berdasarkan analisis data yang terlokalisasi.
Gain deep insights into the dynamics of the Kenya snacks market.
Identifikasi peluang investasi berpotensi tinggi dengan menargetkan sektor pertumbuhan dan tren yang muncul.
Anticipate the future trajectory of the Kenya snacks market with informed projections.
Nilai lanskap kompetitif untuk menentukan waktu yang ideal untuk memanfaatkan peluang pasar.
Satu lisensi pengguna tak terbatas dalam organisasi yang sama, tanpa biaya tambahan untuk pengguna tambahan.

Daftar isi

DAFTAR ISI
Temuan kunci
Segmentasi pasar
Tinjauan Pasar
Kenya Snacks Market – Analisis Jenis Produk
Kenya Snacks Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan
Alpha Dairy Products Ltd.
Amigo Foods Ltd.
Bakhresa Group
Bisca A/S
Branded Fine Foods Ltd.
Britannia Industries Ltd.
Candico India Limited
Chirag Kenya Ltd.
Crystal Creamery, Inc.
…
Data dan perkiraan ekonomi makro
Metodologi Penelitian
Penafian

Angka dan tabel
Table Kenya Snacks Market 2020-2030
Chart Kenya Snacks Market, Pertumbuhan bersih, 2020-2030
Chart Kenya Snacks Market, Tingkat pertumbuhan, 2020-2030
Table Kenya Snacks Market by Product Type, 2020-2030
Chart Kenya Snacks Market by Product Type, CAGR Historis dan Prakiraan, 2020-2030
Chart Kenya Snacks Market by Product Type, 2020-2030
Table Kenya Snacks Market by Distribution Channel, 2020-2030
Chart Kenya Snacks Market by Distribution Channel, CAGR Historis dan Prakiraan, 2020-2030
Chart Kenya Snacks Market by Distribution Channel, 2020-2030
Table Kenya Snacks Market Share (%), oleh perusahaan, 2020-2024
Chart Kenya Snacks Market, oleh perusahaan, 2024
Table Kenya Snacks Market Share (%), oleh merek, 2020-2024
Chart Kenya Snacks Market, oleh merek, 2024
Table Kenya – Populasi (Jutaan) dan ramalan
Table Kenya – Indeks Harga Konsumen (CPI) dan ramalan
Table Kenya – Produk dan Prakiraan Domestik Bruto
Table Kenya Snacks Market: Habiskan sebagai proporsi PDB (%)
Table Kenya Snacks Market: Konsumsi per kapita (Populasi)

Perusahaan disebutkan

Alpha Dairy Products Ltd.
Amigo Foods Ltd.
Bakhresa Group
Bisca A/S
Branded Fine Foods Ltd.
Britannia Industries Ltd.
Candico India Limited
Chirag Kenya Ltd.
Crystal Creamery, Inc.
Deepa Industries Ltd
Equatorial Nut Processors
Ferrero International S.A..
Galaiya Food Industries
Glacier Products Ltd.
Golden Biscuits (1985) Ltd.
HU-2000 Ltd.
Grup IFFCO
Kellanova
Kenafric Industries Limited
Kenya Nut Co., Ltd.
Kenya Sweets Limited
Lotte Corporation
Manji Foods Industries Ltd.
Mars, Tergabung
Mjengo Ltd.
Mondelez International Inc..
Mzuri Sweets Ltd.
Nestle S.A..
New Prunus Investment
Norda Industries Limited
Patco Co., Ltd.
Perfetti van Melle Group
Pladis Foods Limited
Propack Kenya Ltd.
RAZCO Limited
Sameer Agriculture and Livestock Limited
Perusahaan Hershey
Trufoods Ltd.