Mexico’s ice cream market is on track to expand steadily, with value projected to rise from USD 3.2 miliar masuk 2025 ke USD 4.0 miliar oleh 2030, mencerminkan tingkat pertumbuhan tahunan gabungan sebesar 4.6%. The industry continues to benefit from the country’s warm climate, which ensures year-round demand, while evolving consumer preferences are reshaping the competitive landscape. Growth is increasingly anchored in a balance between indulgence and health, with brands adapting their strategies to meet these seemingly divergent demands.
For many consumers, ice cream remains primarily associated with pleasure and indulgence. Seasonal releases, limited-edition offerings, and inventive flavor combinations are being leveraged to maintain consumer excitement and stimulate repeat purchases. This pursuit of novelty underscores a broader trend in which brands seek to transform ice cream into an experience rather than a commodity. Pada saat yang sama, local flavor innovation is playing a decisive role. By incorporating native Mexican ingredients and culinary traditions into recipes, producers are strengthening cultural resonance and ensuring differentiation in a crowded market. Such localization not only appeals to domestic consumers but also enhances the potential for export-oriented positioning of premium Mexican-inspired products.
Parallel to indulgence, health consciousness is gaining traction, especially among younger and urban consumers. Demand is rising for products that emphasize natural ingredients, reduced sugar, or plant-based formulations. Although plant-based ice cream remains a relatively small segment, it is among the fastest-growing, supported by rising awareness of lactose intolerance, broader wellness aspirations, and social media-driven trends. This category also reflects a wider shift in consumer behavior toward functional indulgence—where products must deliver enjoyment without compromising perceived health goals.
Industry leaders are reinforcing this momentum through continuous product launches, often supported by high-visibility campaigns on social media and celebrity endorsements. These efforts sustain brand vitality and enhance consumer engagement, particularly within modern retail and e-commerce channels, which are gaining importance as distribution platforms. Online retail not only broadens accessibility but also provides opportunities for targeted marketing and direct consumer interaction, further shaping brand loyalty.
Taken together, the Mexican ice cream sector is evolving into a market defined by dual forces: the timeless appeal of indulgence and the modern pursuit of health-conscious alternatives. This combination ensures that growth is not solely volume-driven but also enriched by innovation, premiumization, and diversification. As brands continue to fuse tradition with novelty and health with indulgence, the market’s expansion through 2030 is expected to remain robust and resilient.
Providing a holistic view of the Mexico ice cream market, laporan ini menganalisis kinerja historis dari 2020 ke 2024 dan memproyeksikan tren secara menyeluruh 2030. Ini mengevaluasi ukuran pasar, tingkat pertumbuhan, dan segmen utama, mengungkap kekuatan yang mendorong perubahan di sektor ini. With a focus on product type, kategori dan saluran distribusi, laporan ini memberikan analisis terperinci untuk menginformasikan perencanaan strategis dan penentuan posisi pasar.
Sorotan Laporan
The report delivers detailed market sizing from 2020 ke 2030, with metrics reported in (Tons/MXN/USD). It includes historical data (2020–2024), forecasts (2025–2030), and corresponding CAGR metrics. The dataset covers segmentation by product type, kategori dan saluran distribusi. Through comparative growth analysis, the report identifies outperforming segments and provides a quantitative foundation for prioritizing strategic initiatives.
Also included in the report is an analysis of the market’s underlying trends and drivers. Informed by executive-level interviews and verified macro-level data, this section explores the fundamental shifts influencing demand and competition. It outlines how changes in innovation cycles, and consumer expectations have affected recent developments, while pointing to segments with the greatest forward momentum and associated risks.
Furthermore, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2020 ke 2024. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
Segmentasi Pasar
The Mexico ice cream market is structured as follows:
Jenis produk – mis., frozen yogurt, es krim impulsif, plant-based ice cream, es krim untuk dibawa pulang
Kategori – mis., es krim susu, es krim air
Saluran distribusi – mis., toko serba ada, toko serba ada, discounters, saluran layanan makanan, forecourts, hipermarket, toko kelontong kecil, supermarket, warehouse clubs, yang lain
Makroekonomi & Indikator Demografi
Selain data pasar inti, laporan ini menggabungkan indikator-indikator sosio-ekonomi utama yang memberikan konteks penting untuk menafsirkan dinamika pasar. Ini termasuk tren populasi, Indeks Harga Konsumen (IHK), Produk Domestik Bruto (PDB), konsumsi per kapita (dinyatakan dalam USD), dan belanja konsumen sebagai persentase PDB. Bersama, metrik ini menawarkan latar belakang makroekonomi yang meningkatkan relevansi strategis dari angka ukuran pasar, membantu pemangku kepentingan menilai potensi permintaan dan peluang pertumbuhan jangka panjang dengan lebih baik.
Lanskap Kompetitif: Analisis Pangsa Pasar
Market share insights presented in this report illustrate the evolving competitive landscape of the ice cream sector in Mexico, with data on top-performing brands and consolidation trends. Key market participants include:
Blue Bell Creameries Inc
General Mills, Inc.
Grupo Bimbo, S.A.B. de C.V.
Grupo Herdez, S.A.B. de C.V.
Nestle S.A.
Quala S.A.
Perusahaan Coca-Cola
Unilever PLC
Bagian ini membantu pemangku kepentingan mengevaluasi konsentrasi pasar, mengidentifikasi peluang kemitraan, dan melacak pergeseran kepemimpinan.
Mengapa Memilih Laporan Ini?
Access accurate and up-to-date market size data for the Mexico ice cream sector.
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Pahami dinamika pasar yang mendasarinya melalui analisis pendorong pertumbuhan yang digerakkan oleh pakar, hambatan, dan pergeseran struktural.
Identifikasi bidang investasi yang menarik dengan melacak kategori yang tumbuh pesat dan pola konsumsi yang sedang berkembang.
Evaluasi lanskap persaingan untuk mendukung pengaturan waktu, penentuan posisi, dan pengambilan keputusan strategis.
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Kiriman Termasuk
Laporan PDF terstruktur secara profesional
Buku data EXCEL lengkap dengan angka tahun demi tahun dan segmentasi multidimensi dari 2020 ke 2030
Daftar isi
DAFTAR ISI
Temuan Utama
Segmentasi Pasar
Tinjauan Pasar
Mexico Ice Cream Market – Analisis Jenis Produk
Mexico Ice Cream Market – Analisis Kategori
Mexico Ice Cream Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan
Blue Bell Creameries Inc
General Mills, Inc.
Grupo Bimbo, S.A.B. de C.V.
Grupo Herdez, S.A.B. de C.V.
Nestle S.A.
Quala S.A.
Perusahaan Coca-Cola
Unilever PLC
Data dan Prakiraan Makroekonomi
Metodologi Penelitian
Penafian
GAMBAR DAN TABEL
Table Mexico Ice Cream Market 2020-2030
Chart Mexico Ice Cream Market, Pertumbuhan Bersih, 2020-2030
Chart Mexico Ice Cream Market, Tingkat Pertumbuhan, 2020-2030
Table Mexico Ice Cream Market by Product Type, 2020-2030
Chart Mexico Ice Cream Market by Product Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Mexico Ice Cream Market by Product Type, 2020-2030
Table Mexico Ice Cream Market by Category, 2020-2030
Chart Mexico Ice Cream Market by Category, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Mexico Ice Cream Market by Category, 2020-2030
Table Mexico Ice Cream Market by Distribution Channel, 2020-2030
Chart Mexico Ice Cream Market by Distribution Channel, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Mexico Ice Cream Market by Distribution Channel, 2020-2030
Table Mexico Ice Cream Market Share (%), oleh Perusahaan, 2020-2024
Chart Mexico Ice Cream Market, oleh Perusahaan, 2024
Table Mexico Ice Cream Market Share (%), oleh Merek, 2020-2024
Chart Mexico Ice Cream Market, oleh Merek, 2024
Table Mexico – Populasi (Jutaan) dan Prakiraan
Table Mexico – Indeks Harga Konsumen (IHK) dan Prakiraan
Table Mexico – Produk Domestik Bruto dan Prakiraan
Table Mexico Ice Cream Market: Belanja sebagai Proporsi PDB (%)
Table Mexico Ice Cream Market: Konsumsi per Kapita (Populasi)