Switzerland’s alcoholic beverages market is projected to grow from USD 16.7 miliar masuk 2025 ke USD 20.4 miliar oleh 2030, registering a compound annual growth rate of 4.01%. While this indicates steady value growth, the overall volume of alcohol consumed is expected to decline, reflecting a broader shift in consumer behavior toward more responsible and moderate drinking patterns.
Health consciousness is increasingly shaping consumption decisions, particularly among younger cohorts, who are showing a preference for lighter, more approachable alcoholic beverages. Categories such as low-alcohol wines, hard seltzers, and other sessionable formats continue to gain traction, aligning with evolving lifestyle preferences centered around wellness, functionality, and balance. Pada saat yang sama, societal tolerance for excessive drinking is waning, contributing to a more restrained and mindful drinking culture.
The market’s value growth is being driven primarily by rising unit prices and a gradual premiumization trend, especially in affluent urban regions. Consumers are opting for quality over quantity, seeking out artisanal, locally sourced, or sustainably produced products that align with their ethical and sensory expectations. This is leading to a dynamic where fewer bottles are sold, but each sale commands higher margins.
As this shift unfolds, producers and retailers are rethinking portfolio strategies to cater to a dual imperative: delivering elevated, experience-led offerings for discerning consumers while ensuring alignment with the growing demand for transparency, wellness, and sustainability. In this evolving landscape, brands that can authentically connect with consumers’ values and offer differentiated, health-aligned propositions will be best positioned to capture value in Switzerland’s maturing alcoholic beverages market.
Providing a strategic perspective on the Switzerland alcoholic beverages market, this report analyzes historical trends from 2020 ke 2024 and forecasts market developments through 2030. It delves into market size, tingkat pertumbuhan, and segment-level insights, uncovering the forces shaping the industry’s future. By examining product type, packaging type and distribution channel, the report delivers a robust framework for understanding market dynamics and identifying pathways for growth.
Sorotan Laporan
This report provides a detailed assessment of the Switzerland alcoholic beverages market, including historical data and forward-looking projections through 2030. It breaks down the industry by product type, packaging type and distribution channel, with compound annual growth rates (CAGRs) for both past performance and forecast periods. By analyzing growth trajectories, the study pinpoints high-opportunity segments to inform strategic investments.
Beyond quantitative indicators, the report provides qualitative insights into emerging market dynamics. Drawing on expert interviews and macroeconomic context, it analyzes the underlying causes of market expansion and contraction. Evolving consumer preferences, and environmental regulations are examined as structural forces shaping the competitive landscape. The report also highlights fast-growing sub-segments and untapped innovation-driven opportunities across the value chain.
Laporan ini juga memberikan evaluasi komprehensif mengenai perubahan pangsa pasar dan kinerja merek inti di antara para pemain terkemuka 2020 ke 2024. Ini mengungkapkan dinamika persaingan dan tren konsentrasi pasar, memberikan perbandingan pangsa pasar granular dan analisis tren. Hal ini membekali pengguna untuk lebih memahami keunggulan dan tantangan kompetitif, sehingga menginformasikan strategi pasar dan keputusan investasi yang berbeda dengan bukti empiris yang kuat.
Segmentasi Pasar
The Switzerland alcoholic beverages market is classified into the following segments:
Jenis produk – mis., beer (dark beer, bir ringan, low and non-alcoholic beer, bayak), cider and perry, RTDs (spirit-based RTDs, wine-based RTDs, yang lain), spirits (brandy, liqueurs, non alcoholic spirits, rum, tequila and mezcal, whiskey, white spirits, yang lain), wine (fortified wine, non alcoholic wine, non-grape wine, sparkling wine, still wine)
Packaging type – mis., botol kaca, metal cans, paper container, PET bottles, yang lain
Saluran distribusi – mis., bar dan HoReCa, toko serba ada, discounters, perdagangan elektronik, toko makanan dan minuman, forecourts, hipermarket, toko kelontong kecil, supermarket, yang lain
Makroekonomi & Indikator Demografi
Selain data pasar inti, laporan ini menggabungkan indikator-indikator sosio-ekonomi utama yang memberikan konteks penting untuk menafsirkan dinamika pasar. Ini termasuk tren populasi, Indeks Harga Konsumen (IHK), Produk Domestik Bruto (PDB), konsumsi per kapita (dinyatakan dalam USD), dan belanja konsumen sebagai persentase PDB. Bersama, metrik ini menawarkan latar belakang makroekonomi yang meningkatkan relevansi strategis dari angka ukuran pasar, membantu pemangku kepentingan menilai potensi permintaan dan peluang pertumbuhan jangka panjang dengan lebih baik.
Lanskap Kompetitif: Analisis Pangsa Pasar
Market share analysis is included for the alcoholic beverages industry in Switzerland, shedding light on the relative scale and market presence of major firms. Leading companies include:
AB InBev
Actienbrauerei Frauenfeld AG
Asahi Group Holdings, Ltd.
Bacardi Limited
Bataillard AG
Brauerei Locher AG
Brauerei Schutzengarten AG
Budweiser Budvar n.p.
Carlsberg A/S
Carlyle Group Inc.
Davide Campari-Milano N.V.
Diageo plc
Diwisa AG
Dr. August Oetker
E. & J. Gallo Winery
Heineken N.V..
Les Grands Chais De France
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Pernod Ricard Group
Provins Valais
Rimuss & Weinkellerei Rahm AG
Robert Gilliard SA
Schenk S.A.
Bagian ini membantu pemangku kepentingan mengevaluasi konsentrasi pasar, mengidentifikasi peluang kemitraan, dan melacak pergeseran kepemimpinan.
Mengapa Memilih Laporan Ini?
Access accurate and up-to-date market size data for the Switzerland alcoholic beverages sector.
Dapatkan wawasan terperinci di seluruh segmen utama, termasuk jenis produk, packaging type and distribution channel.
Pahami dinamika pasar yang mendasarinya melalui analisis pendorong pertumbuhan yang digerakkan oleh pakar, hambatan, dan pergeseran struktural.
Identifikasi bidang investasi yang menarik dengan melacak kategori yang tumbuh pesat dan pola konsumsi yang sedang berkembang.
Evaluasi lanskap persaingan untuk mendukung pengaturan waktu, penentuan posisi, dan pengambilan keputusan strategis.
Termasuk lisensi perusahaan pengguna tunggal tanpa biaya tambahan untuk distribusi internal.
Minta sampel yang telah diedit untuk melihat pratinjau struktur data dan kualitas presentasi sebelum membeli.
Kiriman Termasuk
Laporan PDF terstruktur secara profesional
Buku data EXCEL lengkap dengan angka tahun demi tahun dan segmentasi multidimensi dari 2020 ke 2030
Daftar isi
DAFTAR ISI
Temuan Utama
Segmentasi Pasar
Tinjauan Pasar
Switzerland Alcoholic Beverages Market – Analisis Jenis Produk
Switzerland Alcoholic Beverages Market – Packaging Type Analysis
Switzerland Alcoholic Beverages Market – Analisis Saluran Distribusi
Analisis Saham Perusahaan
AB InBev
Actienbrauerei Frauenfeld AG
Asahi Group Holdings, Ltd.
Bacardi Limited
Bataillard AG
Brauerei Locher AG
Brauerei Schutzengarten AG
Budweiser Budvar n.p.
Carlsberg A/S
…
Data dan Prakiraan Makroekonomi
Metodologi Penelitian
Penafian
GAMBAR DAN TABEL
Table Switzerland Alcoholic Beverages Market 2020-2030
Chart Switzerland Alcoholic Beverages Market, Pertumbuhan Bersih, 2020-2030
Chart Switzerland Alcoholic Beverages Market, Tingkat Pertumbuhan, 2020-2030
Table Switzerland Alcoholic Beverages Market by Product Type, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Product Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Product Type, 2020-2030
Table Switzerland Alcoholic Beverages Market by Packaging Type, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Packaging Type, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Packaging Type, 2020-2030
Table Switzerland Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Distribution Channel, Sejarah dan Prakiraan CAGR, 2020-2030
Chart Switzerland Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Switzerland Alcoholic Beverages Market Share (%), oleh Perusahaan, 2020-2024
Chart Switzerland Alcoholic Beverages Market, oleh Perusahaan, 2024
Table Switzerland Alcoholic Beverages Market Share (%), oleh Merek, 2020-2024
Chart Switzerland Alcoholic Beverages Market, oleh Merek, 2024
Table Switzerland – Populasi (Jutaan) dan Prakiraan
Table Switzerland – Indeks Harga Konsumen (IHK) dan Prakiraan
Table Switzerland – Produk Domestik Bruto dan Prakiraan
Table Switzerland Alcoholic Beverages Market: Belanja sebagai Proporsi PDB (%)
Table Switzerland Alcoholic Beverages Market: Konsumsi per Kapita (Populasi)