According to the latest data, the market size of the hair care products industry in Sweden is expected to rise by USD 243.8 million with a CAGR of 6.7% by the end of 2029. One significant driver is the increasing focus on health and wellness among Swedish consumers. There is a heightened awareness of the benefits of maintaining scalp health and overall hair vitality, prompting a preference for high-quality products that offer both aesthetic and therapeutic benefits. This trend is supported by the Swedish inclination towards holistic well-being, which is reflected in the demand for hair care solutions that are gentle, nourishing, and free from harmful chemicals.
En plus, the influence of digitalization and the rise of e-commerce are reshaping the hair care market in Sweden. The convenience of online shopping and the accessibility to a wide range of products, including international and niche brands, are driving consumer engagement. Personalized online shopping experiences, supported by targeted digital marketing and product reviews, are enhancing consumer decision-making and contributing to market growth.
The report delivers an in-depth analysis of the Sweden hair care products industry, Offrir des données de marché étendues telles que la taille du marché historique, trajectoires de croissance, et projections prospectives. Il examine en profondeur les catégories et les sous-catégories de marché clés, emphasizing critical elements like product, pricing, packaging material, et canal de distribution. En offrant cette analyse détaillée, the report assists in uncovering the untapped potential of the hair care products market.
Segmentation du marché
The following outlines the segmentation of the hair care products market in Sweden:
Produit: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, autres
Pricing: mass, premium
Packaging material: emballage flexible, glass, métal, plastiques rigides, autres
Canal de distribution: dépanneurs, supermarchés et hypermarchés, discounters, petites épiceries, magasins de santé et de beauté, vente directe, commerce électronique, hair salons, autres
The Sweden hair care products market is segmented on the basis of product, pricing, packaging material, et canal de distribution. Basé sur le produit, the hair care products market in Sweden is categorized into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, et d'autres. On the basis of pricing, the hair care products market in Sweden has been segmented into mass, and premium. By packaging material, the hair care products market in Sweden has been segmented into flexible packaging, glass, métal, plastiques rigides, et d'autres. Basé sur le canal de distribution, the hair care products market in Sweden is also categorized into convenience stores, supermarchés et hypermarchés, discounters, petites épiceries, magasins de santé et de beauté, vente directe, commerce électronique, hair salons, et d'autres.
Paysage compétitif
The Sweden hair care products market is highly competitive. Key companies profiled in the report include L’Oreal S.A., Henkel AG & Co. KGaA, Maria Nila AB, Unilever PLC, Le procter & Compagnie de jeu (P&G), Bjorn Axen AB, SACHAJUAN Haircare AB, Lumene Oy, Lernberger Stafsing AB, Wella AG, Revlon Inc., IDA Warg Beauty AB, John Paul Mitchell Systems Inc., Wish and Way AB, H&M Hennes & Mauritz AB, L’anza Research International Inc., Karo Healthcare AB, Natura & Co, Kao Corporation, Lowengrip Beauty AB, Yves Rocher sa.
This report delivers an in-depth breakdown of key players within the Sweden hair care products market, décrivant leurs performances de 2019 à travers 2023. Les données révèlent des changements importants dans la part de marché, mettre en évidence les joueurs dominants et les concurrents émergents. Armé de ces informations, Les entreprises peuvent affiner leur avantage concurrentiel, ajuster leurs stratégies pour naviguer dans un paysage du marché changeant et se positionner pour une croissance à long terme.
Pourquoi acheter ce rapport?
Obtain precise statistical data and forecasts for the Sweden hair care products market.
Développer des stratégies spécifiques à la région et définir des priorités stratégiques basées sur une analyse de données localisée.
Gain deep insights into the dynamics of the Sweden hair care products market.
Identifier les opportunités d'investissement à haut potentiel en ciblant les secteurs de croissance et les tendances émergentes.
Anticipate the future trajectory of the Sweden hair care products market with informed projections.
Évaluer le paysage concurrentiel pour déterminer le calendrier idéal pour capitaliser sur les opportunités de marché.
Table des matières
TABLE DES MATIÈRES
Conclusions clés
Portée
Méthodologie de recherche
Market overviewSweden hair care products market – analyse des produits
Sweden hair care products market – pricing analysis
Sweden hair care products market – packaging material analysis
Sweden hair care products market – Analyse des canaux de distribution
Acteurs clés et part de marché
– L’Oreal S.A.
– Henkel AG & Co. KGaA
– Maria Nila AB
– Unilever PLC
– Le procter & Compagnie de jeu (P&G)
…
Données et prévisions macroéconomiques
Clause de non-responsabilité
Chiffres et tableaux
Table Sweden hair care products market 2019-2029
Chart Sweden hair care products market, croissance nette, 2019-2029
Chart Sweden hair care products market, taux de croissance, 2019-2029
Table Sweden hair care products market by product, 2019-2029
Chart Sweden hair care products market by product, CAGR historique et prévisions, 2019-2029
Chart Sweden hair care products market by product, 2019-2029
Table Sweden hair care products market by pricing, 2019-2029
Chart Sweden hair care products market by pricing, CAGR historique et prévisions, 2019-2029
Chart Sweden hair care products market by pricing, 2019-2029
Table Sweden hair care products market by packaging material, 2019-2029
Chart Sweden hair care products market by packaging material, CAGR historique et prévisions, 2019-2029
Chart Sweden hair care products market by packaging material, 2019-2029
Table Sweden hair care products market by distribution channel, 2019-2029
Chart Sweden hair care products market by distribution channel, CAGR historique et prévisions, 2019-2029
Chart Sweden hair care products market by distribution channel, 2019-2029
Table Sweden hair care products market share (%), par les entreprises, 2019-2023
Chart Sweden hair care products market, par les entreprises, 2023
Table Sweden hair care products market share (%), par les marques, 2019-2023
Chart Sweden hair care products market, par les marques, 2023
Table Sweden – population (des millions) et les prévisions
Table Sweden – Indice des prix à la consommation (CPI) et les prévisions
Table Sweden – produit intérieur brut et prévisions
Table Sweden hair care products market: dépenser en proportion de PIB (%)
Table Sweden hair care products market: consommation par habitant (population)