Oman Beauty and Personal Care Products Market 2025

En 2024, Oman’s beauty and personal care products market has faced a complex array of challenges and opportunities. Rising inflation had a pronounced effect on the sector, contributing to price increases across a wide range of products. This was driven by escalating raw material and production costs, further exacerbated by disruptions in the supply chain. These inflationary pressures influenced both the supply side, as manufacturers struggled with higher costs, and the demand side, where consumers, already impacted by the rising cost of living, became more selective with their purchases.

The political tensions surrounding the Israel-Hamas war added another layer of complexity, leading to boycotts of certain international brands. In response, many companies implemented aggressive promotional strategies in an attempt to stimulate demand and maintain market share during a time of heightened sensitivity. Despite these challenges, a marked shift in consumer preferences was evident, with a growing demand for beauty and personal care products that emphasized health, wellness, and sustainability. This trend was driven by an increasing preference for natural and organic ingredients, sparking growth in products boasting non-cruelty claims, natural preservation methods, and non-GMO formulations.

Consumers in Oman have become increasingly discerning in their beauty product choices, seeking transparency regarding ingredients and efficacy. Active ingredients like hyaluronic acid and salicylic acid gained popularity, particularly in skincare and hair care products, as consumers became more knowledgeable about their benefits. On the flip side, ingredients such as silicones, long criticized for their potential to cause build-up in hair care products, were increasingly avoided. This shift in consumer awareness reshaped the product offerings of both global and local beauty brands, encouraging them to introduce more effective and ingredient-conscious solutions.

The report provides a comprehensive analysis of the Oman beauty and personal care products market, Ofrecer datos detallados sobre el tamaño del mercado histórico y las tasas de crecimiento en los últimos seis años, junto con pronósticos que se extienden a 2030. Presenta un examen en profundidad de las categorías y subcategorías del mercado, con un enfoque particular en las tendencias clave que dan forma a la industria a través del tipo de producto, gama de precios, Grupo de consumo y canal de distribución.

Segmentación de mercado

The following outlines the segmentation of the Oman beauty and personal care products market:
Tipo de producto: productos de baño, cosméticos de color, desodorantes, productos depilatorios, perfumes y fragancias, productos para el cuidado del cabello, Productos de aseo para hombres, cuidado oral, productos para el cuidado de la piel, productos para el cuidado del sol
Gama de precios: productos premium, productos de masa
Grupo de consumo: bebé/niño, adulto
Canal de distribución: Tiendas de belleza y cuidado personal, Venta directa, comercio electrónico, tiendas de mercancías generales, hipermercados, farmacias, Pequeñas tiendas de comestibles, supermercados, otros

The Oman beauty and personal care products market is categorized by product type, gama de precios, Grupo de consumo y canal de distribución. El mercado se clasifica por tipo de producto en productos de baño, cosméticos de color, desodorantes, productos depilatorios, perfumes y fragancias, productos para el cuidado del cabello, Productos de aseo para hombres, cuidado oral, productos para el cuidado de la piel, y productos para el cuidado del sol. Price range segmentation includes premium products, y productos de masa. Los segmentos de grupo de consumo se clasifican en bebé/niño, y adulto. La segmentación del canal de distribución comprende tiendas de belleza y cuidado personal, Venta directa, comercio electrónico, tiendas de mercancías generales, hipermercados, farmacias, Pequeñas tiendas de comestibles, supermercados, y otros.

Panorama competitivo

Prominent players in the beauty and personal care products market include Abdul Samad Al Qurashi Company, Arabian Oud Company, Beiersdorf AG, Chanel S.A., Iglesia & Dwight Co. Cª, Clarins sa, Empresa colgate-palmolive, Cosnova GmbH, Coty Inc., Dabur India Limited, Gruppo Sodalis Srl, Haleon PLC, Henkel AG & Co. KGAA, Inter Parfums Inc., Kenvue Inc., Kiko S.P.A., L’Oreal S.A., LVMH debe Hennessy Louis Vuitton Sa (LVMH), Marico Limited, Naos sas, Oman Perfumes LLC, Puig SL, PZ Cussons plc, Reckitt Benckiser Group plc (RB), Revlon Inc., Super-Max group, The Estee Lauder Companies Inc., The Himalaya Drug Company, The National Detergent Company S.A.O.G., El procter & Compañía de apuestas (PAG&GRAMO), TRISA AG, Unilever PLC and Wipro Limited.

Este informe ofrece un examen en profundidad de las empresas líderes en el sector de productos de belleza y cuidado personal., Analizar su desempeño de 2020 a 2024. Los resultados indican cambios en la cuota de mercado, enfatizando tanto a los líderes establecidos como a los nuevos participantes.

¿Por qué comprar este informe??

Obtain precise statistical data and forecasts for the Oman beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Oman beauty and personal care products market: tipo de producto, gama de precios, Grupo de consumo y canal de distribución.
Desarrollar estrategias específicas de la región y establecer prioridades estratégicas basadas en análisis de datos localizados.
Gain deep insights into the dynamics of the Oman beauty and personal care products market.
Identificar oportunidades de inversión de alto potencial dirigiendo sectores de crecimiento y tendencias emergentes.
Anticipate the future trajectory of the Oman beauty and personal care products market with informed projections.
Evaluar el panorama competitivo para determinar el momento ideal para capitalizar las oportunidades de mercado.
Una sola licencia de usuario ilimitada dentro de la misma organización, sin cargos adicionales para usuarios adicionales.

Tabla de contenido

TABLA DE CONTENIDO
Hallazgos clave
Segmentación de mercado
Descripción general del mercado
Oman Beauty and Personal Care Products Market – Análisis de tipo de producto
Oman Beauty and Personal Care Products Market – Análisis de rango de precios
Oman Beauty and Personal Care Products Market – Análisis del grupo de consumo
Oman Beauty and Personal Care Products Market – Análisis del canal de distribución
Análisis de acciones de la compañía
Abdul Samad Al Qurashi Company
Arabian Oud Company
Beiersdorf AG
Chanel S.A.
Iglesia & Dwight Co., Cª.
Clarins sa
Empresa colgate-palmolive
Cosnova GmbH
Coty Inc.
…
Datos y pronósticos macroeconómicos
Metodología de investigación
Descargo de responsabilidad

Figuras y mesas
Table Oman Beauty and Personal Care Products Market 2020-2030
Chart Oman Beauty and Personal Care Products Market, Crecimiento neto, 2020-2030
Chart Oman Beauty and Personal Care Products Market, Tasas de crecimiento, 2020-2030
Table Oman Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Product Type, CAGR histórico y pronóstico, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Oman Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Price Range, CAGR histórico y pronóstico, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Oman Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Consumer Group, CAGR histórico y pronóstico, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Oman Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Distribution Channel, CAGR histórico y pronóstico, 2020-2030
Chart Oman Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Oman Beauty and Personal Care Products Market Share (%), por empresas, 2020-2024
Chart Oman Beauty and Personal Care Products Market, por empresas, 2024
Table Oman Beauty and Personal Care Products Market Share (%), por marcas, 2020-2024
Chart Oman Beauty and Personal Care Products Market, por marcas, 2024
Table Oman – Población (Millones) y pronóstico
Table Oman – Índice de precios al consumidor (IPC) y pronóstico
Table Oman – Producto interno bruto y pronóstico
Table Oman Beauty and Personal Care Products Market: Gastar como una proporción del PIB (%)
Table Oman Beauty and Personal Care Products Market: Consumo per cápita (Población)

Empresas mencionadas

Abdul Samad Al Qurashi Company
Arabian Oud Company
Beiersdorf AG
Chanel S.A.
Iglesia & Dwight Co., Cª.
Clarins sa
Empresa colgate-palmolive
Cosnova GmbH
Coty Inc.
Dabur India Limited
Gruppo Sodalis Srl
Haleon PLC
Henkel AG & Co. KGAA
Inter Perfumes, Cª.
Kenvue Inc.
Kiko S.P.A.
L’Oreal S.A.
LVMH debe Hennessy Louis Vuitton Sa (LVMH)
Marico Limited
Naos sas
Oman Perfumes LLC
Puig SL
PZ Cussons plc
Reckitt Benckiser Group plc (RB)
Reverendo, Cª.
Super-Max group
El estee Lauder Companies Inc.
The Himalaya Drug Company
The National Detergent Company S.A.O.G.
El procter & Compañía de apuestas (PAG&GRAMO)
TRISA AG
Unilever plc
Wipro Limited